Is The Customer Always Right?

We speak to Todd Midura in this episode and talk about two very different experiences he had with the same credit card company, American Express. Todd has spent most of his career in brand management and marketing of some iconic products like Ritz Crackers and Tic Tac. He currently serves as Vice President of Marketing at Nutella North America where he oversees the marketing efforts of one of the most beloved hazelnut cocoa spreads out there. A staple in many households.

We talk to Ken Lubin, Managing Director at ZRG Partners and Founder of The Executive Athletes and The Ultimate Hire Podcasts. Ken talks about his experience as his local mountain is acquired by a larger conglomerate and how it has changed the experience for guests for the worse. We then hear about the iconic BMW brand and how they have wowed Ken to be a loyal customer over and over.

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In this inaugural episode of 'Is The Customer Always Right?" we talk to Eric Steele, an executive in the energy industry who tells us his experience at a local Dunkin Donuts where he claims to have a bad experience 98% of the time and talks about the great experience his family has at a local diner. In this episode we hit the streets and test a few things out on our own as well.