Interview With The World's Best Female Copywriter

How Entrepreneurs F*ck themselves with Alex Hormozi

In this video, I talk with the legendary Alex Hormozi, the co-founder of Acquisition.com which brings in $100 million per year. We cover the key pratfalls of the entrepreneurial mind, including how to shift out of these mindsets, and even tactics that can drastically help your business go to the next level. This interview is full of tactics that you can implement TODAY like shifting your focus, playing to your strengths, and by knowing what "effort" actually means. An insanely informative interview, plus you get great work out tips as a bonus. ►Where to follow Alex Hormozi: Acquisition.com: www.acquisition.com Instagram: @hormozi Facebook: facebook.com/HormoziAlex Twitter: twitter.com/AlexHormozi Linkedin: www.linkedin.com/in/alexanderhormozi

Interview With The World's Best Female Copywriter

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How A Rapper Made $500K Without Even Releasing An Album with Joey Yak

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The Ultimate Guide To Networking Through Podcasting With Sebastian Rusk

 

>>> Get Daily Success Mentoring By Becoming A Member At How To Think<<<

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Are you considering starting a podcast?

 

Maybe you’ve been putting it off because of your busy schedule…

 

Maybe you’re unsure of the next steps to take…

 

The idea of starting your podcast may feel overwhelming, and you might be wondering just how much a podcast could benefit you and your business…

 

Your podcast can be the ultimate networking and sales tool for your business when you learn this simple but effective strategy that will allow you to grow your business and attract more clients even without a large following.

 

If you have been putting off starting your podcast, this is for you!

 

In this episode, I talk with Sebastian Rusk about how he learned to use his podcast as the ultimate networking and sales tool! Sebastian shares his unique podcasting strategy that will allow you to learn how to use your podcast to create solid relationships, expand your business network, grow your business by attracting clients through your podcast, and so much more! 

 

In this episode, Sebastian and I cover:

• How To Create Revenue With A Small Podcast
• How To Build Your Business Through Your Podcast
• Why Networking Can Create Opportunity
• Who Should Be Interviewed On Your Podcast
• How To Gain Clients Through Your Podcast
• Why Your Podcast Is The Ultimate Sales And Networking Tool
• What Is The Biggest Lesson You Can Learn From Gary V

 

If you got value from what you heard here, please be sure to subscribe and rate this podcast! Bonus points for you if you write a review! ;) 

 

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— TRANSCRIPT — 

Dan Henry: (00:00)

Hey, everybody, Dan Henry here. And in today's episode of the, How To Think podcast, we sat down with Sebastian Rusk, who is the founder of the Podcast Launch Lab, and also his podcast, the Beyond The Story podcast and this interview, it went for over two hours and it was really awesome because not only did Sebastian share a very unique podcasting strategy that allows you to really grow a business network. It's like the ultimate networking tool, even if you aren't an influencer, and even if you don't have a lot of people listening to your podcasts, very unique, you gotta hear this. But he also told some amazing stories like how he was able to land a gig speaking and seeing an insanely big event and conference when they didn't even know who he was. And as well as how he was able to spend an hour with Gary V what he learned from that hour, sitting down with Gary V and how he was able to actually reach out and get ahold of Gary V and just a lot of other amazing golden nuggets on how to network, how to get in front of people and just everything in between.

Dan Henry: (01:12)

You're really going to love it. And don't forget if you'd like to check out our app, How To Think, which gives you your daily dose of wisdom and helps you with your mindset. You go to HowToThink.Com and check that out. Without further ado, let's get into the episode.

Dan Henry: (01:32)

Sebastian, thanks for coming on, man.

Sebastian Rusk: (01:33)

Always a pleasure, Dan, great to be here. I

Dan Henry: (01:36)

I expected you to wear a bow tie.

Sebastian Rusk: (01:38)

The bow tie's been retired.

Dan Henry: (01:40)

I thought you loved bowties?

Sebastian Rusk: (01:41)

The bow tie has been retired.

Dan Henry: (01:43)

I thought that was your thing?

Sebastian Rusk: (01:43)

It's grossly uncomfortable to rock constantly. And I, a lot of my speaking engagements or MC stuff, people ask for it to be included in my agreement. That's that's how much of a thing it's become. And I gotta tell 'em that I've resorted to the Mark Zuckerberg, route of dressing every day. It's one less thing I want to think of.

Dan Henry: (02:02)

But, your voice is, it's like dark chocolate. Has anyone ever told you that, like I'm jealous of your voice?

Sebastian Rusk: (02:10)

I've been told I have a great face for radio.

Dan Henry: (02:16)

Phenomenal, and you're a standup comedian. I forgot about that.

Sebastian Rusk: (02:19)

I did you know, I don't think I told you, I have not been doing it when I think, oh, I just started doing it last time I had you on the show a couple months back. But dude, I wrestled with that for like five years. I'm like, I've been writing material. I can get on stage in front of 10,000 people and rock. I mean, I did traffic and conversions for like four years for how many people, no problem, like, that's my playground. Ask me to get in front of 50 people in a bar on a Tuesday at night at 10 o'clock and tell 'em jokes, terrified.

Dan Henry: (02:47)

Really?

Sebastian Rusk: (02:48)

So I started hitting up local comics cuz the Miami comedy scene pretty pretty it's it's a growing scene and I hit up one of the comics and I said do you do this full time?

