Marketing with Purpose

We love when our friend Jaime Friedrichs comes on the podcast and shares her fundraising wisdom with us! In this episode, she talks about when and how you can ask for donations for administrative costs or new hires. As a bonus, at the end of the episode, she walks us through a fundraising ask role play you can modify for your own needs. 

Episode Highlights

Introduction of Jaime Friedrichs - 1:12
What’s the right mindset for asking for donations? - 3:52
How do you ask for donations for administrative costs? - 5:55
Should you include data and numbers in your ask? - 11:46
What three things must be in your ask - 15:30
Should you theme your giving campaigns? - 18:23
Do you need additional materials to support your ask? - 21:17
Are there benefits of fundraising for a specific thing over general needs? - 28:56
What can you do to build and maintain donor relationships? - 33:33
Fundraising ask example and role play - 35:08

For a fully-formatted version of this interview, visit our website at: https://mayecreate.com/blog/asking-for-donations-to-add-a-new-staff-member-or-raise-money-for-admin-costs-with-guest-jaime-friedrichs/

We love when our friend Jaime Friedrichs comes on the podcast and shares her fundraising wisdom with us! In this episode, she talks about when and how you can ask for donations for administrative costs or new hires. As a bonus, at the end of the episode, she walks us through a fundraising ask role play you can modify for your own needs. 

Episode Highlights

Introduction of Jaime Friedrichs - 1:12
What’s the right mindset for asking for donations? - 3:52
How do you ask for donations for administrative costs? - 5:55
Should you include data and numbers in your ask? - 11:46
What three things must be in your ask - 15:30
Should you theme your giving campaigns? - 18:23
Do you need additional materials to support your ask? - 21:17
Are there benefits of fundraising for a specific thing over general needs? - 28:56
What can you do to build and maintain donor relationships? - 33:33
Fundraising ask example and role play - 35:08

For a fully-formatted version of this interview, visit our website at: https://mayecreate.com/blog/asking-for-donations-to-add-a-new-staff-member-or-raise-money-for-admin-costs-with-guest-jaime-friedrichs/

When I interviewed Kimberly O’Donnell with Network for Good I thought I’d learn all about donor management software. But you know what? I learned waaaay more.

She shares inside knowledge about:

• Current fundraising trends
• How organizations can embrace text messaging to communicate with donors
• Changes in the pipe for Network for Good
• What Bonterra’s recent purchase of Network for Good means for the company
• Ways to deepen relationships with donors by meeting them where they are

You’re sure to walk away with at least a nugget or two of goodness from this interview or at least enjoy geeking out with us!

Timestamps

Introducing Kimberly O’Donnel and Network for Good - 0:41
Fundraising trends - 10:23
Should we text donors? - 18:36
Exploring ways to connect to encourage donations - 23:15
The importance of communicating authentically - 26:40
Finding time to do the work - 32:36
Listening to customers to improve Network for Good - 38:23
Resources available through Network for Good - 46:55
Becoming “anti-fragile” - 52:52
Where to find more about Network for Good - 54:34

For a fully-formatted blog post of this episode, visit https://mayecreate.com/blog/the-future-of-fundraising-with-network-for-goods-kimberly-odonnell/

When I interviewed Kimberly O’Donnell with Network for Good I thought I’d learn all about donor management software. But you know what? I learned waaaay more.

She shares inside knowledge about:

• Current fundraising trends
• How organizations can embrace text messaging to communicate with donors
• Changes in the pipe for Network for Good
• What Bonterra’s recent purchase of Network for Good means for the company
• Ways to deepen relationships with donors by meeting them where they are

You’re sure to walk away with at least a nugget or two of goodness from this interview or at least enjoy geeking out with us!

Timestamps

Introducing Kimberly O’Donnel and Network for Good - 0:41
Fundraising trends - 10:23
Should we text donors? - 18:36
Exploring ways to connect to encourage donations - 23:15
The importance of communicating authentically - 26:40
Finding time to do the work - 32:36
Listening to customers to improve Network for Good - 38:23
Resources available through Network for Good - 46:55
Becoming “anti-fragile” - 52:52
Where to find more about Network for Good - 54:34

For a fully-formatted blog post of this episode, visit https://mayecreate.com/blog/the-future-of-fundraising-with-network-for-goods-kimberly-odonnell/

How did an all-volunteer organization raise $20,000 in one month? We sat down with Michelle Ribaudo and Laura Wakefield from MoDE Foundation to find out. They share things that worked, things they’d do differently, and why planning ahead and training made all the difference to their success. 

Highlights

Introductions of Michelle, Laura and MoDE Foundation - 2:13
Getting started with CoMoGives - 8:04
Using training and templates to raise $20,000 - 10:14
What would they change or keep for next year? - 15:28
Creating a mini-event within the campaign - 17:28
Utilizing targeted peer-to-peer giving - 21:42
Reaching donors through personalized thank you notes - 27:33
Advice for others participating in year-end giving campaigns - 32:10
Gaining momentum through cooperation with other organizations - 34:55
Learn more about MoDE Foundation - 41:00

For a fully-formatted article version of this podcast, head over to our website: https://mayecreate.com/blog/year-end-giving-success-story-missouri-disability-empowerment-foundation/

How did an all-volunteer organization raise $20,000 in one month? We sat down with Michelle Ribaudo and Laura Wakefield from MoDE Foundation to find out. They share things that worked, things they’d do differently, and why planning ahead and training made all the difference to their success. 

