A Pretty Pickle
13m
·
Brand-Led
·
When most people think about design they think about creating something aesthetically pleasing. But as we discussed in today’s episode, aiming for a beautiful design might be a flawed approach.
WE DISCUSS:
- Why a beautiful design is a subjective measure and not necessarily a helpful one
- The part of design most people don’t consider and why it matters
- Should personal preferences be taken into account when designing your visual identity?
- 3 helpful criteria to assist in evaluating a design or briefing your designer
- Why you don’t want as many opinions as possible on your visual identity and who to ask for feedback.
The episode A Pretty Pickle from the podcast Brand-Led has a duration of
13:24. It was first published
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