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34:35

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In Process Podcast

by Trusted Counsel

In Process - Business involves constant change and challenges. In Process will bring you weekly conversations with business experts on topics to provide new ideas, tools and techniques to help you and your business grow and succeed.

Copyright: 2019 Trusted Counsel (Ashley) LLC, All Rights Reserved.

Episodes

Speed Up Innovation Success. Dump the Junk

45m · Published 06 Jul 15:35

Bluetooth, the Apple iPhone, Facebook, and 4G (the fourth generation of mobile telecommunications), are undoubtedly some of the most important inventions of the 21st century. Colossal ideas of the future that required some serious innovation processes to reach each of their respective launches. This is where end-to-end process comes in, according to innovation strategist Susan Reed. In other words, to reach launch quickly and effectively, organizations need to place decision and success metrics in front of their innovation processes in order succeed.    

In this episode of In Process: Conversations about Business in the 21st Century, hosts Evelyn Ashley and John Monahon of Trusted Counsel speak with strategist Susan Reed about innovation. Reed is the founder and CEO of EdgeDweller, which for 30 years has transformed organizations and individuals through front-end innovation practices that are powerful, practical and proven. She and the team at EdgeDweller have helped launch more than 150 products and services for 122 brands representing more than 25 industries. EdgeDweller specializes in creating high impact programs for corporations, strategic business units, nonprofits, individuals and small groups. Reed is passionately committed to driving up profitability while sustaining high growth through insightful analytics and intentional creativity.

During the course of the podcast you will learn about:

  • Safe disruptive thinking
  • Creativity versus innovation
  • Genius thinking patterns
  • Innovation don’ts
  • Good starting points for effective innovation

Stream the conversation in the player below to learn more. You can also subscribe to InProcess Podcast on iTunes to receive this episode as well as future updates from the show on your smartphone.

What Makes a Great Leader?

47m · Published 29 Jun 12:52

At some point in our careers, most of us have undoubtedly scratched our heads and wondered, “How on earth did this person obtain this leadership role?” The fact of the matter is that some people in leadership roles don’t belong there. Unfortunately, companies tend to promote employees who are highly trained and have excellent technical skills, but when these employees move into management, they often lack the soft skills necessary to motivate their teams. Hence, they don’t become great leaders. 

In this episode of In Process: Conversations about Business in the 21st Century, hosts Evelyn Ashley and John Monahon of Trusted Counsel speak with Dr. Hans Finzel about leadership. Dr. Finzel is an author, speaker and trusted authority in the leadership field and the author of 10 books. With a doctorate in leadership studies, Dr. Finzel is a respected teacher globally. In his new book “Top Ten Ways to Be a Great Leader,” he uses the letters in the word LEADERSHIP to present the 10 essential skills that he believes every new leader must master in order to be a great leader.

During the course of the podcast you will learn about: 

  • The one word that Dr. Hans Finzel uses to define leadership
  • The two most important words in a leader’s vocabulary
  • The 10 essentials skills that every new leader must master
  • The four questions that every follower will ask a leader
  • Why EQ (emotional quotient) is seen as more important in the hiring of leaders than IQ (intelligence quotient)

Stream the conversation in the player below to learn more. You can also subscribe to InProcess Podcast on iTunes to receive this episode as well as future updates from the show on your smartphone. Did you enjoy this episode? Please give us a review!

Are You Still Guilty of Committing Random Acts of Marketing?

44m · Published 14 Jun 20:44

Some of the companies with the most efficient operations are also the ones who have the hardest time growing. It’s a counterintuitive idea, but it’s one that has been supported by research and that serves as the basis for this week’s episode of In Process Podcast. Join us on the show this week as we revisit out talk with Art Saxby and Beth Vanstory from Chief Outsiders.

Both Zaxby and Vanstory came to marketing after building a background in finance—something Saxby laughs off as more of a natural transition than it may seem at first. “It’s a profit game,” says Saxby, noting that many business owners don’t see the way that marketing directly relates to the bottom line. “The real role of marketing is to help lead the company forward and figure out where it can profitably attack the market.”

 During the course of the podcast you will learn about:

  •  Why hiring a fractional Chief Marketing Officer might be exactly what your organization needs
  • The reasons why operationally focused organizations often struggle with growth
  • How to shift your strategy to growth and execution
  • Why random acts of marketing is the wrong marketing approach to take

Stream the conversation in the player below to learn more. You can also subscribe to InProcess Podcast on iTunes to receive this episode as well as future updates from the show on your smartphone.

If you have any questions on the topic today or would like to be featured as a guest on our show, please email us at [email protected]

If you enjoyed this episode, can you help us spread the word and share this episode with two people?

Don't Be Blue; Make Your Happiness

46m · Published 01 Jun 15:36

In the United States, we live in one of the richest, safest and most free countries in the world. Yet according to the “2016 United Nation’s World Happiness Report”, we rank No. 19. Why is this? In this episode of InProcess Podcast, Trusted Counsel interviews Chris Butsch, millennial happiness expert, speaker, meditation instructor and author for some answers.

Butsch discusses why “millennials are a generation suffering from an unhappiness epidemic.” In addition, he explains why he quit his job to travel the world to study happiness and positive psychology. The experience has forever changed the way he thinks about happiness.

During the course of the podcast you will learn about:

  • What led Butsch to write the book “The Millennial’s Guide to Making Happiness”
  • The building blocks of happiness: true happiness versus pleasure
  • The problem with social media and its impact on our happiness levels  
  • How to increase your happiness levels over time
  • Why everyone needs to have a sleep app on their phones

Stream the conversation with Chris Butsch in the player below to learn more. You can also subscribe to InProcess Podcast on iTunes to receive this episode as well as future updates from the show on your smartphone. Enjoyed the podcast? Please help us and give us a review!

