Boost Conversion Rates Without Losing Your Target Audience

Master Google's Latest Update: How to Blend AI with the Human Element

Explore the most recent Google algorithm modifications in our "Keeping It Business" podcast!

With Google's emphasis now on genuine, human-made content, businesses must rethink their approach to content production.

Uncover the effect of Google's 'Content Authenticity Score' on your online presence and master the art of combining AI technology with a personal touch to elevate your search rankings. In the ever-evolving digital environment, staying at the forefront means focusing on quality and content that resonates on a human level.

Listen in for practical strategies and become part of our community for extended conversations.

#GoogleUpdate #ContentStrategy #HumanCentricContent #SEO #businessgrowth #digitalmarketing #BusinessTips #Marketing #businessstrategy #Strategy #Business #entrepreneurship

Info and Links

New Way Growth – Your Success Is Our Business

Boost Your Businesses Reach and Revenue: No More Headaches From Complex Strategies or Marketing Hurdles

🎯 Small Business Growth Coaching [ https://bit.ly/nwgsbgc ]

🎯 Pathfinder Growth Programme [ https://bit.ly/nwgpgprog ]

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🎯 Online Courses & Masterclasses [ https://bit.ly/nwgddloads ]

VISIT | https://www.newwaygrowth.com

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YOUTUBE | https://www.youtube.com/@newwaygrowth

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Boost Conversion Rates Without Losing Your Target Audience

Welcome to the latest episode of "Keeping It Business" podcast, spotlighting the powerful marketing tool of market segmentation. This episode uncovers how this strategic approach can revolutionise your brand messaging and connect you with your consumers. As we delve into the five crucial categories of market segmentation - demographic, geographic, psychographic, behavioural, and firmographic -, you will learn how to tap into the core attributes of your customer base.

Key Insights:

Uncover the power of Demographic Segmentation, focusing on crafting personalised marketing tactics related to age, gender, occupation, etc.

Get a glimpse of Geographic Segmentation, that helps you custom tailor your messages based on the distinctive climates, cultures, and consumer behaviours.

Dig deeper into Psychographic Segmentation that aligns your brand with customer's values, lifestyles, and attitudes.

Get a masterclass on Behavioural Segmentation, learn how to decode customer interaction patterns and utilise data to anticipate future purchasing tendencies.

Unearth the nuances of Firmographic Segmentation in the realm of B2B, adjusting your offerings to cater various organisational demands.

Highly recommended to check out: How to Reach Your Ideal Customers Without Costly Marketing Errors.

Stay Updated: To receive more insights like this, click on the subscribe button and hit the bell icon. Join our vibrant marketing community for more practical tips, insightful tricks, and effective strategies.

New Way Growth - Your Success Is Our Business

We help UK Business Boost Their Reach and Revenue covering...

🎯 Pathfinder Growth Programme

🎯 Small Business Growth Coaching

🎯 SEO

🎯 Pay Per Click Ads

🎯 AI and Chatbots

VISIT | https://www.newwaygrowth.com

FACEBOOK | https://www.facebook.com/newwaygrowth

TWITTER | https://twitter.com/AdamPayneFInsLM

INSTAGRAM | https://www.instagram.com/adampaynefinstlm/

YOUTUBE | https://www.youtube.com/@newwaygrowth

Zeroing in on Your Target Audience: Strategies to Dodge Costly Marketing Blunders

Welcome to our podcast, where we'll decode a prevalent misstep that numerous businesses commit neglecting to consider their target customers when launching their products. On our platform, New Way Growth, we advocate that recognising your perfect customer or 'buyer persona' holds the potential to escalate your business success. In this episode, we explore the significance of identifying various 'customer avatars' to serve your assorted customer demographic. Whether your business caters to Solopreneurs, Micro businesses, SMEs, or Big Corporations, understanding their distinct needs is vital. Listen in as we illustrate how to adeptly achieve this.

We demystify various elements of digital marketing including content marketing, paid promotions, product development, copywriting, and email marketing. Unveiling the key aspect that binds them all: discerning your buyer persona. It's comparably essential as having a Swiss Army knife in the dynamic field of marketing. We elaborate on critical influencers like your customer's geographic and psychographic details, and the tactics to gain insight into their behaviours, values, ambitions, interests, and lifestyle choices.

