What If? So What?

In this episode of "What If? So What?" host Jim Hertzfeld sits down with James Hannis, the visionary chief architect at Cardinal Health. With a legacy in retail, James brings a unique perspective to the transformation of patient care through digital innovation. Dive into a discussion about the fusion of healthcare and retail strategies, the personalization of patient care, and the speed of service delivery that today's healthcare consumers expect.

Episode Highlights:

• James describes his background in retail and how it shapes his approach at Cardinal Health
• The complexity of catering to diverse healthcare personas and ensuring tailored experiences
• The challenge of applying retail marketing strategies within the privacy-sensitive healthcare industry
• Insights on leveraging speed and agility to improve customer engagement in a B2B healthcare setting
• The evolution of Cardinal Health's digital platforms to meet the ever-changing landscape of healthcare distribution and patient interaction

Timestamps:
0:58 – Introducing James Hannis and Cardinal Health
2:28 – The shift toward personalized healthcare experiences
4:56 – Adapting retail speed to healthcare delivery
6:39 – Overcoming privacy and tech hurdles in health personalization
8:38 – James's advice for embracing digital speed in traditional businesses

In this episode of “What If? So What?” Jim sits down with Keith Tomatore, a seasoned automotive industry veteran and leader of Perficient’s automotive practice. Together, they embark on a journey into the electrifying future of the automotive industry.

Keith shares his unique journey from his start at Swiss Army Brands to spearheading digital transformation in the automotive industry, emphasizing the importance of customer connection and innovative thinking. The conversation covers the driving forces behind automotive electrification, the state of the industry, and the significant impacts on OEMs, suppliers, dealers, and consumers alike.

With a special focus on Perficient’s comprehensive study around electrification, Keith unveils startling geographic disparities, evolving consumer behaviors, and strategic insights for stakeholders navigating this shift.

For more insights on automotive electrification visit: Automotive Electrification / Perficient

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In the latest episode of "What If, So What?" host Jim Hertzfeld invites Eisaiah Engel, author of "Innovation Casino," to dive deep into the essence of innovation in today's business landscape. Engel shares his unique perspective on tackling innovation challenges across the spectrum as he and Jim explore the critical role of innovation in achieving differentiated, premium branding and generating alpha returns.

This episode is a must-listen for digital leaders seeking actionable strategies to harness innovation for enduring growth.

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Connect with Jim Hertzfeld, Area Vice President of Strategy, Perficient

In this episode, Jim talks with Kristine Swan, VP, Global Head of Digital Transformation & IT at Bayer Crop Science, to dive into the revolutionary role of digital innovation in agriculture. They unpack the challenges of modern farming, from climate change to food security, and explore cutting-edge solutions like carbon sequestration and regenerative agriculture. Kristine shares her journey from a farming background to leading digital strategies that bolster sustainable practices and enhance productivity. The episode highlights how digital tools empower farmers, influence sustainable outcomes, and open new markets like carbon credits. Kristine's insights offer a blueprint for integrating digital approaches in traditional sectors to drive meaningful change.

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Connect with our Host, Jim Hertzfeld, Principal & Chief Strategist

In our latest episode, we're joined by May Habib, CEO of Writer, for an enlightening conversation on how Generative AI is revolutionizing digital strategies. We dive into the significance of AI guardrails, navigate the journey towards AI literacy, and present practical strategies for integrating AI into your business operations. Tune in to learn how leveraging Generative AI can propel your organization forward and keep you at the forefront of digital innovation.

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Connect with our Host, Jim Hertzfeld, Area Vice President, Strategy

In this episode, Jim Hertzfeld speaks with Nico Frantzen, director of data and AI solutions at Perficient, as they explore the transformative role of generative AI in business intelligence (BI). Nico explains how generative AI and BI come together to create generative BI, which revolutionizes decision-making and data analysis and enables businesses to access insights faster and more effectively. This is a must-listen for anyone eager to understand the future of BI across industries.

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Connect with our Host, Jim Hertzfeld, Principal and Chief Strategist

In this episode, Jim and Kim talk with Justin Racine, director, and lead commerce strategist at Perficient, and explore the concept of unified commerce and its impact on customer experiences and business growth. Learn how you can leverage the technology you already have to make customers feel more connected to your brand.

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Connect with our hosts, Perficient’s Jim Hertzfeld, principal and chief Strategist, and Kim Williams-Czopek, GM of global commerce.

In this episode, Jim and Kim talk with Justin Racine, director, and lead commerce strategist at Perficient, and explore the concept of unified commerce and its impact on customer experiences and business growth. Learn how you can leverage the technology you already have to make customers feel more connected to your brand.

Connect with Justin Racine.

Connect with our hosts, Perficient’s Jim Hertzfeld, principal and chief Strategist, and Kim Williams-Czopek, GM of global commerce.

In this episode, Jim talks with Luca Ranzani, team captain of MRacing at the University of Michigan, about taking what he has learned in the classroom and building upon it in the real world. Listen to this week’s episode to learn more about how Luca applies his education and real-life experience to build racecars and lead his team, as well as our Electrifying the Future of Automotive Program.

Connect with Luca Ranzani.

Connect with our Perficient hosts Jim Hertzfeld, principal, and chief strategist at Perficient.

Learn more about our Electrifying the Future of Automotive.

In this episode, Jim talks with Luca Ranzani, team captain of MRacing at the University of Michigan, about taking what he has learned in the classroom and building upon it in the real world. Listen to this week’s episode to learn more about how Luca applies his education and real-life experience to build racecars and lead his team, as well as our Electrifying the Future of Automotive Program.

Connect with Luca Ranzani.

Connect with our Perficient hosts Jim Hertzfeld, principal, and chief strategist at Perficient.

Learn more about our Electrifying the Future of Automotive.