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Stories Behind the Grind

by Aidan Vuocolo

Tactical tips for your business to help you simplify, strategise and scale up the impact you are having in this world. Building a community of like-minded founders to enable you to take back control of your business and your destiny.

Copyright: 679787

Episodes

#80 Key Strategic Questions Every Business Owners Should Ask with Karan Anand

34m · Published 18 Aug 16:00
On this episode of Stories Behind the Grind, listen to my conversation with Karan, director of Monitor Deloitte. We discuss the 5 key strategic questions every business owners should ask, how to approach problem solving and finding the core problem and how to develop your own strategic thinking.
 
Also discover:
 
How Karan's deeper understanding of identity led him to strategy consulting
The impact of Karan's work in the community
The story they (YSPN) want to tell in Australia and the legacy they want to leave behind
The crossover between what Karan has done in his network to their own business
Fundamentals of Deloitte's approach to strategy
Karan's way of consulting with clients
Strategic cascade of choices
What winning aspiration is
Where you would play
How you will win
The distinctive capabilities for you to win
What management systems are
On strategy being a tool for problem-solving and choice making
Importance of employee engagement, employee morale, and better outcomes
How business owners should approach strategy and strategic thinking in their business using the 5 strategic questions
The thing you said you are going to do versus the thing you are actually doing
Breaking down problems
Challenges Karan's clients have to overcome when undergoing the problem-solving process
What business owners can do to start their own strategic thinking
 
 
Links:
Young Sikh Professionals Network - https://www.yspn.org.au/
Monitor Deloitte - https://www2.deloitte.com/in/en/pages/strategy-operations/monitor-deloitte/topic/monitor-deloitte.html
Playing to Win by A.G. Lafley and Roger Martin - https://www.amazon.com/Playing-Win-Strategy-Really-Works-ebook/dp/B00AJVJ1HI
HBR's 10 Must Reads on Strategy - https://www.amazon.com/HBRs-10-Must-Reads-Strategy/dp/1511367075
Competitive Strategy by Michael Porter - https://www.amazon.com/Competitive-Strategy-Techniques-Industries-Competitors-ebook/dp/B001CB34J0
 
Karan on LinkedIn - https://www.linkedin.com/in/karanviranand/

#79 The role of sales in how buyers make decisions with Darcy Smyth

24m · Published 20 Jul 15:30
On this episode of Stories Behind the Grind, you'll hear from Darcy Smyth, co-director of Why Bravo and the Sales Game. Learn how Sales has changed over the last 30 years, how your buyers make decisions and what role "Play" has in Business.
 
Topics
How Darcy got into psychology
What prompted Darcy to combine psychology and sales
Using selling to solve someone elses problem
Sales as a service
How the world of sales has evolved over the last 5 years
Adapting to the ability to sell socially
How social media changed the way we market and sell
The shift in businesses brought about by COVID-19
Taking the sales game from an in-person event to a virtual environment
The Role of play in business
Key factors that influence how buyers make their decisions
How business can best position themselves in the digital environment
Darcy's definition of the grind
 
Links:
The Sales Game - https://www.sales.game/

#78 The Three Key Advertising Cycles and How To Stay Front of Mind with Kim Barrett

25m · Published 22 Jun 15:00
On this episode of Stories Behind the Grind, you'll hear from a Facebook marketer and best selling author Kim Barrett who is the CEO of Your Social Voice and has helped business grow to 7 figures.
 
We discuss where the opportunities are in the marketing world right now, the 3 key advertising cycles and which to focus on first and how not to fall into this common marketing mistake.
 
Also discover
 
How an interest in tropical fish catapulted Kim into the world of Marketing
Common mistakes when advertising on Facebook
The NOC method to putting together an effective Facebook ad.
How to spot opportunities in uncertainty 
How to stay fresh in people's minds
How businesses can stand out in Facebook and make their presence known
The three advertising cycles to generate a positive ROI for your business
Future developments in Facebook
Challenges Kim faced while growing his business
 
Links:
Kim on LinkedIn - https://au.linkedin.com/in/realkimbarrett
Kim on Instagram - https://www.instagram.com/realkimbarrett/
Your Social Voice - https://www.yoursocialvoice.com.au/

#77 Breaking Through in the Social Media World with Mireille Ryan

31m · Published 08 Jun 16:00
On this episode of Stories Behind the Grind, you'll hear from Social Media marketing expert Mireille who is the CEO of the Social Media Marketing Institue.
 
