Gateway To Growth

In the latest episode of Gateway to Growth, Yvonne Szeto, Vice President Commercial APAC at Worldpay, joins Nick Fisher, General Manager UK, JCB International (Europe) Ltd. to discuss cart abandonment in ecommerce, with a particular lens on Asian consumers.

Topics explored:

Hosted by Victoria Perea-Usher, Vice President, Marketing Communications at JCB International (Europe) Ltd., the discussion includes an in-depth look at cart abandonment from the perspective of merchant, payment provider, and customer. You will learn about market-specific trends as well as causes of cart abandonment, ways to reduce abandonment rates, and how things like security and local payment options can ensure successful checkouts.

Plus, discover how companies like JCB International and Worldpay are supporting merchants on their journey to efficient ecommerce.

Key discussion points:

• 03:55   Is cart abandonment a big problem? If so, why?
• 08:28   Ecommerce shopping habits of Asian consumers
• 20:50   Ways to meet different customer expectations
• 26:10   Common themes from top performing European retailers
• 29:15   Importance of multi-currency processing
• 33:15   Balancing fraud prevention and increased profits
• 38:22   Alternative payment methods and their impact
• 40:00   How to entice lapsed customers to return to their carts
• 42:25   Unified strategies across mobile and desktop payments
• 45:09   Optimizing multi-step purchases like airline tickets
• 47:18   Sales strategies and discounts – the pros and cons
• 50:05   Making the payments journey more secure

Have a question about the podcast topic? A suggestion for future episodes? Or want your company to be our next guests? Get in touch at [email protected]

JCB is a major global payments brand and a leading credit card issuer and acquirer in Japan. JCB launched its card business in Japan in 1961 and began expanding worldwide in 1981. Its acceptance network includes about 41 million merchants around the world. JCB issues cards across various countries and regions internationally with more than 150 million cardmembers. As part of its international growth strategy, JCB has formed alliances with hundreds of leading banks and financial institutions globally to increase its merchant coverage and cardmember base. As a comprehensive payment solution provider, JCB commits to providing responsive and high-quality service and products to all customers worldwide. For more information, please visit: www.global.jcb/en/

See omnystudio.com/listener for privacy information.

In our new podcast episode, Graham Stanford, Director of B2B Partnerships at The Bicester Collection, discusses the value behind partnerships in elevating the customer experience to the next level and how businesses can ensure long-term success by picking the right partners.

Hosted by Victoria Perea-Usher, Vice President, Marketing Communications at JCB International (Europe) Ltd., the podcast shares insightful details about the success story of The Bicester Collection featuring luxury shopping villages, and how the brand continues to stay ahead of the curve by introducing new and innovative methods such as virtual shopping. The discussion also offers a deep dive into some of the emerging trends in the market, such as unified commerce and omnichannel customer experiences, and the role of partnerships to create special moments for the customers looking to get more out of their shopping experience.

Lastly, you can learn more about our commitment and successful collaboration with The Bicester Collection as Graham shares his own experience working with JCB over the years.

You can find key discussion points at these times in the podcast:

1:17      Welcoming our quest and understanding the brand’s ethos

8:10      Exploring new avenues for enhancing the customer experience

14:07    The role of collaboration in supporting growth and recovery post pandemic

19:10    Latest trends in the market and what they mean for your brand

20:23    Working together: The value of partnerships in achieving long-term success

26:34    Cultural tendencies and creating bespoke marketing campaigns

You can find out more about our successful partnership with The Bicester Collection in our latest case study here.

Please send any comments on this episode, or ideas for future episodes or collaboration suggestions to - [email protected]

JCB is a major global payments brand and a leading credit card issuer and acquirer in Japan. JCB launched its card business in Japan in 1961 and began expanding worldwide in 1981. Its acceptance network includes about 41 million merchants around the world. JCB issues cards across various countries and regions internationally with more than 150 million cardmembers. As part of its international growth strategy, JCB has formed alliances with hundreds of leading banks and financial institutions globally to increase its merchant coverage and cardmember base. As a comprehensive payment solution provider, JCB commits to providing responsive and high-quality service and products to all customers worldwide. For more information, please visit: www.global.jcb/en/

See omnystudio.com/listener for privacy information.

Satoru Mori, Managing Director at JCB Card International (South Asia) Pvt. Ltd. and Richard Anderson, SVP & Business Head at JCB Card International (South Asia) Pvt. Ltd. discuss about the rapid growing market of India and how European merchants may tap into the prospective economy.

