Local First

Have you had Lunch with Lorry? If not you need to. Lorry and I have a fun conversation on how to get the most from Networking even if you are an introvert like me.

Enjoy this episode.

Lorry's key takeaways:

1. Why have #lunchwithlorry?
2. How to network as an introvert
3. Why attack the world every day?
4. Reinventing yourself is a life long journey

About Lorry Rifkin:

Lorry Rifkin, CPA has almost 40 years of general business experience. His expertise ranges from accounting, operations, sales, and marketing as an owner and employee.

He has done extensive work in crisis situations doing business turnarounds which is like the COVID business environment we face today. Your business will need to retool Post COVID. Lorry can help you do that in a profitable manner.

He is a generalist in approach and thought process. A critical thinker and agent of change. His personality can provide the details to build a reality that does not exist yet, staff it, write the operating procedures, and train the staff.

Then he slowly backs out of the assignment. He tells you what you need to hear not what you want to hear.

Connect with Lorry:

Lorry Rifkin,CPA

Owner Clarity Management, LLC

Phone:  414.702.6845

Email: [email protected]

Linked in:  linkedin.com/in/lorryrifkin

Facebook:   https://www.facebook.com/lorry.rifkin/

Website: https://claritymgt.com/ 

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In this episode, you are going to get real talk about real issues going on right now. It was a breath of fresh air to have an open conversation with Dres.

Dres is a globally-inspired artist and mental health advocate.

For over ten years, he has served his community by providing support to inner-city kids and young adults who struggle with their mental health (trauma, depression, psychosis, autism, Aspergers, ADHD etc.).

In 2017, he launched his entertainment & lifestyle company “Urban & Arrogant".

Through his company, he releases music, merchandise, and delivers visual content.

His latest single "Countin' Racks" has been played on Iheart Radio Station; V100.7 FM, and Radio Milwaukee (88.9 F.M.). In 2020, Dres was awarded the Shepherd Express "Best Rap Hip-Hop Artist" award.

Dres is scheduled to release his debut pop-rap album which will be available on all streaming platforms later on this year.

Your feedback is always welcome.

If you want to share your story on Local First Podcast all you need to do to get started go to ScheduleMyPodcast.com

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You are going to have some fun with this episode. The interview starts off with laughter. Then we dig deep into what you need to do to make sure your marketing machine doesn't stop working for your business.

Enjoy

Dan & Jamar's key takeaways:

• Video vs Text vs Images
• Where do I start as a new business?
• Have at least a few ducks in a row
• Instagram Facebook Stories?
• Never stop the marketing machine
• Lipstick on a pig??? You will need to contact Dan Marx for more details.

Connect with Dan & Jamar

Relatable Marketing

LinkedIn

Dan Marx

20yrs supply chain business development, marketing strategy & execution.

CEO of ReShift - A Sales & Marketing Strategy, Alignment, Process improvement and Execution firm.

Co-Founder Relatable Marketing - A one stop marketing firm for all your marketing needs with the core of what we do: Revenue generating marketing.

Local First Podcast is brought to you by:

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EXACTA Corporate Organizer CRM&More brings order to chaos in your business by helping you Plan |Execute | Analyze and Close more business.

WOW!! I had the pleasure of interviewing Wayne Breitbarth, owner of Power Formula LLC. Wayne shares what you should be doing to get the most out of LinkedIn.

Wayne's Key Take Aways:

1. Direct messaging with a good offer
2. Should I create a LinkedIn business page or not?
3. Are you using the featured section on LinkedIn?
4. Use direct messages to create relationships
5. What is your LinkedIn Social Selling Index?

Connect with Wayne

LinkedIn

Contact Wayne at [email protected] or (414) 313-7785

MEET LINKEDIN TRAINER, WAYNE BREITBARTH

Once a skeptic and now an outspoken proponent of LinkedIn, Wayne Breitbarth is passionate about helping business professionals—from entry level to CEO—learn how to combine their previous experience and relationships with this innovative tool in order to more successfully brand and market themselves and their businesses.

Wayne’s diverse professional background uniquely positions him to assist not only individuals but corporate entities as well. With 40 years’ experience in the areas of operations, finance, management, consulting, and business ownership, he is able to “put it all together” for his corporate and individual clients.

