High Performance Marketing

Newsletters are a great marketing tool for business owners who want to use a time tested, strategic marketing tool to reach and engage customers. In today's fast-paced digital age, where attention spans are fleeting and online advertising is saturated, newsletters provide a unique avenue to help you establish a direct and personal connection with a loyal customer base. 

On this episode of the High Performance Marketing podcast I'll share how you can deliver valuable and relevant content directly to to you clients mailboxes.https://www.writebrandmarketing.com/

The name of your business is meaningful to you personally, to your growth, and to building your brand identity. It can feel pretty challenging to know what name will feel like the right fit long term and whether it will hit home with your target audience.

On today's episode of the High Performance Marketing Podcast, I'm connecting with agency owner Lynn Tickner, she is a fellow StoryBrand Certified Guide, who also uses the power of story to help brands uncomplicate their message, and uniquely specializes in helping Entreprenuers get unstuck about how to get a company, product, or brand name so they can move forward and grow.

Show Resources Link:

Ink and Key

Ink and Key Instagram

Ink and Key Facebook

Lynn Tickner LinkedIn

You've heard it said that "done is better than perfect." On this episode of The High Performancd Marketing podcast, I'll share how pursuing perfection is costing you and help you break through towards embracing progress.  

Show References:

Increase Your Impact Podcast - Justin Su'a

Angela Duckworth Grit Book

Having a great product or service isn't enough if nobody knows about it. Attracting customers is crucial for the success of your business. So how do you make customers aware that you exist? 

It starts with a powerful marketing message and great strategy that captures attention of the right people and showcases what sets you apart from the crowd. And customers are more likely to choose your business if they know, like, and trust you. 

On this episode of The High Performance Marketing Podcast, I'll share three reasons why your marketing might not be connecting with your target audience and what you can do about it.

Most entrepreneurs and business owners are insanely busy, they know they need a mentor or a coach but they either can’t connect how investing time into their personal growth is important to the success of their business, or they just don’t know what kind of coach they need. 

On today’s episode of the High Performance Marketing podcast, I'm excited to chat with Stefani Pady, Founder of GLS Coaching and Consulting. Stefani is a John Maxwell Certified Coach, Teacher, and Speaker with a passion for helping mid-sized business owners grow their leadership skills and increase sales. With a background in sales herself, Stefani also trains employees within organizations to build confidence and lead with purpose.

Listen to our conversation.

Free Resource: The Maxwell Disc Method

Connect with Stefani at: GLS Coach

As an entrepreneur, we all face the same challenge: there's simply not enough time in the day. You're juggling multiple projects, managing teams, and trying to stay on top of your game - which can lead to burnout and overwhelm. What if I told you the key to doing more of the right things (those things that make the cash register ring) in less time, is to understand how much your time is actually worth.

On this episode of The High Performance Marketing Podcast, I'll invite you take a step back and really think about how much your time is worth, where you're spending the majority of it, so you can make informed decisions about what tasks you should focus on and which ones you should delegate or outsource. 

Links I reference on the show:

WriteBrandMarketing.com/time

Harvest Time App

Clockify Time App

With the investment of hard-earned dollars and years of effort, saying goodbye to a job or business that no longer gives you the joy it once did can feel like abandoning everything you've worked hard for.

It can feel like you're giving up on all of your hard work when the reality is that staying in an unsatisfying job or business could be preventing a world of possibilities from manifesting.

On today's episode of The High-Performance Marketing Podcast, I'm chatting with Chris M. Wilson. Chris runs a Career Coaching business in Vancouver, Canada, and he helps professionals leave the job they hate and transition to a career they love. 

As a wise man once said, "Failure is simply the opportunity to begin again, this time more intelligently." And in the world of business, if you haven't failed at least a few times, you're probably not doing it right.

As a business owner, it's easy to get wrapped up in the fear of failure and let it consume you. But what if you flipped the script and embraced it instead? On today's episode of The High Performance Marketing Podcast, learn how to change how you see failure and maybe even find ways to help it lead you to new opportunities.

The social media landscape is a competition for attention, and sometimes it can feel slightly defeating to find that your social media engagement is in need of improvement. On today's episode of The High-Performance Marketing podcast, I'll guide you through how social media impacts your content marketing strategy and share key takeaways on increasing engagement with your followers.

Marketing is fuzzy. As a business owner you know you need it to help with sales but how do you avoid paying for services that don't help you reach your goals? On today's episode of The High Performance Marketing Podcast I'm sharing some insider details around the different kinds of marketers that support small business efforts so you pay for only what helps you grow.