Legal Talk Network - Law News and Legal Topics

Y’know what’s super annoying?—Google thinking it was okay to just auto-enroll all LSA clients into their branded queries. Sheesh. Later, should we all be mourning the death of links for SEO (again)? ----- Google… someday, we’d really appreciate it if you stopped being so presumptuous. Listen up, business owners—Google’s auto-enrollment scheme in branded queries for LSAs might be leading you to spend money unnecessarily, but it’s all a little too murky to know what’s really happening. The good news is: you can opt out if you want to. The bad news is: the current data is so fuzzy that it’s pretty darn tough to tell whether opting out is the right move. Gyi and Conrad pick apart their findings thus far and offer insights into how to navigate these shifts in your LSAs. The Link is dead; long live the Link? A recent article headline caught our attention: Google Confirms Links Are Not That Important. Is this really true, though? Nah. Links may have decreased in significance in some ways, but they still absolutely have a place in the SEO kingdom, and Gyi and Conrad explain why. The News: Google just shared their Q1 earning call, and nearmedia.co has all the deets. Whaaaaa..?! Google Confirms Links Are Not That Important Google’s March 2024 Core Update Finished April 19th — Hopefully any turbulence you experienced has died down by now. Next, Google tests scan-to-call QR codes and extra images on sponsored ads. If you see one within the legal sphere, send it to us! For all 2 of you who needed to know, you can no longer manually update ads on Bing as of April 30th: Microsoft Ads to replace Manual CPC with Enhanced CPC by end of April Old news? The Federal Trade Commission Announces Proposed Rule Banning Fake Reviews and Testimonials. Somebody’s gonna get in big trouble, y’all; we’re looking at you Banana Slicer. Gyi and Conrad will both be participating in the Law Firm Growth Summit from May 21-23. And, LocalU Detroit is coming up on June 24th! Mentioned in this Episode: The Bite - Lunch Hour Legal Marketing Newsletter! Brand Conquesting: Dirty and Underhanded? || How would you spend $5000?- LHLM Episode Join us live for LHLM Office Hours on LinkedIn, May 17th. Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok

Since the Dobbs Supreme Court case was decided, we have gained a heightened awareness of the criminal laws surrounding pregnancies, including the decision to terminate one. But the criminalization of abortion isn’t a new post-Dobbs phenomenon. Women, especially women of color, have frequently faced punitive state laws regulating reproductive health. Dr. Michelle Goodwin, attorney, law professor, and author of Policing the Womb: Invisible Women and the Criminalization of Motherhood, joins SideBar to discuss her research into the long and continuing history of the government policing and criminalizing women’s reproductive health.

Generative AI is everywhere, including inside many law practices, creating documents, analyzing data, researching, and creating content. But what happens when AI makes a mistake? Who’s liable? The implications could be enormous, are we may see a new wave of liability litigation. It’s a brave, new world without a lot of legal guardrails. There are existing, vague, nonspecific “tech” and business practice laws, then there emerging – AI specific – laws that aren’t backed by a lot of precedent from the courts. Privacy laws, data usage, intellectual property laws, even state and federal rulings, have created a jigsaw puzzle for lawyers to apply in the AI space. Guest Graham H. Ryan is an experienced litigator and an author and frequently quoted commentator on tech issues and the emergence of generative AI and its consequences. Ryan says it might help to look back to the “wild west” of the Internet’s earliest days and the infamous “Section 230” that has helped decide who’s liable for what when it comes to digital content. How far does Section 230 go when AI starts creating content instead of simply searching for it? And when does Congress get involved? Proceed with caution. Resources: International Association of Privacy Professionals, IAPP IAPP “AI Governance Global 2024” conference “The AI Industry Is Steaming Toward A Legal Iceberg,” Wall Street Journal quoting Graham Ryan Harvard Journal of Law and Technology “Department Of Justice’s Review Of Section 230 Of The Communications Decency Act Of 1996,” U.S. Dept. of Justice Moody v. NetChoice, LLC, via SCOTUSblog “Sanctions for Fake Generative AI Cites Harm Clients,” Bloomberg Law Analysis “The EU Artificial Intelligence Act” “Schumer Launches New Phase In Push For AI Bill,” Politico American Bar Association American Bar Association Litigation Section

In this episode, Erin Andrea Craske joins me to discuss the critical aspects of branding, emphasizing the common pitfalls businesses face in their branding strategies. She highlights the lack of engaging branding within the legal industry as a prime example of widespread branding issues. Erin stresses the importance of understanding that regardless of the industry, whether B2B or B2C, the target audience consists of humans, and emotional connection is key to effective branding. She argues that many companies fail to convert potential clients into actual clients because they overlook the emotional and psychological factors that influence decision-making. The conversation also covers the significance of targeting specific customer segments and the necessity of imbuing brands with emotional value to differentiate them from competitors. Erin Andrea Craske, an award-winning strategist, boasts a 20-year career, culminating as Global Head of Consumer Brands. With expertise in strategic development, profitability, leadership, and communication, she's an ICF-certified executive transformation coach. Leveraging 16 years of leadership, she empowers conscious business rebels to succeed and create positive impacts. Erin gives listeners actionable tips on: 0:00 Intro 03:29 The core of branding - getting people to make the decision in the way we want them to when it comes down to the right time 05:16 How to move people through the decision process rather than assume action 11:14 The money drain on acquisition/awareness when you're not using a strategy 14:55 Adding the emotional piece into consideration to really speak to clients 18:07 The bottom of the funnel, emotionally 22:33 Taking your overthinking out of the brand and focusing on your potential client/customer 23:45 Lead with the questions you most get from your clients 26:44 Book Review 34:24 One big takeaway Resources mentioned in this episode: The Art of Happiness by The Dalai Lama Connect with Erin here: https://linktr.ee/eacraske https://www.erinandreacraske.com Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com