We extend our guidance further into evaluating your customers' worries and goals, and the important factors that prompt a purchase. We encourage comprehensive understanding of your target group: What are their concerns and objectives? What level of service and quality do they anticipate? Unravel these inquiries and more with us.

Finally, we introduce you to the '3 M’s' in-depth — Market, Message, and Media. We aid you in curating the right message, reaching the appropriate market segment, through the apt media outlet. Access the comprehensive template and guide here - https://bit.ly/nwgbuyper and join us for the power-packed Marketing Power Hour - https://bit.ly/nwgmarph. Gain from our experience at New Way Growth, and embrace our varied yet focused insights to leverage your business progression.

Insights from Seth Godin's - This Is Marketing | Book Summary

Welcome to our deep-dive into Seth Godin's pivotal book, "This Is Marketing." A personal favourite, the essential read offers an enlightening perspective on contemporary marketing, packed with key principles, strategies, and revelations every marketer or business entrepreneur needs to grasp.

Embark on our journey through the paradigm-shifting notion of pinpointing the "smallest viable market," the evolution of marketing defined by trust and authenticity, and the unique positioning and differentiation crucial for a saturated market. Let us decode the significant strength in storytelling for marketing and ponder over Godin's advocation for compassionate, customer-centric marketing.

Our podcast is a transformational tour through Seth Godin's book, redefining the way we see marketing. Touching upon the focal points of targeting the smallest viable market, building upon permission marketing and authentic relationships, harnessing storytelling, and endorsing empathy in marketing, this expedition promises to reshape your marketing know-how. So, embark on this learning journey, stay curious, stay inspired, and don't forget to like and subscribe!

Explore the pioneering insights that will help you excel in a new era of marketing, crafting meaningful customer connections. So, buckle up for the exhilarating journey towards reimagining your marketing wisdom.

New Way Growth - Your Success Is Our Business

We help UK Business Owners Build Stronger More Profitable Businesses covering...

🎯 Pathfinder Growth Programme

🎯 Small Business Growth Coaching

🎯 SEO

🎯 Pay Per Click Ads

🎯 AI and Chatbots

VISIT | https://www.newwaygrowth.com

FACEBOOK | https://www.facebook.com/newwaygrowth

TWITTER | https://twitter.com/AdamPayneFInsLM

INSTAGRAM | https://www.instagram.com/adampaynefinstlm/

YOUTUBE | https://www.youtube.com/@newwaygrowth

101 Powerful Strategies for Business Growth

Welcome to a comprehensive exploration of 101 potent strategies to spur your business growth! This podcast is an enlightening journey, a voyage starting with enhancing your online presence, fine-tuning your website for SEO, exploiting social media platforms, and the significance of investing in supreme customer service. That's just the tip of the iceberg.

Our narrative delves deeper, discussing strategies involving hosting engaging webinars, the benefits of investing in effective CRM systems, the power of regular networking, promoting customer reviews, and crafting compelling blog content. Our listeners, whether you are a nascent startup looking to scale, a small business aspiring to increase sales, or an established organisation hoping to enhance customer loyalty, will find that these growth strategies are applicable in all situations.

Remember, the most exciting venture of all is the continual journey to business growth, which insists on consistent effort and adaptability. Fear not; we are here with you at each step, leading and guiding.

For a complete map of this journey, you can download our exhaustive list of strategies here - https://bit.ly/nwg101gmlist

Subscribe to our podcast and like our episodes if you find them helpful. Your support contributes significantly to our mission of delivering potent content and supporting entrepreneurs like you in your growth journey. Don't forget to hit the notification button to stay updated on our latest episodes.

We'd love to hear from you. Drop us your inquiries or suggestions in the comments section.

#BusinessGrowth #Entrepreneurship #GrowthStrategies #Business #DigitalMarketing #Strategy

New Way Growth - Your Success Is Our Business

We help UK Business Owners Build Stronger More Profitable Businesses covering...

🎯 Pathfinder Growth Programme

🎯 Small Business Growth Coaching

🎯 SEO

🎯 Pay Per Click Ads

🎯 AI and Chatbots

VISIT | https://www.newwaygrowth.com

FACEBOOK | https://www.facebook.com/newwaygrowth

TWITTER | https://twitter.com/AdamPayneFInsLM

INSTAGRAM | https://www.instagram.com/adampaynefinstlm/

YOUTUBE | https://www.youtube.com/@newwaygrowth