Hosted by Victoria Perea-Usher, Vice President, Marketing Communications at JCB International (Europe) Ltd., the podcast features the trio speaking about India’s trending commerce and the typical spending behaviors of Indian customers, especially inbound and outbound travelers, from luxury savvies to backpackers. The deep dive into JCB Indian cardmembers demographics offer insights for any business planning to seize the opportunities of the thriving Indian card spending population.

What’s more, learn how JCB collaborates with merchant partners to make the buying experience for Indian cardmembers more special.

You can find key discussion points at these times in the podcast:

5:20    India – the market with growing momentum

9:30    JCB as a trusted partner amidst India’s flourishing economy

12:38  What a typical Indian’s spending patterns would be

19:20  Travelers are back! How are they driving in-store spends as a power engine?

20:42  Ecommerce trends for Indian shoppers

23:26 Tips for merchants to reach the hearts of Indian consumers

You can download a copy of whitepaper - Prosperity Awaits: Tapping into the Indian Market for free on The Payments Hub here.

Please send any comments on this episode, or ideas for future episodes or collaboration suggestions to - [email protected]

JCB is a major global payment brand and a leading credit card issuer and acquirer in Japan. JCB launched its card business in Japan in 1961 and began expanding worldwide in 1981. Its acceptance network includes about 39 million merchants around the world. JCB issues cards across various countries and regions internationally with more than 140 million cardmembers. As part of its international growth strategy, JCB has formed alliances with hundreds of leading banks and financial institutions globally to increase its merchant coverage and cardmember base. As a comprehensive payment solution provider, JCB commits to providing responsive and high-quality service and products to all customers worldwide. For more information, please visit: www.global.jcb/en/

See omnystudio.com/listener for privacy information.

Takashi Suetsugu, General Director of JCB International (Eurasia) LCC, talks about the fundamental opportunities available to European merchants, and others in the payments ecosystem, when engaging with the modern Russian consumer.

This podcast is hosted by Victoria Perea-Usher, Vice President, Marketing Communications at JCB International (Europe) Ltd. Together the two take a deeper dive into topics explored in our new report ‘JCB’s Roadmap To Russian Commerce’, including Russian expectations of cross-border commerce, expectations for an in-store experience, and trends illustrated by JCB Russian cardmember data.

Discover where Russian tourists head to for vacations and what they enjoy doing when they get there, what items they are likely to shop for and what kind of promotions will excite their interest. Find out how JCB partners with Russian payment system Mir and learn about the collaborative, successful promotions the two brands have built together.

You can find key discussion points at these times in the podcast:

• 5:45 – Russian embrace of contactless transactions
• 9:20 – Russian travel patterns – when and where
• 10:15 - The preferred experiences and items to purchase when travelling
• 13:33 – Ecommerce stats and what Russians are buying online
• 16:50 – JCB’s relationships with banks in Russia and how this benefits merchants and brands
• 21:12 – Why JCB adds value in promotions using Burger King as an example

You can find JCB’s report ‘JCB’s Roadmap To Russia’ on LinkedIn - at https://www.linkedin.com/feed/update/urn:li:activity:6855873916280287232

Please send any comments on this episode or ideas for future episodes or collaboration suggestions to - [email protected]

JCB is a major global payment brand and a leading credit card issuer and acquirer in Japan. JCB launched its card business in Japan in 1961 and began expanding worldwide in 1981. Its acceptance network includes about 36 million merchants around the world. JCB has more than 140 million cardmembers and issues in about 20 regions. As part of its international growth strategy, JCB has formed alliances with hundreds of leading banks and financial institutions globally to increase its merchant coverage and cardmember base. As a comprehensive payment solution provider, JCB commits to providing responsive and high-quality service and products to all customers worldwide. For more information, please visit: www.global.jcb/en/

See omnystudio.com/listener for privacy information.

Yoshiki Kaneko, President and Chief Operations Officer, JCB International Co., Ltd. discusses the important topic of brand loyalty and why it matters for card issuers and merchants with podcast host Victoria Perea-Usher, Vice President, Marketing Communications at JCB International (Europe) Ltd.

Together they explore the topics contained in JCB’s recent report ‘Prioritising Brand Loyalty and Customer Confidence’ and dive into how JCB has built a trusted relationship with its cardmembers via its loyalty programme.

The conversation ranges over:

Loyalty and customer lifetime value.

