Inkyma's Marketing Strategies cover logo

TikTok Vs Youtube Shorts - Where To Post Short Videos

20m · Inkyma's Marketing Strategies · 22 Mar 07:00

Show Summary

In this new episode of Inkyma's Marketing Strategies, we tackle the burning question of TikTok Vs Youtube in the world of short video content. As social media marketing continues to evolve, businesses are faced with the challenge of choosing the right platform to maximize their reach and impact. With both YouTube Shorts and TikTok dominating the short-form video space, it's essential to know which platform is best suited for your brand and marketing objectives. Join us today as we delve into the differences of each platform, discuss strategies to get the best bang for your buck, and ultimately help you decide whether to focus on one or leverage the power of both YouTube and TikTok for your short video content campaigns.


Products We Recommend

Get Social Pilot

Lawyer that Audrey Follows on TicTok for negotiation skills - Jefferson Fisher Justaskjefferson

Articles & Episodes Mentioned in the Podcast

Episode 52 -How To Create Professional Marketing Videos

Episode 62 - Youtube Ads – Tv Commercials For Small Business Marketing

Episode 89 - Video Is Where Social Media Is Going: Making Videos On Canva

This Episode Sponsored By:

 

This episode is sponsored by Inkyma, a marketing agency for small businesses that want to share their greatness with the world. Inkyma helps businesses build a client base by developing creative solutions to reach new customers, build lasting relationships, and increase revenue. To meet your marketing needs, Inkyma has built a team with a proven process, with experienced staff and subject matter experts that execute the perfect combination of art, strategy and technology to help you grow your business. 

 
Love our Podcast? Buy us a cup of coffee to help keep creating for you -  paypal.me/InkymaMarketingstrat 


Sign up for our newsletter at marketingmasterminds.co  Free marketing educational content with how-to videos delivered to your inbox. 

Join Us on Social Media 

 

Facebook

 

YouTube

 

LinkedIn

 

Instagram

The episode TikTok Vs Youtube Shorts - Where To Post Short Videos from the podcast Inkyma's Marketing Strategies has a duration of 20:49. It was first published 22 Mar 07:00. The cover art and the content belong to their respective owners.

More episodes from Inkyma's Marketing Strategies

Boost Your Business: Decoding the Mysteries of General and Local SEO for Serviced-Based Businesses

Show Summary

In this episode, we demystify the concepts of General and Local SEO for you, ensuring you have a clear understanding of these two critical aspects of Search Engine Optimization. 

Starting with a deep dive into the purpose and practices of SEO, we then unpack the specifics of General SEO, highlighting the importance of keyword research, on-page optimization, and content creation in reaching a broad audience. We then shift our focus to Local SEO, exploring its significance for businesses serving specific geographic areas. Through discussions on tools like Google Business Listings, the power of customer reviews, local citations, and geographical keywords, we underline how Local SEO can effectively target and attract local customers. By the end of this episode, you'll have a comprehensive understanding of both General and Local SEO, and be well-equipped to leverage them to boost your service-based business.

Links Mentioned In This Episode 

Get RankMath for your WordPress website 

Get Local Falcon for Local SEO awareness 

Articles & Episodes Mentioned in the Podcast

Episode 22- A Simple Seo Strategy For Your Website
Episode 40 - Tool Evaluation: Rank Math For Easy SEO

Episode 58 -Google  My Business Review
Episode 73- SEO For Ecommerce: Google Merchant Center
Episode 78-Google Adsense Update 2022
Episode 82- Near Me Seo: Top Local Seo Tips

This Episode Sponsored By:

 

This episode is sponsored by Inkyma, a marketing agency for small businesses that want to share their greatness with the world. Inkyma helps businesses build a client base by developing creative solutions to reach new customers, build lasting relationships, and increase revenue. To meet your marketing needs, Inkyma has built a team with a proven process, with experienced staff and subject matter experts that execute the perfect combination of art, strategy and technology to help you grow your business. 

 
Love our Podcast? Buy us a cup of coffee to help keep creating for you -  paypal.me/InkymaMarketingstrat 


Sign up for our newsletter at marketingmasterminds.co  Free marketing educational content with how-to videos delivered to your inbox. 

Join Us on Social Media 

 

Facebook

 

YouTube

 

LinkedIn

 

Instagram

Unlock Your Business Potential: Master the Art of Empathetic And Effective Copywriting

Show Summary

Empathetic and effective copywriting is the secret sauce to driving customer engagement and business growth. In this episode, we explore how tuning into your audience's internal problems and addressing them through your copy can transform your business narrative. 

We delve into the importance of understanding your audience, the role of empathy in copywriting, crafting problem-solving messages, and measuring the impact of your copy. Join us as we unlock the potential of empathetic and effective copywriting to turn your leads into loyal customers.

Links Mentioned In This Episode 

Episode 37- Strong Brand Identity Part 1: The Customer

Episode 38- Strong Brand Identity Part 2: How To Talk To Your Customers For Better Engagement

Episode 39 - Strong Brand Identity Part 3: Branding Visual Identity

Episode 104 - Making Complex Ideas Simple: The Key To Small Business Marketing Sales


This Episode Sponsored By:

 

This episode is sponsored by Inkyma, a marketing agency for small businesses that want to share their greatness with the world. Inkyma helps businesses build a client base by developing creative solutions to reach new customers, build lasting relationships, and increase revenue. To meet your marketing needs, Inkyma has built a team with a proven process, with experienced staff and subject matter experts that execute the perfect combination of art, strategy and technology to help you grow your business. 

