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Soulful Essence
by Sabrina JettonDiscover how to use archetypes to build a brand you love and identify your superfan who will lead to business growth.
Copyright: Sabrina Jetton
Episodes
09: Explore the Hero Archetype
19m · Published
The Hero Archetype promises independence. Brands that value challenge tap into the universal patterns of the hero and exist to champion threats and foes in the world.
08: Get to Know the Innocent
17m · Published
The Innocent Archetype promises paradise. Brands that value innocence tap into that child-like view of the world and exist to offer optimism, simplicity, and hope.
07: Discover the Explorer
19m · Published
The Explorer Archetype promises independence. Brands that value exploration tap into the universal patterns of the explorer and exist to guide people to new adventures in the world.
06: Get to know the Caregiver Archetype
23m · Published
The Caregiver Archetype promises belonging. brands that express the caregiver archetype value family and offer a promise of compassion and care to the world.
05: Learn about the Good Guy Archetype
20m · Published
The Good Guy Archetype promises belonging. Brands that express and value everyday ‘familiar’ experiences tap into the universal patterns of the good guy and deliver practicality, inclusion and kindness to the world.
04: Immerse in the Lover Archetype
24m · Published
The Lover Archetype promises belonging. Brands that express the lover archetype to the world often deliver pleasure in the form of passion, indulgence and rich celebrated experiences.
03: Explore Your Brand Positioning
21m · Published
Your brand’s unique position in the market can help differentiate you from your competition, help you attract the right customers and grow your business like mad! Archetypes provide a unique lens through which to look at your competitive landscape. Identify your unique brand position using archetypes.
02: Find Your Brand’s True North
26m · Published
Discover your True North. Gain clarity and confidence as you define your core archetype and understand how archetypes help to focus your brand and communication.
01: Discover Your Brand Essence
4m · Published
Archetypal psychology can help you to define the intrinsic meaning of the products and services you create and guide your brand identity, expression and business evolution leading to increased customer loyalty and exponential business growth.
Soulful Essence has 9 episodes in total of non- explicit content. Total playtime is 2:58:16. The language of the podcast is English. This podcast has been added on November 23rd 2022. It might contain more episodes than the ones shown here. It was last updated on April 8th, 2024 08:43.
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