Highlights

Introductions of Michelle, Laura and MoDE Foundation - 2:13
Getting started with CoMoGives - 8:04
Using training and templates to raise $20,000 - 10:14
What would they change or keep for next year? - 15:28
Creating a mini-event within the campaign - 17:28
Utilizing targeted peer-to-peer giving - 21:42
Reaching donors through personalized thank you notes - 27:33
Advice for others participating in year-end giving campaigns - 32:10
Gaining momentum through cooperation with other organizations - 34:55
Learn more about MoDE Foundation - 41:00

For a fully-formatted article version of this podcast, head over to our website: https://mayecreate.com/blog/year-end-giving-success-story-missouri-disability-empowerment-foundation/

We're talking about donor management systems again! In this episode, we welcome Wende Wagner, Director of Philanthropy for the Missouri Symphony, who discusses their system of choice, Bloomerang, how they chose it, and her favorite and not-so-favorite parts of the platform.

They converted over from Neon and really like the data management and integration tools Bloomerang offers. Join me as I interview Wende to learn why!

Highlights

Introduction to the Missouri Symphony - 1:31

Donor Management before Bloomerang - 5:14

Functionality of Bloomerang - 11:14

Using Bloomerang for Events - 13:59

Fom building capabilities in Bloomerang - 15:40

Bloomerang integration with accounting software - 24:48

Reporting in Bloomerang - 29:39

Using Bloomerang for printed mailings - 35:37

What Bloomerang costs and advice - 39:00

How to contact Wende - 43:15

For a fully-formatted article version of this podcast, head over to our website: https://mayecreate.com/blog/bloomerang-from-a-users-perspective-with-guest-wende-wagner/

We're talking about donor management systems again! In this episode, we welcome Wende Wagner, Director of Philanthropy for the Missouri Symphony, who discusses their system of choice, Bloomerang, how they chose it, and her favorite and not-so-favorite parts of the platform.

They converted over from Neon and really like the data management and integration tools Bloomerang offers. Join me as I interview Wende to learn why!

Highlights

Introduction to the Missouri Symphony - 1:31

Donor Management before Bloomerang - 5:14

Functionality of Bloomerang - 11:14

Using Bloomerang for Events - 13:59

Fom building capabilities in Bloomerang - 15:40

Bloomerang integration with accounting software - 24:48

Reporting in Bloomerang - 29:39

Using Bloomerang for printed mailings - 35:37

What Bloomerang costs and advice - 39:00

How to contact Wende - 43:15

For a fully-formatted article version of this podcast, head over to our website: https://mayecreate.com/blog/bloomerang-from-a-users-perspective-with-guest-wende-wagner/

We’ve been told Network for Good can be an expensive, but amazingly comprehensive donor management system. So, I reached out to one of our nonprofit friends who uses it to find out if it’s worth the cost.

Spoiler Alert - for Columbia Center for Urban Agriculture, it totally is. From ticket sales to donor data management to text reminders, Network for Good helps them market with purpose. 

Billy Polansky and his team at the Columbia Center for Urban Agriculture had been using a cobbled together system revolving around Microsoft Access which was better than nothing but not what they needed. After reviewing 3 or 4 systems they decided on Network for Good. Hear how they use it and why they love it as I interview Billy in this episode!

Highlights

Introduction to Columbia Center for Urban Agriculture - 1:49
Why invest in a donor management system? - 4:25
What does Network for Good do? - 6:40
How does Network for Good integrate ticket sales and giving? - 10:53
How easy is it to import existing data? - 15:08
How easy is it to learn and use Network for Good? - 17:17
How often does Columbia Center for Urban Agriculture use the communication features? - 22:00
What customization options are available? - 25:20
What is customer support like? - 27:04
Is Network for Good a good value for the cost? - 28:37
Where to learn more about Columbia Center for Urban Agriculture - 36:40

For a fully-formatted article version of this podcast, head over to our website: https://mayecreate.com/blog/network-for-good-from-a-users-perspective-with-guest-billy-polansky/

We’ve been told Network for Good can be an expensive, but amazingly comprehensive donor management system. So, I reached out to one of our nonprofit friends who uses it to find out if it’s worth the cost.

Spoiler Alert - for Columbia Center for Urban Agriculture, it totally is. From ticket sales to donor data management to text reminders, Network for Good helps them market with purpose. 

Billy Polansky and his team at the Columbia Center for Urban Agriculture had been using a cobbled together system revolving around Microsoft Access which was better than nothing but not what they needed. After reviewing 3 or 4 systems they decided on Network for Good. Hear how they use it and why they love it as I interview Billy in this episode!

Highlights

Introduction to Columbia Center for Urban Agriculture - 1:49
Why invest in a donor management system? - 4:25
What does Network for Good do? - 6:40
How does Network for Good integrate ticket sales and giving? - 10:53
How easy is it to import existing data? - 15:08
How easy is it to learn and use Network for Good? - 17:17
How often does Columbia Center for Urban Agriculture use the communication features? - 22:00
What customization options are available? - 25:20
What is customer support like? - 27:04
Is Network for Good a good value for the cost? - 28:37
Where to learn more about Columbia Center for Urban Agriculture - 36:40

For a fully-formatted article version of this podcast, head over to our website: https://mayecreate.com/blog/network-for-good-from-a-users-perspective-with-guest-billy-polansky/