Innovations and Breakthroughs

David Fairley is the Founder and President of Website Properties, an online business brokerage that has sold over $650 million. Prior to that, he started a hammock import business that eventually became hammocks.com, eventually selling it to a billion-dollar company. David established Website Properties to fill a need in the market, specializing in the listing and selling of profitable internet-based businesses.

In this episode...

How can you prepare your business for a future exit? When is the right time to start having conversations about selling?

David Fairley, an online business broker, advises entrepreneurs to work with experts. They should start by focusing on their financial records, branding, and revenue. Timing is important and business owners need to have clear goals from the time the business is established. What else are you missing when preparing for an exit?

In this episode of the Innovations and Breakthroughs Podcast, Rich Goldstein sits down with David Fairley, the Founder and President of Website Properties, to talk about secrets to a successful business exit. They also discuss the value of working with experts, how to build a transferable business, and the right time to have conversations about an exit.

Rob Stanley is the Chief Evangelist and CMO at GETIDA, a global leader in Amazon FBA reimbursements and refunds. He has more than 20 years of experience in the e-commerce and marketing spaces, having founded and successfully exited two seven-figure e-commerce brands. 

Prior to joining GETIDA, Rob was the CMO at AccrueMe and FeedbackWhiz. He is also a China sourcing expert, co-host of the Sellernomics Podcast, and a YouTube-certified expert with a previous channel that had over 48 million views. Rob is affectionately known as "The MoneyMan".

In this episode…

When is the right time to pivot or diversify your e-commerce business? How can you identify lucrative business opportunities to invest your time and resources?

To build a thriving brand, there are some key steps you need to take. This starts with creating a unique product with unique features to stand out from the competition. For Amazon FBA sellers, optimize your product listings and take advantage of alternative marketing channels like social media to build a memorable brand. 

In this episode of the Innovations and Breakthroughs Podcast, Rich Goldstein is joined by Rob Stanley, the Chief Evangelist and CMO at GETIDA, to discuss e-commerce best practices. They also talk about the effects of AI on marketing, the evolution of Amazon product launches, and strategies for driving traffic to online stores.

Adam Lyons is the CEO of The S.M.A.R.T. Blueprint, which has been instrumental in driving revenue growth for over 2,200 small businesses since 2020. Adam has advised more than 500 brands and experts across the US and Canada, recognized by major media outlets including CNN, MSNBC, and Forbes. He has worked with PepsiCo, Nike, Discovery Digital Networks, and other brands.

In this episode...

Are there bottlenecks in your company slowing down growth? Do you have the right systems and processes in place? 

Building a transferable brand is crucial for entrepreneurs looking to sell their businesses. According to Adam Lyons, an M&A expert, you need to work with the right business partners, employees, and professionals to build a sustainable brand. Adam also advises entrepreneurs to increase their companies’ valuation by selling quality products, creating a conducive workplace, and filing for patent protection.

Adam Lyons, the CEO of The S.M.A.R.T. Blueprint, joins Rich Goldstein in this episode of the Innovations and Breakthroughs Podcast to share tips and strategies for increasing a company's valuation. They also discuss how to grow sales, the benefits of IP protection, and how to build a happy workforce.

Reuben Hendell is an Operating Partner at Madison Alley Global Ventures, a leading independent advisory and M&A investment bank. After a series of successful exits and a fruitful career operating businesses, Reuben now helps companies from a very early stage and sets them on the right path towards scaling, building value, and eventually exiting. He also provides strategic and M&A advisory services to digital marketing, e-commerce, and DTC companies.

In this episode…

How can you optimize your business for a future exit? What strategies can you implement to increase your business' value?

Having spent years scaling and exiting businesses, Reuben Hendell, an M&A expert, has learned the value of preparing for an exit early. It is essential to optimize your business for success by focusing on the right products, team, and market. Reuben advises business owners against waiting until they are ready to exit to start fixing their businesses. He instead helps companies to create more value to be more attractive to potential buyers. 

Reuben Hendell, an Operating Partner at Madison Alley Global Ventures, joins Rich Goldstein in this episode of the Innovations and Breakthroughs Podcast to talk about how to prepare your business for a successful exit. They also discuss the early days of digital marketing, tips for increasing company value, and how Reuben helps business owners optimize their businesses.

Brian Fouts is the Co-owner and CEO of The Elevation Group, a financial education company that helps individuals to create financial freedom. The company has offered courses to more than 50,000 students worldwide. Brian is also the CEO of the Living Legacy Association. Between both positions, he educates and empowers people about how money, wealth, and real estate investing work.

In this episode…

What are the essential steps to building wealth? How can you achieve financial freedom and use that to give back to others?

According to Brian Fouts, the key to building wealth starts with your mind. Your core beliefs on money will trickle down and influence every decision. Brian advises people to reprogram their minds, develop a solid financial foundation, and acquire the right knowledge about investing in order to build a living legacy.

In this episode of the Innovations and Breakthroughs Podcast, Rich Goldstein sits down with Brian Fouts, the Co-owner and CEO of The Elevation Group, to share tips and strategies for building wealth. Brian also explains why identifying your life's purpose is essential and discusses how to build wealth.