In addition to his consulting work, Wayne is a dynamic speaker. His practical yet entertaining presentations have inspired audiences both locally, at many of Milwaukee’s most prominent companies and organizations, and nationally, at conventions, industry association events, and corporate training sessions. His audiences have included Inc. Magazine, the American Marketing Association, and the National Multiple Sclerosis Society.

Wayne's critically acclaimed book "The Power Formula for LinkedIn Success: Kick-start Your Business, Brand, and Job Search" has helped tens of thousands access the full power of LinkedIn.

Wayne is a Certified Public Accountant and received a BBA from the University of Wisconsin-Whitewater and an MBA from Marquette University. He is the CEO of Power Formula LLC and resides in Milwaukee, Wisconsin.

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In this episode, I have a discussion with Brooke Luciano where she shares her story on how getting light therapy changed her life so much that she now treats others with the same treatments. Make sure to listen close you will be able to hear the passion she has in helping others with Redlight Therapy.

Brookes key take aways:

• How I walked away from having surgery
• We are the miracles
• Using light to help pain
• You can do this at home
• Should I use light therapy?

Connect with Brooke

http://www.ultraredlight.com

https://www.linkedin.com/in/brookeluciano/

https://www.instagram.com/ultraredlight/

Let's meet Brooke Luciano

We are simply enLIGHTened humans who are super passionate about giving back and sharing our Light with everyone we possibly can, human and animals! We are NOT Doctors, Chiropractors, or Veterinarians. We DO have incredible medical advisors we are happy to consult with for our clients’ best needs. We started out by helping our family and friends and will continue to spread the Light to increase longevity and natural healing, globally. Let us help you heal.

Light Ninja Warrior Brooke

As a youngster, I was quite active, participating in multiple sports and extra-curricular activities. After participating in four sports in high school (Basketball, Soccer, Swimming, Track & Cross Country) and Basketball intramurals in college, I didn’t stop. Although I wasn’t a collegiate or career athlete, sports were my life, and my social life as well. Working out hard felt good, despite a habitual sprain or broken ankle. I was rough on my body back then, without fear of growing old or long-lasting pain. Fall, break, heal, and back at it again. Repeat. Year to year in one form or another I injured myself from said activities.

For as long as I remember, I always wanted to be a Marine Biologist. I loved to fish, mammals, and swimming in the ocean. I wanted to dive and discover new things under the sea (Little Mermaid hopeful). One of my goals and dreams came true! I applied to and went on to graduate from UCSC with a Bachelor of Science in Marine Biology. Passion for cellular level health began during my biochemistry days at UCSC. Could there be a way to bring the love of marine life and the excitement of cellular biology together? Perhaps I could discover a cure for Cancer in marine natural products, like sponges or kelp! How cool would that be? The need for alternative natural products with therapeutic effects was looming, and more and more side effects of day to day chemical exposures were haunting me.

My young adult years were spent living life to the fullest, traveling, adventuring, and livin’ it up! I was not the best to my body, but knew in the back of my head, that somehow I would figure it all out.

Fast forward to 2007 car accident that changed my life forever. I sustained a serious neck injury and my endocrine system went into shock. My body suffered a major blow and I was told by three different surgeons that I needed a neck surgery to reduce the pain level and attempt a “normal” life. Neck surgery?? Yeah right, not me. I purchased my first Light device (APL) in 2008 and avoided invasive neck surgery. Within one month, I weaned myself off of all prescription drugs. Within six months, I was back to running again, working out, and playing basketball. The Light helped my body heal itself. I avoided invasive surgery and got my life back, pain-free!! This opened my eyes once again to the demand for natural remedies and medicines for all to heal naturally, from what the Earth provides. I insist on using the most natural face and body topical products and limit my toxin and chemical exposure by only washing with naturally sourced ingredients. I eliminate chemicals from our diet and make a huge effort to live a non-synthetic lifestyle

Hey local listeners, Laura Dixon and I dive deep into dealing with anxiety, and the scared brain. Laura shares her story of how she leaves the corp world to pursue her passion for helping others.

Laura Dixon is a life & weight loss coach as well as a former CPA who helps other high achieving, ambitious women lose weight for the last time.

She has lost 50 pounds and has kept it off for years and now helps other women become naturally thin without any diet, weird trick or gimmick, but simply by helping them change their relationship with food.

One of the most common problems her clients come to her with is dealing with stress and anxiety because that often manifests in overeating in order to cope.

