Make Me A Marketer Podcast with Landon Poburan

In today's episode, we explore the historical and current implications of overwork, starting with Henry Ford's switch from a 48-hour to a 40-hour workweek in 1926. We discuss how societal tendencies fueled by the 'hustle culture' exacerbate the issue, diving into research that shows even a 40-hour workweek can be excessive. I finish with my personal strategies for combating the symptoms of overwork and burnout, emphasizing the need for incremental changes for long-term recovery.

Key Takeaways:

• Henry Ford's move to a 40-hour workweek increased productivity, questioning the efficiency of longer work hours.
• Modern research indicates a 25% decrease in productivity when working more than 60 hours a week.
• The 'hustle culture' and social media amplify societal tendencies to overwork.
• Symptoms of overwork include fatigue, reduced focus, and risk of severe burnout.
• Personal strategies for combating burnout include reducing workout intensity, cutting out energy drinks, improving nutrition, reinstating meditation, and incorporating more downtime.
• Recognizing symptoms early and making small, incremental changes can help in the recovery from burnout.

Let’s Connect on Social Media:

YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/

Inquiries? Visit My Website:
https://landonp.com/

Download 30 ChatGPT & AI Prompts To Automate Your Content Creation:
https://ck.landonp.com/chatgpt/

In this episode, I'm back after a 3-month break to discuss my 140-hour adventure into coding. Was it a waste of time or an enriching experience? Tune in to find out how this journey has impacted both my personal and professional life in unexpected ways.

What I Cover:

• Why I took a 3-month hiatus and how I've been dealing with burnout.
• The reason a digital marketer like me decided to spend 140 hours learning to code.
• The struggle to find a hobby that's not work-related and how coding has filled that gap.
• My journey from considering various hobbies like axe throwing and mixology to finally settling on coding.
• How learning to code has turned out to be more than just a hobby—it's improved my skills in my day job as a digital marketer.
• Real-world examples of how coding knowledge has enhanced my interactions with clients and enabled me to write custom JavaScript for marketing campaigns.
• The invaluable indirect benefits of having a hobby, such as increased happiness and reduced burnout.

Don't miss this episode on the life-changing impact of stepping outside your comfort zone!

Download 30 ChatGPT & AI Prompts To Automate Your Content Creation:
https://ck.landonp.com/chatgpt/

Get Your Free Daily Dose Of Marketing:
Listen: https://www.buzzsprout.com/2140463

Let’s Connect on Social Media:

YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/

Inquiries? Visit My Website:
https://landonp.com/

Welcome to the Make Me a Marketer Show where your host, Landon Poburan, reveals five common sales funnel mistakes that could be costing you money and damaging your relationship with customers. Tune in to learn how to fix these mistakes and grow your business exponentially.

What you'll learn:

• The importance of having an opt-in rate over 20%.
• Why your lead magnet should be actually valuable and solve a big pain point.
• How to effectively use email follow-ups to build trust and nurture relationships.
• Why paid traffic isn't always the solution to your problems.
• The benefits of having multiple offers for different stages of the customer journey.

Episode Highlights:

Mistake #1: Opt-in rate below 20% – Improve your headline, offer, and messaging to increase conversion rates.

Mistake #2: Offering a low-value lead magnet – Make sure your lead magnet is valuable, solves a problem, and acts as a bridge to your next offer.

Mistake #3: No email follow-up or bad email follow-up – Use your email marketing to build trust, establish authority, and nurture relationships.

Mistake #4: Trying to solve problems with paid traffic – Remember that paid traffic is an amplifier and cannot fix underlying issues in your offer or messaging.

Mistake #5: Relying on a single offer – Develop a suite of products to increase average order value and customer lifetime value.

If you need help identifying and fixing these common sales funnel mistakes, visit Landon's website at landonp.com and fill out the inquiry form. Don't forget to subscribe and follow the Make Me a Marketer podcast for more valuable content.

Happy marketing!

Download 30 ChatGPT & AI Prompts To Automate Your Content Creation:
https://ck.landonp.com/chatgpt/

Get Your Free Daily Dose Of Marketing:
Listen: https://www.buzzsprout.com/2140463

Let’s Connect on Social Media:

YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/

Inquiries? Visit My Website:
https://landonp.com/

Welcome to the Make Me a Marketer Show where your host, Landon Poburan, reveals five common sales funnel mistakes that could be costing you money and damaging your relationship with customers. Tune in to learn how to fix these mistakes and grow your business exponentially.

What you'll learn:

• The importance of having an opt-in rate over 20%.
• Why your lead magnet should be actually valuable and solve a big pain point.
• How to effectively use email follow-ups to build trust and nurture relationships.
• Why paid traffic isn't always the solution to your problems.
• The benefits of having multiple offers for different stages of the customer journey.

Episode Highlights:

Mistake #1: Opt-in rate below 20% – Improve your headline, offer, and messaging to increase conversion rates.

Mistake #2: Offering a low-value lead magnet – Make sure your lead magnet is valuable, solves a problem, and acts as a bridge to your next offer.

