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Masters of Ecommerce
by MatchaTop ecommerce store owners and marketers share how to build, engage, and convert an owned audience for your online store hosted by Fynn Glover, Founder and CEO, of getmatcha.com.
Copyright: Matcha
Episodes
Humility & Staying Curious as the Path to Success (w/ Gilbert Corrales)
38m · PublishedEcommerce entrepreneur, professor, and technologist, Gilbert Corrales discusses Leaf Grow's approach to differentiated Facebook advertising and staying humble in the face of constant change.
Owning 1:1 Customer Relationships in an Omnichannel World (w/ Casey Armstrong)
53m · PublishedFormer agency founder, ecommerce marketer at Watchmaster, VP of Marketing at BigCommerce, and current CMO of Shipbob weighs in on how merchants differentiate in the age of Amazon and the DTC revolution.
How to Differentiate Your Ecommerce Store with Blogging (w/ Joseph Rauch)
42m · PublishedJoseph Rauch manages content and SEO at Public Goods. Join him as he discusses why the ecommerce blog is the key to differentiation and customer experience with Fynn Glover.
The Future of Ecommerce Marketing Technology (w/ Derric Haynie)
33m · PublishedFormer poker pro, serial entrepreneur, and founder of ecommercetech.io weighs in on how the best Shopify merchants are building their technology stacks to differentiate in the Age of Amazon and the DTC revolution.
From Wholesale to DTC: How to Pivot Successfully (w/ Amanda Schreier)
38m · PublishedEcommerce marketer and intrepreneur Amanda Schreier discusses how to influence change and help guide the transition from wholesale to DTC ecommerce.
COVID & the Customer Relationship (w/ Chris Wilson)
38m · PublishedPerformance marketer, turned ecommerce CEO, Chris Wilson reflects on the power of Amazon, the impacts of COVID, and how to own the customer relationship in an omnichannel world.
Building a Sustainable CPG Brand in 2020 and Beyond (w/ Ryan Gaines)
35m · PublishedCEO of DTC brand Everly discusses the challenges of taking over the CEO role, hard decisions about revenue channels, and how to build a sustainable omnichannel brand in the age of Amazon and the DTC Revolution.
Moving a 4th-Gen Brand Online & Maintaining Values Along the Way (w/ Brian Bianchetti)
28m · PublishedGM of 4th Generation Jerky brand discusses the jerky renaissance and how to differentiate when the competition is venture-backed startups and house-hold name incumbents.
The Future of Influencer Marketing for Ecommerce (w/ Joe Anderson)
38m · PublishedJoe is the Co-founder of MightyScout. He's a product designer that loves figuring out how to make things simple. He has mentored and taught lead designers at companies like Google, Dropbox, Adobe, Uber, Lyft, and Pinterest.
Conversational Marketing: Bringing the In-Store Experience Online (w/ Lisa Popovici)
31m · PublishedFormer DTC fashion brand founder turned SaaS founder, Lisa Popovici, discusses conversational marketing and how to grow through authentic conversations with customers.
Masters of Ecommerce has 20 episodes in total of non- explicit content. Total playtime is 12:37:42. The language of the podcast is English. This podcast has been added on August 30th 2022. It might contain more episodes than the ones shown here. It was last updated on April 5th, 2024 11:13.