Sumner Hobart is an Amazon, Etsy and Walmart seller who has generated over $1m in sales of his own private label products. His mission is to discover the most efficient ways to generate substantial personal profit online. With his wife, Ali, Sumner helps other sellers build more profitable businesses through online courses and their YouTube channel.

In this episode…

Building a successful business on Amazon has become more difficult over the years. With more sellers joining the platform, competition is at an all-time high and advertising costs have been on an upward spiral. Businesses have to be smart to stand out and outperform other sellers. 

Having spent many years selling on Amazon, Sumner Hobart realized that the secret to growing a successful business is building a product that will stick with customers for years. Instead of purely focusing on profit, try to meet your customers' needs. Sumner also advises sellers to leverage other platforms to grow their business, since older strategies may not create the results you want today.

In this episode of the Innovations and Breakthroughs Podcast, Rich Goldstein interviews Sumner Hobart about strategies for building a profitable Amazon FBA business. Sumner also shares his experience working in a toxic work environment, the lessons learned from investing in non-regulated assets, and how he supports Amazon sellers.

Jason Fladlien is the CEO and Chief Strategy Officer at Rapid Crush, a software company that develops solutions for internet marketing. As an expert in sales, marketing, and product positioning, Jason helps businesses to use and improve their webinars.

Jason is also the host of The Jason Fladlien Show and author of One to Many: The Secret to Webinar Success. He is best known for his record-breaking webinars, having sold more than $57.9 million in product launch by effectively utilizing webinars.

In this episode...

Did you know that webinars can help you attract high quality clientelle for your business? Did you also know that webinars offer a great opportunity to win your customers' trust? 

As an entrepreneur, it is essential to identify a need in the market and then create a product that solves that problem. Webinars are a cost-effecive marketing method that can help you to identify market needs and reach a specific audience. They can also help you educate your customers about your product, establish market position, and drive sales.

In this episode of the Innovations and Breakthroughs Podcast, Rich Goldstein interviews Jason Fladlien, the CEO and Chief Strategy Officer at Rapid Crush, about best practices for marketing and launching products through webinars. They discuss product positioning strategies, how long a webinar should last, and how to successfully execute a marketing strategy.

Izabela Hamilton is the Founder and CEO of RankBell, an agency that helps Amazon sellers to launch products and grow their rank on the platform. She is a highly respected keynote speaker, business strategist, and advocate for helping people create their own financial freedom. 

Izabela's mission is to help sellers make an impact with their brands and build sustainable wealth. She also hosted the Seller Sessions podcast weekly for more than two years, where she focused on cultivating a better business mindset.

In this episode…

To build a business that provides value to others, being in the right mindset is essential. Having an amazing product is not enough. Izabela Hamilton advises entrepreneurs to focus on serving others and building meaningful relationships with customers. 

It is also crucial to be conscious of the language you use in your business. Your words are powerful, and when used the right way, they can positively influence other people. With these ideas together, your business can build value for yourself and others.

Izabela Hamilton, the Founder and CEO of RankBell, joins Rich Goldstein in this episode of the Innovations and Breakthroughs Podcast to discuss how to create value for others. They talk about navigating the Amazon platform, how Izabela overcame life challenges to become a successful entrepreneur, and how RankBell serves entrepreneurs.

AJ Cassata is the Co-founder and CEO of Revenue Boost. He helps digital agency owners and B2B companies get a consistent stream of high-value clients and build the right systems and teams to accelerate growth. AJ is also the Founder of B2B Sales & Marketing Secrets For Agency Owners, a free Facebook community. He is an entrepreneur and sales consultant who is passionate about helping companies systematically scale primarily through outbound and organic strategies.

In this episode…

There are many viable marketing strategies that companies can leverage to promote their products and services. It is essential for business owners to create or adopt these effective marketing plans that target a unique audience, drive sales, and grow revenue.

All of this only works if your marketing is focused on your customer's unique needs. It is not enough to talk about your product to potential leads without considering their problems. Your prospects need to be the right fit for your business. 

AJ Cassata, the Co-founder and CEO of Revenue Boost, sits down with Rich Goldstein in this episode of the Innovations and Breakthroughs Podcast to talk about outbound sales strategies. AJ shares his sales background, explains how outbound sales marketing works, and shares tips for crafting effective marketing messages.

Tim Jordan is the Founder and CEO of Private Label Legion, a community of sellers and entrepreneurs. He is also the Co-founder and Chief Strategy Officer at Carbon6. As a long-term Amazon seller, Tim provides e-commerce consulting services to entrepreneurs within the online marketplace. He has been selling for many years on Amazon and Shopify, and is now selling on Walmart.

In this episode...

Although the e-commerce space has experienced massive growth over the years, many online sellers struggle to grow sales outside of Amazon.. This has created a dire need to find alternative markets for online products. 

Walmart, with its great infrastructure and large distribution system, provides a great opportunity for e-commerce sellers to diversify their market. In addition, strong partnerships with other brands like Google and Shopify make Walmart competitive compared to Amazon and other online marketplaces. 

Tim Jordan, the Founder and CEO of Private Label Legion, joins Rich Goldstein in this episode of the Innovations and Breakthroughs Podcast to discuss current e-commerce opportunities at Walmart and Alibaba. They also talk about Walmart's selling guidelines, how the marketplace's infrastructure and partnerships drive growth, and why Tim founded Carbon6.