Future of Marketing In Esports

John Davidson is the Founder and CEO of the Davidson Learning Company, a company focused on providing learnings on youth marketing through content, public speaking, and consulting. In this episode, John and Rebecca discussed the importance of personal branding, and why it's crucial for anyone (even if you work within a large company) to start laying the foundation for your own personal brand. They also discuss how brands can get creative with working with individuals and influencers, and why sometimes, bigger follower numbers aren't always better. To learn more about John, connect with his company at: https://www.linkedin.com/company/davidson-learning-company/ And personally on LinkedIn at: https://www.linkedin.com/in/john-davidson-42953846/ And Twitter at: https://twitter.com/J0hnDavids0n To connect with Rebecca, visit: https://www.happywarrior.us/ And follow her on Twitter at: https://twitter.com/RLongawa For more information on all of our shows, visit: https://esportsfpn.com/

Annie Scott Riley is the Vice President of Marketing for Minnesota Rokkr, and helps to run one of the most engaged communities in all of esports. Annie joins Rebecca to talk about how her journey in blogging and digital media led her to esports and specifically, the Rokkr, what’s working in terms of marketing to their community, and how things have changed since the disappearance of live events, plus so much more! Connect with the Minnesota Rokkr at: https://rokkr.callofdutyleague.com/en-us/ Connect with Annie Scott Riley at: https://twitter.com/anniescottriley To connect with Rebecca, visit: https://www.happywarrior.us/ And follow her on Twitter at: https://twitter.com/RLongawa For more information on all of our shows, visit: https://esportsfpn.com/

Dick Polipnick is the Founder and Chief Growth Officer for Online Growth Systems and has vast experience helping large brands bring their marketing ideas to life. In this conversation, Rebecca and Dick discuss what trends they're seeing in esports, and some of the biggest mistakes brands are making when it comes to really utilizing the world of esports for marketing. Plus they talk about some of the biggest missed opportunities out there right now! To learn more about Online Growth Systems, visit: https://OnlineGrowthSystems.com You can also connect on YouTube at: https://www.youtube.com/c/DickPolipnickVideos/ To connect with Rebecca, visit: https://www.happywarrior.us/ And follow her on Twitter at: https://twitter.com/RLongawa For more information on all of our shows, visit: https://esportsfpn.com/

In this episode, Rebecca sits down with Dan Herz, Chief Revenue of Mission Control. Dan discusses how Mission Control is focused on creating experiences for the non-elite esports users, and how brands are engaging with users in these unique ways. Want to connect with Mission Control? Visit MissionControl.gg Or connect with Dan directly at daniel {at} missioncontrol.gg. To connect with Rebecca, visit: https://www.happywarrior.us/ And follow her on Twitter at: https://twitter.com/RLongawa For a list of all of our shows on the Esports Futuri Podcast Network, visit EsportsFPN.com

Justin Stefanovic is the VP of Partnerships at Misfit Gaming Group, the company that handles The Misfits, The Mayhem, and The Mountaineers Franchise Leagues. In this episode Justin discusses how brands can engage more fully with esports teams, how they are bringing value to their partners, and what brands need to know before engaging in esports. They also discuss a post pandemic world, and how they're still working in events and transitioning in a time where everything is only online. To learn more about Misfit Gaming Group, visit: https://misfitsgaming.gg/ You can also connect on Twitter at: https://twitter.com/misfitsgg To connect with Rebecca, visit: https://www.happywarrior.us/ And follow her on Twitter at: https://twitter.com/RLongawa For more information on all of our shows, visit: https://esportsfpn.com/