She helps women manage this in a new way so that they experience not only a significant reduction in the stress and anxiety but they are then also well equipped to deal with those emotions when they arise.

In addition, when she helps women lose weight, she doesn’t just teach them all of the tools but she helps them rewire their brain so that they no longer have the desire to overeat.

Now, more than ever she believes these life coaching tools are so critical to managing not only stress and anxiety but all of the uncertainty in these times, regardless of whether someone struggles with their weight.

Laura's key take ways:

• Dealing with severe anxiety
• Why our brains like to be scared
• Dealing with uncertain times and that manifests in eating, drinking, numbing out (and not working on our businesses
• Creating value for our clients in these uncertain times
• The purpose and goal of mindset work and life coaching – not what you think it is (i.e. it is not to be happy all of the time)
• Why it is so easy to overeat, especially in these times

If you like this episode share it with one person you care about.

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In this episode, I had the opportunity to talk with Steve Godfrey. He shares his story of living in Siberia for eight years.

Steve tells stories of how he had to become resourceful in attaining what he needed, adapting to the environment and elements, being a resilient leader, most of all engage to achieve his goals.

Steve continues today to use everything he learned in Siberia in his everyday life and in helping others.

Steve's key take aways:

• What makes Milwaukee great?
• Seizing opportunities during rough times
• Eights living in Siberia what he took away
• Having a personal mentor
• 9 C.O.R.E principles

Steves Steve Godfrey is a lifelong Milwaukee area resident whose local family connections go back 4 generations.

He is the Owner of Godfrey International, a private mentorship business focused on helping others create cash flow outside of a day job so they can live with higher purpose.

He has been married to his amazing wife Heather for 31 years and is the proud father of Nathan, Karcher, and Noah Godfrey.

He’s an adventurer, scholar, and entrepreneur, who is committed to winning at life and helping others do the same.

One fun fact about Steve is that he spent 8 years living in Siberia and he’s still thawing out.

Connect with Steve

LinkedIn

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Hey local listeners!

This is a very interesting episode. I was not sure what I was getting into. But by the end, I learned a lot about Rhonda and her passion for helping women going through a divorce.

Rhonda Noordyk key take aways:

• Don't assume anything
• Surround yourself with a team
• Asking the right questions
• Don't let emotions run the process
• Get prepared now
• Get organized

Connect with Rhonda:

Social Media

https://www.facebook.com/womensfinancialwellnesscenter

Twitter: @RNoordyk

https://www.linkedin.com/in/rhondanoordyk/

https://www.instagram.com/rhondanoordyk/

Website

www.womensfinancialwellnesscenter.com

About Rhonda Noordyk

CEO

Rhonda Noordyk's relentless pursuit of financial justice for women going through divorce drove her to leave the financial industry in 2014 to open The Women's Financial Wellness Center. She was in search of a better way. She used her knowledge, passion and experience to build a leading-edge business model. The intention was to create a business that provided a safe place for women - especially those in a vulnerable position - to find their paths, find their voices and find the financial confidence they need to lift themselves out of seemingly hopeless situations. Since starting the Women’s Financial Wellness Center, after a 10+ year career in the financial industry, she has helped alleviate financial vulnerability for thousands of women.

​In addition to being the Founder & CEO of The Women’s Financial Wellness Center, Rhonda is also a professional speaker. While her platform is women’s money wellness, it is not just about money. Her topics include: assertive communication, boundaries, leadership and overcoming financial myths. Her speaking experience includes: GE Healthcare, UWM Women’s Leadership Conference and Marquette Law School. In addition, she has appeared on Fox6 News, Real Milwaukee, and Morning Blend. Her dynamic and inspirational style leaves women with a sense of empowerment.

​Lastly, Rhonda teaches courses at Waukesha County Technical College. Rhonda has a bachelor’s degree from Carroll University, Waukesha, Wisconsin. She resides in Oconomowoc with her husband, Tim, and their three daughters.

To connect with Rhonda directly, email her at [email protected].

Rhonda's Story

Growing up with very few financial resources and a challenging family dynamic, I knew there had to be a better way. Call me an old soul, but I knew my life had significance and that God would use those situations and experiences for good. In 2002, I entered the financial industry and began teaching in higher education. I found my passion for empowering women by sharing my knowledge, developing curricula, studying industry trends, and hosting focus groups. It was no longer just theory—it was reality! Women were hurting, and they looking for someone who could help guide them through the financial maze of divorce. I realized I needed to create a model that was unique and supported the entire person. That was relational, not transactional. Twelve years later, I united my passion for education and financial empowerment and opened the Women’s Financial Wellness Center. I wanted to create something different: a smart, close-knit community where women could get fully-independent, relationship-based coaching and...

