Curiosity Key - listen to innovators, change-makers and curious thinkers making the world a better place cover logo

Knowing where to start when it comes to doing your own marketing

29m · Curiosity Key - listen to innovators, change-makers and curious thinkers making the world a better place · 03 Dec 10:00

Doing your own marketing can sometimes be overwhelming, frustrating and it can be hard to know where to start or what to focus on. This episodes explores Charlie Whyman's OTTER framework to help you prioritise and focus and shares some lessons learned throughout an accidental career in technical sales and marketing. For the show notes visit www.charliewhyman.com/podcast/

The episode Knowing where to start when it comes to doing your own marketing from the podcast Curiosity Key - listen to innovators, change-makers and curious thinkers making the world a better place has a duration of 29:41. It was first published 03 Dec 10:00. The cover art and the content belong to their respective owners.

More episodes from Curiosity Key - listen to innovators, change-makers and curious thinkers making the world a better place

How to USE stories in your marketing to attract more of the RIGHT people

Are you a reluctant storyteller? Are you keen to use stories in your marketing but you're not sure where to start? Dr Simon Raybould is a presentation consultant and uses his experience as a research scientist to help people create more impact when they present. In this episode Simon shares lots of tips and strategies you can use to tell stories in your marketing and presentations to reach more of the right people and stand out more.

Leverage LinkedIn for B2B Marketing to generate more leads and sales

There's no one-size-fits-all approach to using LinkedIn but there is a FRAMEWORK you can follow. This episode explores how to leverage LinkedIn for B2B Marketing for people that are responsible for not only generating their own leads but also turning them into sales too. I share lots of tips I've used over the years to win millions of pounds worth of business across multiple industries using my personal profile and some curiosity.

Knowing where to start when it comes to doing your own marketing

Doing your own marketing can sometimes be overwhelming, frustrating and it can be hard to know where to start or what to focus on. This episodes explores Charlie Whyman's OTTER framework to help you prioritise and focus and shares some lessons learned throughout an accidental career in technical sales and marketing. For the show notes visit www.charliewhyman.com/podcast/

Looking beyond Zoom - how to get more out of online events and networking with Bradley Hatchett

Events and Networking have been key marketing and business development strategies for years so how do you translate this and get results online? Bradley Hatchett was faced with a challenge at the start of Lockdown in March and had to completely rethink his business model.  Bradley and his team are now creating a storm in the online eventing space and are doing so using a tool called Remo. In this episode we discuss the benefits of networking as a marketing strategy as well as some key dos and don’ts when it comes to doing it online.  Bradley talks us through the decisions he made at the start of lockdown around how he adapted his business so quickly, how he handled objections from regular clients as well as seeking feedback at every step of the way. To download the free pdf that was referenced in this episode visit: http://www.charliewhyman.com/resources/ (www.charliewhyman.com/resources/) or view the show notes on the website http://www.charliewhyman.com/podcast/ (www.charliewhyman.com/podcast/)  

How to use a podcast as a strategic marketing tool with Mark Asquith

Podcasting is a hot topic at the moment and our guest this week saw so much value in podcasting he decided to set up not one, but four companies all about podcasting.  There are many marketing opportunities to be gained from podcasting even if you don’t want to start your own show - you can always find a show to be a guest on and use that as a key asset in your business. Mark Asquith goes by the name of that British Podcast Guy and has a wealth of knowledge and experience about podcasting - we talk about what got him into podcasting in the first place, his goals and vision for his tech companies and his thoughts on where podcasting is going in the future.