Online Marketing Podcast
by Paul PruittWelcome to the Online Marketing Podcast, where we help Course Creators, Membership Owners & Coaches market and sell their offers. You get results for your students, members, and students and are confident that your offers work. Now you just have to market and sell them to bring the right people into your world! Each episode of the podcast we do a deep dive into strategies and mindset that high earners take action on for themselves (and we pull back the curtain on our 6 Figure Online Business as well!) Brought to you by Paul & Melissa Pruitt, husband & wife and business partners who help top professionals launch online courses, memberships & coaching programs. Just sign up to be notified at onlinemarketingpodcast.com
Copyright: Paul & Melissa Pruitt
Episodes
The Game-Changing Content Creation Strategy
8m · PublishedIn this episode, we are sharing our top-secret weapon to create content for list-building. This will help you to step down off the content treadmill and save you time as well as resources.
Grab your free Time-Saving Content Creation Tips PDF to create more engaging content in less time: https://onlinemarketingpodcast.com/time-saving-content-creation-tips/
Find the full show notes here: https://onlinemarketingpodcast.com/the-game-changing-content-creation-strategy-2/
Resources:
- Free Time Saving Content Creation Tips PDF - create content your audience engages with, shares, and is drawn to, without spending hours of time making it.
- Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.
- Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!
For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/
Connect with us on social!
Instagram: @realpaulpruitt & @realmelissapruitt
Facebook: @realpaulpruitt & @realmelissapruitt
Nugget: Bridge Into Your Offer
3m · PublishedYour launch content is the bridge between whatever you've done to bring the people into your launch, from lead magnets to your social media, and your offer.
Guide our people from why they are actually showing up for the launch to the transformation that you are promising in your offer.
It’s about creating the opportunity of seeing what is possible, that they can themselves do this.
It's dealing with limiting beliefs and handling objections.
Hitting different mental triggers along the way to get your audience excited, anticipating, and desiring your offer.
And finally, make them take action so they can have that transformation that they’re seeking.
Resources:
- Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.
- Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!
For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/
Connect with us on social!
Instagram: @realpaulpruitt & @realmelissapruitt
Facebook: @realpaulpruitt & @realmelissapruitt
Nugget: Take Care of Yourself During a Launch
1m · PublishedWhen you go into launch, just remember: everything you're doing right now is a learning process and all the stress that comes along with it is not permanent.
You're gonna get through it!
So take care of yourself during a launch and make sure you hydrate, get good sleep, and eat well.
The mental game is more important than the strategies, the tactics, or the statistics.
No matter if it's a great launch or if you faced challenges, you're going to grow during this moment. You are not going to be the same person on the other side.
So go ahead, and prepare to launch.
Resources:
- Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.
- Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!
For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/
Connect with us on social!
Instagram: @realpaulpruitt & @realmelissapruitt
Facebook: @realpaulpruitt & @realmelissapruitt
Nugget: Start Every Day as if You Have Zero Clients
2m · PublishedI’ve seen this happen a lot throughout my years in business.
People do something proactive; they pull in a lot of interest to their offer, they'll end up landing a bunch of clients and at that point, they get really busy and very productive, they have a lot of sales and income come in.
But while they're focused on those current customers and serving people, they stop doing what they did to attract those people. Then what happens is they serve,and they close out, they finish those transactions and there’s no one left to serve. They have to start all over again at the bottom.
So how can you get rid of those peaks and valleys?
Don’t stop doing what you did to attract people in the first place, and you’ll keep attracting new people in. Start every day at zero, as if you have zero clients. Put your best foot out there, put in the effort, stay consistent, keep attracting new people in, and then you'll never run out on the back end.
Resources:
- Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.
- Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!
For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/
Connect with us on social!
Instagram: @realpaulpruitt & @realmelissapruitt
Facebook: @realpaulpruitt & @realmelissapruitt
Our Secret for Predictable & Scalable Launch Results
10m · PublishedIn this episode, we are sharing what has really allowed us the success in our business and that will help you to have more predictable and scalable results with your launches.
Are you ready to align your social media to your list, to your launch, and bring the right people for your offer into your world? Then check out our Influenced Course: http://influencedcourse.com
Find the full show notes here: https://onlinemarketingpodcast.com/our-secret-for-predictable-scalable-launch-results-2/
Resources:
- Influenced Course - Positively influence your audience and guide them into a buying decision with less effort. This course is about bringing all the pieces together from social -to list building -to launch and linking it together so you can be that leader for your audience
- Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.
- Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!
For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/
Connect with us on social!
