19m ·
Published
30 Mar 15:00
On this episode of Elsewhere, Rainmaker Digital’s own Multimedia Director Kelton Reid shares his podcasting production secrets with Toby Lyles of The Learn Podcast Production Podcast. In this episode, Kelton and Toby discuss: How an indie LA screenwriter became a VP at Rainmaker Digital The equipment that makes The Writer Files sound so great, and... Listen to episode
34m ·
Published
02 Mar 16:00
On this episode of Elsewhere, Brian Clark talks with Ash Roy of Productive Insights about creating content that converts, empathy maps, and how to use content to build an eight-figure business. In this episode, Brian and Ash discuss: Why traditional advertising methods aren’t cutting it Taking automated marketing technology a step further How to convert... Listen to episode
30m ·
Published
13 Dec 16:00
On this episode of Elsewhere, Sonia Simone chats with Ash Roy on the Productive Insights Podcast about what it means to be a prolific content marketer. In Part One of the show, Sonia and Ash discuss: Understanding your audience and their needs Content marketing’s role in today’s sale cycle When and why to use guest... Listen to episode
1h 2m ·
Published
30 Nov 16:00
On this episode of Elsewhere, Pamela Wilson sits down with Dan Shure of Experts On The Wire to discuss good vs. great copywriting and how you can improve your own writing. In this 62-minute episode, Pamela and Dan discuss: How copywriting can be the difference between a sale and silence Hands-on tips for improving your... Listen to episode
42m ·
Published
15 Nov 16:00
On this episode of Elsewhere, Brian Clark and Casey Graham of the 7-Figure CEO Podcast chat about his entrepreneurial journey that led him to building a software technology company that brings in more than $12 million in annual revenue. In this 43-minute episode, Brian and Casey discuss: Brian s life-changing decision to quit his law career... Listen to episode
55m ·
Published
01 Nov 15:00
On this episode of Elsewhere, Brian Clark and Bryan Adams chat about content marketing, storytelling, and the importance of reverse-engineering your audience. In this 57-minute episode, Brian and Bryan discuss: The influence of Copyblogger Who make the best storytellers? Reverse engineering your audience Timeless storytellers vs. modern-day speakers The Show Notes Brian and Bryan s original... Listen to episode
37m ·
Published
20 Sep 13:00
Jerod Morris chats with Jeff Korhan on This Old New Business about the importance of audience engagement and what an “audience of one” means for content marketers. In this 37-minute episode, Jerod and Jeff discuss: Jerod s top audience engagement tip Understanding your audience Why you should trust the fundamentals of audience engagement The Show Notes... Listen to episode
40m ·
Published
30 Aug 13:00
This week, Jerod Morris and Chad McAllister of The Everyday Innovator have a fascinating conversation about the connection between product management and content marketing. In this 40-minute episode, Jerod and Chad discuss: What content marketing is How content marketing and product management are similar Applying content marketing to product management The Show Notes Jerod and... Listen to episode
35m ·
Published
16 Aug 13:00
This week on Elsewhere, Pamela Wilson joins Erik Fisher on Beyond the To-Do List to discuss systems, processes, and collaboration. In this 35-minute episode, Pamela and Erik discuss: Process and systems at Rainmaker Digital The book writing process and Pamela s podcast, Zero to Book Rainmaker.FM workflow The book: The 12-Week Year The Show Notes Pamela... Listen to episode
53m ·
Published
19 Jul 13:00
This week on Elsewhere, Brian Clark sits down with Glenn Leibowitz on Write With Impact to share his story about quitting corporate life, which ultimately led to building a multi-million dollar software company. In this 50-minute episode, Brian and Glenn discuss: Why writers have an advantage because they can turn their work into intellectual property... Listen to episode