Tony Meister is the owner and founder of Chameleon Communications, LLC, a communications company that offers creative marketing with the ultimate goal of profitability.

Tony comes from a lineage of entrepreneurs including his father who ran one of the most successful Midwest advertising agencies in the 80s and 90s.

His unique background in business leadership and management, coupled with his communication background, offer a distinct advantage to any entity looking to communicate their offerings successfully in the marketplace.

Tony's Key Take Aways :

• Challenges businesses face when deciding to create video
• Fact vs Story-based video
• People - Process - Technology
• Using your iPhone vs using a professional

After a series of career experiences, in 2014 I started Chameleon and set out to pursue what I love to do which is telling stories with video. In 2019 I decided to expand Chameleon and create a digital agency that would positively influence the world by igniting brands and fulfilling people’s dreams. Creativity was sparked when I was young watching my Dad shoot T.V. commercials with various celebrities and professional athletes.

Despite all of Dad’s experiences, it is ironic that my vision for Chameleon was really birthed out of failure. I left a successful Fortune 500 career in I.T. to help start a new venture that ultimately toppled. Much of that failure had to do with ineffective marketing.

I love this quote from Henry Ford who said, “Failure is simply the opportunity to begin again, this time more intelligently.”

So Chameleon’s story is born out of adversity. It is what has given me the passion to see brands catch fire and overcome the marketing challenges many face today.

I have a select team of creatives and specialists who I have either worked with in the past at other companies, or who I have known and collaborated with for years. Mostly this team consists of independents who specialize in their craft and have their own focused freelance firms.

These are people that are the best at what they do. It is the most exciting time of my life and career right now. I am able to bring the best people together to achieve extraordinary results for our clients. I count it a privilege to bring this to companies local and nationwide.

– Tony Meister (Founder & Chief Lizard)

Connect with Tony Meister

Web:      www.chameleoncommunications.net

Phone:    414.559.1077

Email:      [email protected]

YouTube:Chameleon YouTube

Twitter: twitter.com/TheChiefLizard

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Alan Fischer has decades of experience in risk management forecasting and evaluating financial risks, and then recognizing methods that minimize or reduce their impact. He has enjoyed helping his clients with a number of needs, from estate and financial planning, to wealth management, insurance, and more.

Alan's key take aways:

• Have a Financial plan
• Remove the emotion
• Have a process
• Panic from investors. Market Psychology
• How to overcome that market psychology
• Wesbury 101 - Economic Video Commentary
• Is it time for an investment advisor ask yourself these 5 questions first
• 5 common emotional roadblocks that could halt you.
• Plan options for the self-employed

Before making his way to Voya Financial Advisors, Alan owned a risk management consulting company in southern Wisconsin, helping companies between the cities of Milwaukee and Chicago.

Alan is an avid outdoorsman who enjoys archery, hunting, and fishing throughout Wisconsin and the country. He's also a Packers, Brewers, and Badgers fan. Alan is active with the Greater Brookfield Chamber of Commerce and the Independent Business Association of Wisconsin.

Alan holds a degree in business from the University of Wisconsin-Whitewater. He has chosen to work under the Voya Financial Advisors name because he believes the company is an industry leader and dedicated to the success of clients in any age and with financial goals both big and small.

“I love my job because I get to build trust by teaching my clients about their money potential” – Alan Fischer, Voya Financial Advisors

Office: N27W23953 Paul Road Suite 102, Pewaukee, WI 53072

262-222-5114, [email protected], www.greatlakeswealthadvisors.com

Investment adviser representative and registered representative of, and securities and investment advisory services offered through Voya Financial Advisors, Inc. (member SIPC). CN130681_0322

· The ICA piece has a good chart starting on page 11. Discusses how moments in history seem so huge at the time, but when put into perspective, are really smaller than they appear at first. I’d look at this chart just in our lifetime – look what has happened and how it dominated the news (just like today) and where we have come since.

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Investment adviser representative and registered representative of, and securities and investment advisory services offered through Voya Financial Advisors, Inc. (member SIPC).