 
Love our Podcast? Buy us a cup of coffee to help keep creating for you -  paypal.me/InkymaMarketingstrat 


Sign up for our newsletter at marketingmasterminds.co  Free marketing educational content with how-to videos delivered to your inbox. 

Join Us on Social Media 

 

Facebook

 

YouTube

 

LinkedIn

 

Instagram

Making Complex Ideas Simple: The Key to Small Business Marketing Sales

Links Mentioned In This Episode 

Donald Miller - Story Brand

Articles & Episodes Mentioned in the Podcast

Episode 37- Strong Brand Identity Part 1: The Customer

Episode 38- Strong Brand Identity Part 2: How To Talk To Your Customers For Better Engagement

Episode 39 - Strong Brand Identity Part 3: Branding Visual Identity


This Episode Sponsored By:

 

This episode is sponsored by Inkyma, a marketing agency for small businesses that want to share their greatness with the world. Inkyma helps businesses build a client base by developing creative solutions to reach new customers, build lasting relationships, and increase revenue. To meet your marketing needs, Inkyma has built a team with a proven process, with experienced staff and subject matter experts that execute the perfect combination of art, strategy and technology to help you grow your business. 

 
Love our Podcast? Buy us a cup of coffee to help keep creating for you -  paypal.me/InkymaMarketingstrat 


Sign up for our newsletter at marketingmasterminds.co  Free marketing educational content with how-to videos delivered to your inbox. 

Join Us on Social Media 

 

Facebook

 

YouTube

 

LinkedIn

 

Instagram

Brand Identity Crisis: The Bud Light Marketing Blunder That Enraged Its Core Audience

Show Summary

In this podcast episode, we delve into the captivating story of Bud Light's recent brand identity crisis. We begin by reflecting on the brand's legacy over the past two decades, highlighting its core values, target audience, and memorable advertising campaigns. Next, we examine the controversial ad that sparked widespread backlash, discussing its content and departure from the brand's established identity. We then explore the fallout from this marketing blunder, analyzing the factors that contributed to its negative impact. Finally, we offer an alternative approach, providing a creative example of how Bud Light could have remained true to its roots while still innovating. Join us as we uncover the lessons to be learned from this cautionary tale of branding gone awry.


Links Mentioned In This Episode 

Episode 37- Strong Brand Identity Part 1: The Customer

Episode 38- Strong Brand Identity Part 2: How To Talk To Your Customers For Better Engagement

Episode 39 - Strong Brand Identity Part 3: Branding Visual Identity

Link to article for reference and review of the commercial - 

https://nypost.com/2023/04/12/anheuser-busch-down-5b-in-value-amid-dylan-mulvaney-bud-light-controversy/

https://nypost.com/2023/04/10/bud-lights-marketing-vp-was-inspired-to-update-fratty-out-of-touch-branding/


This Episode Sponsored By:

 

This episode is sponsored by Inkyma, a marketing agency for small businesses that want to share their greatness with the world. Inkyma helps businesses build a client base by developing creative solutions to reach new customers, build lasting relationships, and increase revenue. To meet your marketing needs, Inkyma has built a team with a proven process, with experienced staff and subject matter experts that execute the perfect combination of art, strategy and technology to help you grow your business. 

 
Love our Podcast? Buy us a cup of coffee to help keep creating for you -  paypal.me/InkymaMarketingstrat 


Sign up for our newsletter at marketingmasterminds.co  Free marketing educational content with how-to videos delivered to your inbox. 

Join Us on Social Media 

 

Facebook

 

YouTube

 

LinkedIn

 

Instagram

Interview with Lindsey Heighes - Post Where Your Audience Is

Show Summary

In today's episode, we are thrilled to share with you an interview with Lindsay Heighes, a renowned social media expert who has been revolutionizing the digital landscape with her innovative strategies and tactics. With an enviable track record of driving massive growth and engagement for small business clients across various industries, Lindsay is here to share her secrets for navigating the ever-evolving world of social media. So, buckle up, grab your headphones, and get ready for a deep dive into the powerful tactics that have transformed businesses, as we explore the world of social media mastery with Lindsay Heighes!

Links Mentioned In This Episode 

Lindsay’s Website

Purchase A Social Media Audit For Your Business with Lindsay 

Lindsay’s Social Media Links - 

Tiktok: https://www.tiktok.com/@ttsmarketingagency

IG: https://www.instagram.com/ttsmarketingagency/

FB: facebook.com/TTSMarketingAgency

TTSMA Repurposing Content Flow (1).pdf

Podcast episodes, articles, and books mentioned in this episode

Episode 14 - Email vs. Social Media Marketing

Episode 37- Strong Brand Identity Part 1: The Customer

Episode 38- Strong Brand Identity Part 2: How To Talk To Your Customers For Better Engagement

Episode 39 - Strong Brand Identity Part 3: Branding Visual Identity


This Episode Sponsored By:

 

This episode is sponsored by Inkyma, a marketing agency for small businesses that want to share their greatness with the world. Inkyma helps businesses build a client base by developing creative solutions to reach new customers, build lasting relationships, and increase revenue. To meet your marketing needs, Inkyma has built a team with a proven process, with experienced staff and subject matter experts that execute the perfect combination of art, strategy and technology to help you grow your business. 

 
Love our Podcast? Buy us a cup of coffee to help keep creating for you -  paypal.me/InkymaMarketingstrat 


Sign up for our newsletter at marketingmasterminds.co  Free marketing educational content with how-to videos delivered to your inbox. 

Join Us on Social Media 

 

Facebook

 

YouTube

 

LinkedIn

 

Instagram

Every Podcast » Inkyma's Marketing Strategies » TikTok Vs Youtube Shorts - Where To Post Short Videos