The return of an annual tradition: NALA CEO Vanessa Finley joins hosts Jill Francisco and Tony Sipp to talk about all things NALA, including the upcoming NALA Conference & Expo in Louisville, Kentucky July 11-13. (It’s hybrid, live or online, so if you can’t make it in person, you can still take part). Enjoy both fun and serious sessions, including keynote speaker Iliana Oris Valiente, CPA, CA, as she shares insights into the role of AI and the paralegal profession, while you earn valuable CLE credits. And if you attend in person, you also get the chance to watch recordings of any sessions you miss and pick up those extra CLE hours. Plus, our own Jill Francisco will be a featured speaker, and you can meet co-host Tony Sipp in person as well. Stop by and say hello. Hear all the conference has to offer, how to register, how to attend in person or online, one day or all, and even learn about early bird and group discounts. Don’t be left out. It’s a big year for NALA. Hear about the upcoming member survey (including a salary survey, are you being paid fairly?) Watch your inbox for a link to the survey. More? How about the latest on NALA core competencies and the expanding role of paralegals! This is a jam-packed episode. If you have insights you’d like to share or a topic you’d like us to take on, please send us a note at [email protected] and [email protected]. Mentioned in This Episode: NALA Conference & Expo 2024 NALA, The Paralegal Association NALA Paralegal Core Competencies NALA YouTube Channel American Association for Paralegal Education NALA Talks DEI Microlearning Episode 1: Access to Justice with Michael Houlberg, IAALS Equality Ohio “Exploring the Vital Role of Paralegals in the Legal System” By James David Louisville Tourism Office Prior episode, “Live From The 2023 NALA Conference: An Inside Look”

What if, instead of tech competence being this scary, overwhelming thing, we showed lawyers how to engage with technology in a more lighthearted, even playful, way? The reality is—tech competency doesn’t have an endpoint, but the process of continuous learning shouldn’t be dull and confusing. Sarah Glassmeyer joins Dennis and Tom to talk about her perspectives on technology education for attorneys, the latest trends in the legal tech world and new AI developments, and growing your knowledge of technology by building on small skills, one at a time. As always, stay tuned for the parting shots, that one tip, website, or observation that you can use the second the podcast ends. Have a technology question for Dennis and Tom? Call their Tech Question Hotline at 720-441-6820 for the answers to your most burning tech questions. Sarah Glassmeyer is director of data curation for Legaltech Hub. Show Notes - Kennedy-Mighell Report #364 A Segment: Fresh Voices on Legal Tech with Sarah Glassmeyer Legaltech Hub - https://www.legaltechnologyhub.com/ Legal Tech & Innovation Explorer - https://explorer.sarahglassmeyer.com/ https://sarahglassmeyer.com/ B Segment: Continued conversation with Sarah Glassmeyer Parting Shots: The WayBack Machine - https://archive.org/ The McGill Big 3 Exercises - https://www.youtube.com/watch?app=desktop&v=P8YiZO3OGjk&ab_channel=BrianCarroll1306 Pivot Podcast - Future ofWork: AI - https://podcasts.apple.com/us/podcast/future-of-work-ai/id1073226719?i=1000651291436

Could your marriage/relationship use a little spice? Maybe you’ve put your business before your partner? In this episode, Stephanie talks with relationship coach and host of the Make More Love Podcast, Ellen Dorian, about enhancing your intimate relationships. As Ellen says on her show, it’s time to “make more love: with your wife and in your life.” Links from the episode:  Check out Omnizant The Passionate Partners Project Make More Love Podcast Connect with Ellen If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!

Should our criminal courts exist to punish or reform those who have broken the law? Every case is unique, but in those involving mental health, a rehabilitative approachmay bebeneficial. Rocky Dhir talks with Judge Brent Carr about his long years of service in the Tarrant County Mental Health Court, which had the overarching goal of improving outcomes for people with mental illnessimpacted by Texas’ justice system. They discuss the efforts of the Texas Judicial Commission on Mental Health, the Specialty Courts Advisory Counsel, and the programs that address mental health issues in many areas of the law, including cases involving sex trafficking, drug offenders, family law matters, veterans, and more.

The New York courtroom where Donald Trump is on trial is apparently unpleasant. Is that the former president's doing? The world may never know. Also, the fact that the racists are coming for Justice Ketanji Brown Jackson isn't surprising -- but who gave them the green light? And, a judge learns a valuable lesson about hot mics and why you should always assume someone is listening.

Big trials are keeping our TJIO team away from the mic, so the support staff hijacked the podcast to share their insights on office dynamics.Learn how to improve your own office with candid comments from our paralegals and IT team members, and find out how you can help them help you.