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Re: iterate
by Clint GriffinAn exploration of digital marketing, focusing on the future, eCommerce, Artificial Intelligence and how brands and marketers need to adapt to change.
Copyright: Clint Griffin
Episodes
Adaptation in a RE:Newed world
48m · PublishedInterview with Terry Flack from Cannect looking at the adaptive world.
COVID 19, Voice and Biometrics
10m · PublishedClint takes a look back over the past three months to see what we can learn about the future.
Creativity, marketing, and how these two things fit together
6m · PublishedSales funnels, user journeys, and why need-states matter
11m · PublishedEpisode 10. Looking into sales funnels and how they work from a need-state. When do customers become aware of products or services and how they go about the journey to purchase.
See show notes by clicking here!
Affinity Audiences, In-Market Audiences, and how we pick ourselves.
7m · PublishedThis week we look a little deeper into audiences, how this AI thing really works and how e can use it right now in the Google Ads Dashboard to enhance our Paid Media performance.
Relevance, On-Demand Marketing and why ads will know what you need.
10m · PublishedThis week we look into what On-Demand Marketing is, its ramifications for the future, and how we can use it to get messages to customers when and where they need them.
SEM, Backlinks, and why all websites look the same.
14m · PublishedWhat is SEM, how does SEO work and why user experience dictates what websites look like.
Machine Learning, Neural Networks, and why Skynet won't get you, yet.
11m · PublishedWhat are neural networks and what is deep learning? What it this all about and how does it affect each of us and how does it affect marketing.
Metrics, KPIs and why Fans don't matter.
10m · PublishedEveryone is going crazy over data and metrics. Be aware of the metrics you are using and how they relate to the need-state of your customer. Steer clear of vanity metrics and focus on the ones that relate to your customer at their position in the user journey and what their need state is.
Voice, AI and what is your WiFi password?
9m · PublishedVoice is the new disruptor. It is going to change our devices, how we interact and what we understand to be privacy. Listen to the thoughts of the future of voice and how it will impact your life.
Re: iterate has 13 episodes in total of non- explicit content. Total playtime is 2:46:51. The language of the podcast is English. This podcast has been added on October 26th 2022. It might contain more episodes than the ones shown here. It was last updated on March 19th, 2024 15:42.