Mistake #3: No email follow-up or bad email follow-up – Use your email marketing to build trust, establish authority, and nurture relationships.

Mistake #4: Trying to solve problems with paid traffic – Remember that paid traffic is an amplifier and cannot fix underlying issues in your offer or messaging.

Mistake #5: Relying on a single offer – Develop a suite of products to increase average order value and customer lifetime value.

If you need help identifying and fixing these common sales funnel mistakes, visit Landon's website at landonp.com and fill out the inquiry form. Don't forget to subscribe and follow the Make Me a Marketer podcast for more valuable content.

Happy marketing!

Download 30 ChatGPT & AI Prompts To Automate Your Content Creation:
https://ck.landonp.com/chatgpt/

Get Your Free Daily Dose Of Marketing:
Listen: https://www.buzzsprout.com/2140463

Let’s Connect on Social Media:

YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/

Inquiries? Visit My Website:
https://landonp.com/

Today we dive deep into the world of entrepreneurship, business growth, and the mindset required to succeed in this game. Our guest today is a seasoned entrepreneur who has gone through the ups and downs of business and comes out stronger every time. Get ready to learn some raw and unfiltered truths about the entrepreneurial journey!

In this episode, you'll learn:

• The importance of understanding step costs and planning for your business's next growth phase.
• The truth about profit margins and why chasing revenue alone won't make you successful.
• How to build and manage a cash buffer to reduce stress and make better long-term decisions.
• The crucial mindset shift required to transition from a technician to a true business owner.
• A kick-in-the-ass reminder to focus on sales and marketing before getting lost in the details.

So, if you're tired of the same old sugarcoated business advice, buckle up and prepare to learn some hard-hitting truths from a real entrepreneur who's been there, done that, and come out on top.

Connect with Lucas Rubix

https://lucasrubix.com/ 

Download 30 ChatGPT & AI Prompts To Automate Your Content Creation:
https://ck.landonp.com/chatgpt/

Get Your Free Daily Dose Of Marketing:
Listen: https://www.buzzsprout.com/2140463

Let’s Connect on Social Media:

YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/

Inquiries? Visit My Website:
https://landonp.com/

Today we dive deep into the world of entrepreneurship, business growth, and the mindset required to succeed in this game. Our guest today is a seasoned entrepreneur who has gone through the ups and downs of business and comes out stronger every time. Get ready to learn some raw and unfiltered truths about the entrepreneurial journey!

In this episode, you'll learn:

• The importance of understanding step costs and planning for your business's next growth phase.
• The truth about profit margins and why chasing revenue alone won't make you successful.
• How to build and manage a cash buffer to reduce stress and make better long-term decisions.
• The crucial mindset shift required to transition from a technician to a true business owner.
• A kick-in-the-ass reminder to focus on sales and marketing before getting lost in the details.

So, if you're tired of the same old sugarcoated business advice, buckle up and prepare to learn some hard-hitting truths from a real entrepreneur who's been there, done that, and come out on top.

Connect with Lucas Rubix

https://lucasrubix.com/ 

Download 30 ChatGPT & AI Prompts To Automate Your Content Creation:
https://ck.landonp.com/chatgpt/

Get Your Free Daily Dose Of Marketing:
Listen: https://www.buzzsprout.com/2140463

Let’s Connect on Social Media:

YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/

Inquiries? Visit My Website:
https://landonp.com/

Download 30 ChatGPT & AI Prompts To Automate Your Content Creation:
https://ck.landonp.com/chatgpt/

Get Your Free Daily Dose Of Marketing:
Listen: https://www.buzzsprout.com/2140463

Let’s Connect on Social Media:

YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/

Inquiries? Visit My Website:
https://landonp.com/

Download 30 ChatGPT & AI Prompts To Automate Your Content Creation:
https://ck.landonp.com/chatgpt/

Get Your Free Daily Dose Of Marketing:
Listen: https://www.buzzsprout.com/2140463

Let’s Connect on Social Media:

YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/

Inquiries? Visit My Website:
https://landonp.com/

Discover the secrets behind how the top-ranked podcasts are generating thousands of dollars in sales using nothing except their podcast.

Connect With Luis Diaz

https://www.youtube.com/@LuisRyanDiaz
https://www.top10podcasts.com/

Download 30 ChatGPT & AI Prompts To Automate Your Content Creation:
https://ck.landonp.com/chatgpt/

Get Your Free Daily Dose Of Marketing:
Listen: https://www.buzzsprout.com/2140463

Let’s Connect on Social Media:

YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/

Inquiries? Visit My Website:
https://landonp.com/

Discover the secrets behind how the top-ranked podcasts are generating thousands of dollars in sales using nothing except their podcast.

Connect With Luis Diaz

https://www.youtube.com/@LuisRyanDiaz
https://www.top10podcasts.com/

Download 30 ChatGPT & AI Prompts To Automate Your Content Creation:
https://ck.landonp.com/chatgpt/

Get Your Free Daily Dose Of Marketing:
Listen: https://www.buzzsprout.com/2140463

Let’s Connect on Social Media:

YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/

Inquiries? Visit My Website:
https://landonp.com/