Delivering a positive customer experience.

How JCB works with its partners to reward cardmembers and increase brand awareness.

The benefit to merchants of loyal cardmembers.

You can find key discussion points at these given times: 

4’.25 Loyalty means positivity towards a brand

5’.25 Data is a superpower for brands

6’.50 Cardmember reward preferences

8’.33 Cards as lifestyle enablers

12’.55 Value of partnerships

15’.00 Convenience and the customer experience

View JCB’s report ‘Prioritising Brand Loyalty and Customer Confidence’ on LinkedIn - https://www.linkedin.com/posts/jcb-international-europe-limited_prioritising-brand-loyalty-and-customer-confidence-activity-6790569714943897600-jEaO

JCB is a major global payment brand and a leading credit card issuer and acquirer in Japan. Its acceptance network includes about 36 million merchants around the world and it issues cards across various countries and regions internationally with more than 141 million cardmembers. As part of its international growth strategy, JCB has formed alliances with hundreds of leading banks and financial institutions globally to increase its merchant coverage and cardmember base. For more information, please visit: www.global.jcb/en/ 

See omnystudio.com/listener for privacy information.

Thomas Heigl, Senior Vice President, Sales and Marketing at JCB International (Europe) Ltd., joins podcast host Victoria Perea-Usher, Head of Marketing and Communications at JCB International (Europe) Ltd. to discuss the rapid embrace of ecommerce by Asian shoppers and what European retailers need to do to benefit from this behaviour.

The pair discuss the trends behind the JCB cardmember data surfaced in the company’s recent report Ecommerce: Business Without Borders and highlight some of the most prominent stats, for instance JCB cardmember online sales by European merchants increased by more than 300 % from 2016 – 2019.

The conversation ranges over the following:

• The need to understand that Asia is made up of many different cultures
• The pillars of a great online customer experience
• Why it is important to have an omnichannel offering
• The expectations of Asian shoppers
• What products offered by European retailers are attractive to Asian shoppers
• Which Asian regions are tipped as ‘ones to watch’ for ecommerce growth potential

You can find key discussion points at these given times:

4’.22 – Surge in global ecommerce spending

10’.29 – Meeting the expectations of diverse Asian customers

12’.09 – The four pillars of embedded commerce

16’.08 – Security, trust and authentication

19’.22 – Sales success of Bike Components due to optimising for Asian ecommerce

23’.33 – Tips for excellent customer service

You can download a copy of Ecommerce: Business Without Borders for free on LinkedIn at https://www.linkedin.com/feed/update/urn:li:activity:6782214363907424257

JCB provides cutting-edge payment solutions for 140 million cardmembers worldwide and its cards are issued in 20 countries and territories including China, Korea, Taiwan, Thailand, Vietnam and Russia.

See omnystudio.com/listener for privacy information.

Andrew Mitchell, Vice President, Development and Infrastructure Support at JCB Europe, joins Gateway To Growth host Victoria Perea-Usher for this episode, which dives deep into the big issues surfaced in the company’s recent report Payment Perspectives and Future-Gazing.

The pair discuss:

• the consumer shopping and payment trends accelerated by recent events
• how merchants need to respond to these changes
• why security is the number one priority for creating trust
• how technological and regulatory innovation will come from collaboration.

Andrew discusses the startling statistics around ecommerce and discusses the rapid rise of mobile phone payments. The pair unpack the real meaning of payments industry regulation like the PSD2 directive, explain the need to “keep up with the arms race of cryptography” and give examples of how partnerships between JCB and other players in the eco-system have delivered a great customer experiences for cardmembers.

You can find key discussion points at these given times:

8’.20 - Mobile-initiated contactless transactions

13’.45 - Payment Services Directive 2 (PSD2)

15’.55 - Cryptographic networks

19’.12 - The importance of tech partnerships and collaboration groups

24’.05 - Financial inclusion

You can download a copy of Payment Perspectives and Future-Gazing for free on LinkedIn at https://www.linkedin.com/feed/update/urn:li:activity:6725429756592041984

JCB provides cutting-edge payment solutions for 140 million cardmembers worldwide and its cards are issued in 20 countries and territories including China, Korea, Taiwan, Thailand, Vietnam and Russia.

See omnystudio.com/listener for privacy information.

Gateway To Growth is a podcast series from JCB International focused on all things payments related and the trends and innovations that are driving growth in this sector.

See omnystudio.com/listener for privacy information.