HotTakes: The Hotwire Podcast

How do we ignite possibility? In this HotTakes episode, Heather Kernahan, Hotwire CEO, North America dives into some key aspects of the Hotwire Ignite Possibility Program, which is directing up to $1 million USD of pro bono brand, marketing, and public relations services to a selected tech or tech enabled organization that is minority-led and/or providing a product or service benefitting a minority community. 

In this episode of HotTakes, we talk to Tom Taulli, Forbes contributor and author of “Implementing AI Systems: Transform Your Business in 6 Steps" about how companies can use AI effectively to get ahead of the competition.

In this HotTakes episode, we chat with Brenda Discher, SVP of Strategy and Marketing, at Siemens Digital Industries Software. Brenda shares recent examples of how Siemens customers have adopted a digital mindset to reframe their business models for innovation, and also shares her thoughts on why becoming a digital enterprise is no longer an option, it’s an imperative.

Why do companies partner? How can they build bi-directional partnerships and relationships successfully? In this HotTakes episode, we discuss these questions with Anne Vondrak, Director of Strategic Partnerships at industrial network security startup Claroty. Anne draws from her career managing partnerships to share how industrial companies can and should communicate their innovative partnerships.

In this episode,  Hotwire’s Tannis Baldock speaks with Maribel Lopez, an analyst, speaker, author, founder of Lopez Research and Forbes contributor. Maribel's work centers on digital businesses and how organizations think about collaboration, culture and narratives, such as her recent piece on the shift from remote-lite to remote right published in Forbes. Tannis and Maribel discuss the future of work, distributed workforces, and the technology and mindset that enables digital businesses to succeed.

Part two of this conversation features Sarah Kalhorn, of Hotwire’s Industrial Technology practice, talking with Steven Freedman, global head of the Hoistway Information Systems business for CEDES AG, and Keith Larson, VP of Content at Putnam Media, about how the industrial tech industry is responding in this time of great change.

In part one of this conversation, Sarah Kalhorn, of Hotwire’s Industrial Technology practice, talks with Steven Freedman, global head of the Hoistway Information Systems business for CEDES AG, and Keith Larson , VP of Content at Putnam Media, about how the global pandemic is transforming the industrial innovation. While manufacturers pivot to address the rapidly changing needs of a world facing COVID-19, it’s also more clear that this ecosystem is ripe for new solutions and new partnerships that impact their brand.

Hotwire talks with Henrique Saboia, VP of Growth at Kiva, on how businesses had to adapt during the COVID19 crisis, what the next steps are for brands and marketers as we enter the 'hopeful recovery' phase, and why in a moment of crisis, we should all lean into our superpowers.