Instagram: @realpaulpruitt & @realmelissapruitt
Facebook: @realpaulpruitt & @realmelissapruitt
Nugget: The "Content Squeeze" - Create Content Faster & More Efficient
2m · PublishedLet’s talk about the content squeeze!
This might be a new concept to you or maybe you’ve heard it before...
A concept squeeze is when you take one piece of content and squeeze it dry across all of your different platforms. This is really designed to make your content creation easier and less heavy.
And the great news is, this works no matter what your content modality is. Whether it’s a video, podcast or blog, go ahead and create that first initial piece of content. Then from there, you can squeeze it out across all the other platforms.
So, get creative! How can you take one piece of content and spread it out across all your platforms?
Resources:
- Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.
- Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!
For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/
Connect with us on social!
Instagram: @realpaulpruitt & @realmelissapruitt
Facebook: @realpaulpruitt & @realmelissapruitt
How to Create a Successful Lead Magnet
8m · PublishedIn today’s episode, we discuss how to create a successful lead magnet that perfectly aligns with your audience’s struggles by doing the right research.
Grab our free Problem/Solution Framework to create list builders that solve your audience's problems- making them highly desirable, and allow you to build your list faster! https://onlinemarketingpodcast.com/problem-solution-framework/
Find the full show notes here: https://onlinemarketingpodcast.com/how-to-create-a-successful-lead-magnet/
Resources:
- Grab our free Problem/Solution Framework to create list builders that solve your audience's problems- making them highly desirable, and allowing you to build your list faster!
- Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.
- Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!
For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/
Connect with us on social!
Instagram: @realpaulpruitt & @realmelissapruitt
Facebook: @realpaulpruitt & @realmelissapruitt
Mastermind Series: How to Optimize Your Facebook Ads With a Limited Budget
13m · PublishedFor many people, Facebook ads are like a slot machine. You never know the outcome.
In this episode of our Mastermind Series, we are discussing how you can create the best results and return of investment for your ad spend by targeting the right audience and creating captivating content that resonates with your audience without giving away too much.
Resources:
- Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.
- Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!
For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/
Connect with us on social!
Instagram: @realpaulpruitt & @realmelissapruitt
Facebook: @realpaulpruitt & @realmelissapruitt
Nugget: The #1 Reason Why Businesses Fail
3m · PublishedWhat is the #1 reason why businesses fail?
Its cash flow.
It's not having money in the bank, not having consistent money coming in without having to go out and create a client over and over again.
When you have a sale and you have that money coming in, unless you amortize that, unless you push that out over a period of time, depending on how frequently you have a transaction, if you don't guess it right, you're out of cash flow. You’ll continually have peaks and valleys in your business.
This is why we've been talking a lot about memberships. Having consistent cash flow coming into your business will allow you to have a plateau that you're always able to pull from.
This is about creating that consistency, so that you can wake up every day and truly feel fulfilled in memberships, subscriptions, recurring payments…
I tell you, that model is what's going to help you get there.
How would a recurring stream of income impact you and your business?
Resources:
- Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.
- Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!
For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/
Connect with us on social!
Instagram: @realpaulpruitt & @realmelissapruitt
Facebook: @realpaulpruitt & @realmelissapruitt
Nugget: Spring Clean Your Business Today!
2m · PublishedWhen’s the last time you “spring cleaned” your business?
We do it in our homes, we do with our cars sometimes to do it personally, right? We need to get rid of the junk. We need to get rid of the anchors that are holding us back. And that's what I would invite you to do. Any day. You don't have to wait till the end of the year. It is not something that you have to have a specific time. At any point in time, you can spring clean your business.
What are the things that possibly are no longer serving you that allow you to lean into the future, leading to new and better possibilities because you up that anchor, you cut the string, you're stop being tethered from past decisions that are possibly not even serving you today?
Maybe you're making commitments and doing things on a daily basis that are not really moving the needle and it’s not making progress for you. It's because of that anchor to the past, that commitment, those things that don't even serve you today that are still holding you back.
So, to move forward, we need to lift that anchor, we need to clean out the ship, we need to spring clean our business.
Resources:
- Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.
- Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!
For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/
Connect with us on social!
Instagram: @realpaulpruitt & @realmelissapruitt
Facebook: @realpaulpruitt & @realmelissapruitt
Online Marketing Podcast has 866 episodes in total of non- explicit content. Total playtime is 118:53:39. The language of the podcast is English. This podcast has been added on October 26th 2022. It might contain more episodes than the ones shown here. It was last updated on May 18th, 2024 23:14.