We discuss how to break through to you ideal audience, how to resonate with your followers and what the future of Social Media looks like.
 
Also learn
 
How Mireille grew her fitness business internationally with social media
How Mireille transitioned from fitness to social media marketing 
Leveraging your ability to talk to your ideal audience through social media marketing
Building your network through social media and understanding your demographic and its characteristics
Mireille's recommendation when tackling two different demographics in your business
Boosting your social media audience engagement
The future of social media
How to build relationship with your audience
Importance of stories in your marketing messages
Mireille's definition of the Grind.
 
Links:
 
Social Media Marketing Institute - smminstitute.com.au
Mireille on LinkedIn - https://au.linkedin.com/in/mireilleryan
Mireille on Twitter - https://twitter.com/mireilleryan?lang=en

Be sure to follow me on Instagram @aidanvoc

Subscribe to the podcast on Apple, or anywhere else you listen to your podcasts.

You can find this episode plus all the previous episode here.

If you haven't already, please rate and review the podcast on Apple Podcasts!

#76 How to Effectively Manage Accelerating Change in Your Business with Don Mackenzie

45m · Published 12 May 16:00
On this episode of stories behind the grind, listen to my conversation with Don Mackenzie, managing director of Adizes. You'll learn how to effectively manage accelerating change in your business, the 4 key working styles that every business needs to harness and how to build mutual trust and respect  
 
How Don's entrepreneurial journey began
Lessons Don learned and carried through in his career
How to achieve your vision, mission and implement strategy
When to restructuring where you are at versus realigning yourself to where the future is
Key characteristics of a business with high mutual trust and respect
How to manage the change loop in a business
Reacting to an accelerating change in your environment
The Four different styles in Business and how they interact
Constructive versus destructive conflict
Why people should be last
 
Links:
Don on LinkedIn - https://au.linkedin.com/in/domckenzie
Adizes Australia - https://adizes.com.au/

#76 How to Effectively Manage Accelerating Change in Your Business with Don Mackenzie

45m · Published 12 May 16:00
On this episode of stories behind the grind, listen to my conversation with Don Mackenzie, managing director of Adizes. You'll learn how to effectively manage accelerating change in your business, the 4 key working styles that every business needs to harness and how to build mutual trust and respect  
 
How Don's entrepreneurial journey began
Lessons Don learned and carried through in his career
How to achieve your vision, mission and implement strategy
When to restructuring where you are at versus realigning yourself to where the future is
Key characteristics of a business with high mutual trust and respect
How to manage the change loop in a business
Reacting to an accelerating change in your environment
The Four different styles in Business and how they interact
Constructive versus destructive conflict
Why people should be last
 
Links:
Don on LinkedIn - https://au.linkedin.com/in/domckenzie
Adizes Australia - https://adizes.com.au/

#75 Diversifying Your Income Streams and Starting Your Side Hustles with Carrie Bohlig

26m · Published 20 Apr 16:00
On this episode of Stories Behind the Grind, listen to the conversation with Carrie co-founder of Tandem Consulting.
 
Carrie's lifestyle has afforded both her and her husband and to be full-time stay at home parents by choice & part-time entrepreneurs.  
 
What started out as side hustles, & an adventure into the world of entrepreneurship has enabled Carrie to speak to tens of thousands of people annually through keynotes in the U.S., Caribbean, Australian & European markets over the last 14 years.
 
We discuss what professionals should do when creating a side-gig and the major blockers to overcome, the key difference between being self-employed and running a business and how to keep an open mind to continually grow.
 
Also discover
 
How Carrie transitioned from being an athlete to entrepreneur
 
Key factors that has helped Carrie scale her business
 
Changing and shifting the self-employed mindset
 
Major blockers for professionals who want to start their side hustles
 
How to keep on track and move past the criticism of others. 
 
What is commonly overlooked that reduces your teams morale
 
The number one personal development and leadership platform
 
Carrie's advice for professionals who are raising a family and would like to have a side hustle and be in control of their future
Using adventure in your day-to-day life
 
On starting a non-profit organization
 
Leaving a legacy
 
Carrie's definition of the grind
 
Links:
Carrie on LinkedIn 
Carrie on Instagram 
Tandem Consulting 
Tandem Giving, Inc 

Be sure to follow me on Instagram and say Hi @aidanvoc

Subscribe to the podcast on Apple, or anywhere else you listen to your podcasts.

