Education in Marketing Automation with Chris L. Davis
27m
·
Better Done Than Perfect
·
What’s the best way to teach people email marketing automation? In this episode, we talk to Chris L. Davis, marketing automation consultant and founder of Automation Bridge. You'll learn how Chris gained his expertise, the steps in his mentorship and training model, the importance of mapping before automating, and more.
Visit our website for the detailed episode recap with key learnings.
- Automation Bridge — Chris’s company
- Leadpages, ActiveCampaign — Chris’s previous places of work
- Six Sigma — a popular business process framework
- Chris’s Facebook Group
- All Systems Go! Podcast — Chris’s podcast
- Follow Chris on Twitter
- Explore automation resources on their website
Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — the best tool for sending onboarding emails and segmenting your SaaS users. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.
The episode Education in Marketing Automation with Chris L. Davis from the podcast Better Done Than Perfect has a duration of
27:35. It was first published
More episodes from Better Done Than Perfect
SEO Optimization for Existing Content with Kai Davis
How can you get more mileage out of your existing content? In this episode, we talk to Kai Daivs, an SEO consultant. You'll learn how often you should update your pages, the two levers for improving your SEO, how to use heat mapping, and more.
Visit our website for the detailed episode recap with key learnings.
- Survey-based Research Projects with Becky Lawlor
- Ahrefs, Semrush – popular SEO tools
- Screaming Frog
- Hotjar – a heat mapping tool
- Follow Kai on Twitter
- Get Kai's exclusive resources for BDTP listeners
Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — an email automation platform for SaaS companies. It matches the complexity of your customer data, including many-to-many relationships between users and companies. Book your demo call today at userlist.com.
Data-powered Growth with Arpit Choudhury
How do you leverage data for SaaS growth? In this episode, we talk to Arpit Choudhury, founder of Databeats. You'll learn what makes a robust data foundation, how teams can work together to collect data, why less data is better, and more.
Visit our website for the detailed episode recap with key learnings.
- Databeats
- Make (formerly Integromat) — Arpit’s previous place of work
- Good Data To Growth: The GDG Model
- Measuring the ROI of Email with Claudiu Murariu
- Get Arpit’s book
- Follow Arpit on LinkedIn
Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — an email automation platform for SaaS companies. Onboard, engage, and nurture your customers, as well as marketing leads. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.
Pricing and Packaging for SaaS with Dan Balcauski
How can we get better at SaaS pricing and packaging? In this episode, we talk to Dan Balcauski, founder and chief pricing officer at Product Tranquility. You'll learn what department should own the pricing function, how often you should revisit pricing, why you shouldn’t A/B test your pricing, and more.
Visit our website for the detailed episode recap with key learnings.
- Product Tranquility
- Follow Dan on LinkedIn
- SaaS Scaling Secrets — Dan’s podcast
Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — an email automation platform for SaaS companies. It matches the complexity of your customer data, including many-to-many relationships between users and companies. Book your demo call today at userlist.com.
Running a Portfolio of Products with Tim Schumacher
How do you run and manage a multi-product portfolio? In this episode, we talk to Tim Schumacher, co-founder and CEO of saas.group. You'll learn how they developed their acquisition model, the importance of setting up central teams for operative tasks, why founders need to think about successors, and more.
Visit our website for the detailed episode recap with key learnings.
- saas.group — Tim’s company
- UI Breakfast Episode 135: Multi-Product Portfolio Model for SaaS with JD Graffam
- Prerender, Pipeline CRM, Rewardful — some companies acquired by saas.group
- TinySeed
- Send Tim an email
- Follow Tim on LinkedIn
- Follow Dirk Sahlmer on LinkedIn
Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — an email automation platform for SaaS companies. Onboard, engage, and nurture your customers, as well as marketing leads. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.
QA in Email Marketing with Michael Wilding
With so many elements involved in email marketing, what does the quality assurance process look like? In this episode, we talk to Michael Wilding, a marketing automation architect. You'll learn how QA is done in larger organizations, why creating a base template is important, how to do QA on your workflows, and how to test your emails using different methods.
Visit our website for the detailed episode recap with key learnings.
- DEPT® — Michael’s place of work
- Litmus, Email on Acid — template testing tools
- Postman
- Follow Michael on LinkedIn
Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — an email automation platform for SaaS companies. It matches the complexity of your customer data, including many-to-many relationships between users and companies. Book your demo call today at userlist.com.