Managing Your Business: Keeping Cool When Everything is Hot

44m · Published 18 May 13:11

In this episode of InProcess Podcast, Trusted Counsel interviews Rhett Power, the author of “The Entrepreneur’s Book of Actions” and co-founder of Wild Creations, an award-winning startup toy company. According to Power, we are operating in a society defined by instant gratification (think status updates on social media and quick online ordering). We expect immediate results in our daily life, yet find ourselves surprised when quick fixes in the workplace fail to produce lasting change. Power makes the compelling case that success in todays increasingly competitive business environment requires far more than the typical “10 easy steps.” During the course of our interview with Power, he strongly encourages entrepreneurs and leaders to take action daily to break old habits, think in new ways, and to develop a successful new mindset with strategic thinking.    

Stream the conversation with Rhett Power in the player below to learn more. You can also subscribe to InProcess Podcast on iTunes to receive this episode as well as future updates from the show on your smartphone.

Are We Getting Closer to Shattering The Glass Ceiling?

45m · Published 04 May 13:18

Do you work in a forward thinking organization when there are times you can’t quantify the ROI of your womens’ leadership initiatives? Or perhaps you don’t have enough next generation women leaders coming up through the ranks. You recognize the amazing talent of women in the workplace, but you’re not really sure how to leverage those talents and strengths. Consider taking the time to create a plan to track, retain and engage women in your organization. 

In this episode of InProcess Podcast, we talk to Robbin Jorgensen, founder and CEO of Women Igniting Change.™ Women Igniting Change is a global movement of courageous women who are ready to ignite change in their organizations, their governments, our economies and ultimately our society. Robbin discusses her organization, common road blocks that women often face in the work force when ascending the corporate ladder, her executive coaching program, and what you can do today to ignite change in your organization.

Stream the conversation with Robbin in the player below to learn more. You can also subscribe to InProcess Podcast on iTunes to receive this episode as well as future updates from the show on your smartphone.

Maintaining Your 'A GAME' Through Stress and Workload Challenges

45m · Published 19 Apr 13:47

Every day we are all bombarded with projects, commitments, too many emails – constant overload and it’s a constant challenge to maintain good focus, be productive and maintain (or have any!) energy to carry on. It can be a vicious cycle and if you’re not able to keep up with demanding times, you’ll quite simply, fall behind.  So how can you be an effective leader and contributor if you have little focus, low energy and are feeling overwhelmed? This is where the idea of micro-resilience comes into play. 

This week in In Process, Bonnie St. John, a leadership consultant, keynote speaker, Olympic medalist, and co-author of “Micro-Resilience – Minor Shifts for Major Boosts in Focus, Drive and Energy,”explains in detail that the idea of pushing yourself until you drop isn’t enough anymore. There are proven scientific techniques and wellness processes that businesses and individuals can incorporate into their daily lives to provide them with added and needed energy to address challenges as they present themselves. 

Why Foreign Business Owners Still Love the United States

43m · Published 06 Apr 02:17

Widespread misperceptions exist in terms of foreign firms establishing new operations in the United States. We hear it all. Product liability claims. It’s expensive. The process is too complicated.

While there are processes to follow, requirements to meet, and some cultural differences to overcome, in reality, the United States is still one of the best places in the world to set up operations. The World Bank actually rates 189 countries each year, and the United States is rated No. 8 in the world for ease of setting up operations.

This week in In Process, Yelena Epova, partner-in-charge of International Services at Aprio; and Karen Weinstock, managing attorney at Weinstock Immigration Lawyers, discuss:

  • What makes the United States an attractive market for foreign companies
  • The questions foreign business owners should ask if they’re considering coming to the United States
  • How to recognize and overcome cultural challenges
  • Immigration procedures and the different types of visas
  • Timelines for establishing a U.S. operation

Do You Have a Strategic and Tactical Plan for Your Largest Customer Accounts?

45m · Published 23 Mar 14:24

We all know the best way to achieve sales goals is to set them and develop a plan, yet account planning is often hard to implement. A lot of avoidance psychology comes into play when we start thinking about account planning. Let’s face it, sales people…well…want to sell, hit their numbers, and make their goals. They often have difficulty directly connecting those types of results to spending the necessary time to develop and execute an effective account plan.

This week in In Process, Mark Donnolo, managing partner of SalesGlobe and author of "The Innovative Sale,” discusses how to combat approach avoidance when it comes to developing―and implementing―an effective account plan. He has a new book coming out in late May titled “Essential Account Planning: Five Keys for Helping Your Sales Team Drive Revenue.”

Growth Dilemmas: Don’t Be a Victim of No Man’s Land

44m · Published 08 Mar 14:39

Join Evelyn Ashley and John Monahon of Trusted Counsel with their guest expert, Doug Tatum, Newport Board Group Chairman of the Board as they discuss the challenges often faced by companies transitioning from small to big. Doug discusses the navigational rules these companies need in his book No Man’s Land: Where Growing Companies Fail. Purchase this book at Amazon.  

Join us for a fast-paced conversation about the common issues faced by companies as they go through growth transitions!

In Process Podcast has 100 episodes in total of non- explicit content. Total playtime is 57:39:48. The language of the podcast is English. This podcast has been added on August 30th 2022. It might contain more episodes than the ones shown here. It was last updated on December 28th, 2023 23:02.

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