You can find this episode plus all the previous episode here.

About the Host

#74 How to Start Automating Your Business with Josh Lewis

45m · Published 06 Apr 16:00
On this episode of stories behind the grind, listen to my conversation with Josh Lewis, founder of Dorks delivered, one of Australia's fastest growing IT companies.
 
We discuss how to stop trading time for money, whether to build your brand or build your business first and how to start automating your business whether you're well established, or just starting out. 
 
Also discover
 
What approach Josh used to begin being an entrepreneur at a young age (and still uses it to this day)
The key lessons Josh learned from his parents that you can apply in your business
How a focus on automation can change the way you focus on problem solving
How to transition from time-based to a results based offering 
How Dorks Delivered has flipped the traditional IT provider business model
What you can do to start automating your business
How to transition from an Entrepreneur to a CEO
3 key mindset shifts that will change the way you look at the world and your business
How to know who to serve 
Why it's critical to refine your message and why competing on price is the quickest way to exit your industry
Josh's definition of the grind
 
Links
Podcast link:  Business Built Freedom
YouTube Channel link: Dorks Delivered 
 

Be sure to follow me on Instagram and say Hi @aidanvoc

Subscribe to the podcast on Apple, or anywhere else you listen to your podcasts.

You can find this episode plus all the previous episode here.

About the Host

#73 How To Make A Social Impact with Yasmin Grigaliunas

51m · Published 23 Mar 15:00
On this episode of Stories Behind the Grind listen to my conversation with Yaz, founder of the World's Biggest Garage Sale who have diverted over 3.3 million kilograms of goods from Landfill.
 
We discuss why leading with authenticity builds stronger connections, the power of transparency in business and how you can get involved with the circular economy.
 
Also discover
 
What prompted Yaz to leave a lucrative corporate job to start the World's Biggest Garage Sale.
 
Lessons learnt from failing multiple times
 
Practices you can use to get back up again after a setback
 
The power of authenticity and being the true version of yourself
 
Yaz's Favourite quote she teaches to her kids
 
How to build an authentic business
 
How running an authentic business has allowed the World's Biggest Garage Sale to become more impactful
 
Cascading impacts to the community
 
Why you should take your community with you on your business journey
 
How people can get involved in the circular economy
 
The power of incremental change
 
How to make the most out of your people
 
What Yaz learnt from the passing away of her mother
 
Yaz's personal and professional struggles
 
What it all comes back to
 
Connect with Yasmin Here
https://www.linkedin.com/in/yasmingrigaliunas/
https://worldsbiggestgaragesale.com.au/
 

Be sure to follow me on Instagram and say Hi @aidanvoc

Subscribe to the podcast on Apple, or anywhere else you listen to your podcasts.

You can find this episode plus all the previous episode here.

About the Host

#72 Future of Work Part 3

58m · Published 09 Mar 14:30
This episode is the final installment of a 3-part special on the Future of Work. Once again, I was accompanied by Tim Walmsley of BenchOn,  Damian Walsh of Sidekicker and Justin Falk of TalentVine.
 
We discuss
 
How Benchon helps to bridge the peaks and troughs in business
 
How TalentVine allows businesses to leverage the time and cost of recruiters to fill positions quickly and efficiently
 
How Sidekicker helps connect future employees in the Hospitality, office support and warehousing industries 
 
The effects of flexible work arrangements on job applications and finances and the responsibility of society and governments
 
The role and responsibilities government has in legislating change
 
Which types of businesses that are going to last in the future
 
What responsibilities universities have in educating the next generation  
 
Micro-credentialing and how to stay ahead of the development curve and to future proof yourself
 
The power and challenges of internships for both graduates and businesses 
 
The new way of getting skilled up and the skills that should be invested in the future
 
Closing thoughts on the Future of Work
 

Be sure to follow me on Instagram @aidanvoc

Subscribe to the podcast on Apple, or anywhere else you listen to your podcasts.

You can find this episode plus all the previous episode here.

If you haven't already, please rate and review the podcast on Apple Podcasts!

Stories Behind the Grind has 88 episodes in total of non- explicit content. Total playtime is 42:14:59. The language of the podcast is English. This podcast has been added on November 23rd 2022. It might contain more episodes than the ones shown here. It was last updated on March 30th, 2024 23:16.

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