Sebastian Rusk: (02:57)

She goes, no, I'm a speech therapist. That's my big girl job. And I said, how'd you start doing this? She goes, I went to an improv class and then my group of graduating people from the class we all put some skin in the game and said, let's go to an open mic. And if you go, you don't have to pay, but if you don't go, you have to pay. So we all went and I was hooked immediately and I said, great. I mean, you're funny. You're obviously doing a great job of it. And she goes, I go, how long ago is that? She about a year and a half ago. I go, let me ask you a question. Here's where I'm at. I'm terrified had her on the podcast. So we had a conversation about this and I said, I'm terrified about this. And she goes, let me explain something to you.

Sebastian Rusk: (

The Mindset Of Scaling To 1 Million A Month With Andrew Stickel

>>> Get Daily Success Mentoring By Becoming A Member At How To Think<<<

 

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Are you struggling to grow your business?

 

From tackling day-to-day operations, handling employees, and overcoming unexpected or unforeseen issues…

 

It can be difficult to find the time to work on your business instead of working in it!

 

You may already know entrepreneurship can be challenging, especially if you're striving to grow your business alone. 

 

If you have been struggling to grow your business, this is for you!

 

In this episode, I talk with Andrew Stickel about the mindset and skill required to build and scale a successful business. He shares his insight into investing in yourself and your business through coaches and mentors, and he shares the mindset that has allowed him to grow his business to a massive 6-figure company that is projected to do 24 million this year! 

 

In this episode, Andrew and I are going to cover:

• How To Approach Done For You Services
• What No One Tells You About Coaching Clients
• How Selling High Ticket Is Easier
• What Can Happen When You Accept An Unexpected Opportunity
• How To Go From 300K to 3 Million
• What Is The Biggest Challenge With Employees
• How To Deal With Piracy and Competition

 

If you got value from what you heard here, please be sure to subscribe and rate this podcast! Bonus points for you if you write a review! ;) 

 

— SUBSCRIBE & FOLLOW — 

Subscribe to Dan’s YouTube Channel

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Click Here To Get Daily Success Mentoring By Becoming A Member At How To Think

 

— TRANSCRIPT — 

Dan Henry: (00:00)

In this episode of the, How To Think podcast. We had Andy Stickel on, who is the founder of Social Fire Starter. He does marketing for lawyers and he was able to go from a 1 million a year business to a 4 million a year business to now a million dollars a month and projected 24 million this year. And we sat for about two hours and we talked about a lot of things. We talked about growing businesses. We talked about mindset. We talked about managing and dealing with employees and just everything in between as well as how he got started. And we told a lot of awesome stories about growing and leveling up. And I really think that you're going to enjoy this sit down interview. So with that said, let's jump right in.

Dan Henry: (00:57)

Andy Stickel.

Andrew Stickel: (00:58)

How's it going, man, been a while.

Dan Henry: (01:00)

And it has been a while. Yeah. Yeah. I'm really excited you came on because you were my client for like years.

Andrew Stickel: (01:09)

I take, I take pride in being your number one client.

Dan Henry: (01:11)

You are like, you are, You are. So, it's really cool because I recall like when we started working together, you know, you were very ground floor and now you're just, you're just absolutely crushing it. I mean, you did, I know that you did. What did you do last year with your, cause you have a software. You have a coaching company, you have it done for you agency, and last year was good, but this year's like ridiculous. Like what'd you do last year?

Andrew Stickel: (01:40)

Yeah, so we did, we did 4 million last year. When I started with you. We were at about a million, I think. And that was 2000... When was Ad Con? It was Ad Con.

Dan Henry: (01:49)

Oh that's ancient history.

Andrew Stickel: (01:49)

I hired you a, you know. Okay. So you know, the whole story about how I saw, I knew who Dan Henry was, and I was like, this guy's a douch bag. Like I don't. And then, so, and then I bought, and then I went to Ad Con cuz I live in Lakeland, which is, I don't know, like an hour from here. And I'm the type of person. And this is one of the secrets of my success, is that I understand that I can learn something from everybody and Ad Con was gonna be there. And I was like, all right, it's cool. I think you were doing like a Black Friday deal or something on Ad Con. So I got, I got a ticket for it. And I went to Ad Con and I was watching you. And I was like, this guy actually does just know what he's talking about. Like, it's pretty clear this guy actually knows a thing or two here.

Dan Henry: (02:27)

So, you know, what's funny about that is I talked to Tai Lopez once. And he said that when he was starting out, cuz he's very different now, just like I'm very different now

Andrew Stickel: (02:37)

When he was starting out, he was like Peer 1 and like,

Dan Henry: (02:40)

Yeah, like ridiculous what he is doing now.

Andrew Stickel: (02:42)

So smart. Yeah.

Dan Henry: (02:42)

So when he started out with what he was doing, he said that he knew his market, his market was like 18 to 25 year old males. And that basically, if he was to act all smart, they would get turned off. So he kind of had to act, I mean,

Andrew Stickel: (02:57)

He played dumb.

Dan Henry: (02:58)

He played dumb. He kind of acted like a douch because he was, I hate to sell this, but he was selling to douches. So, that was his strategy. And I always thought like, wow, to put your ego aside, and be able to do that. And do it because you know, that that's what, how you're attacking your market. And you know, you're smarter, you know, you're more, you know you can articulate yourself in a more intelligent way, but you suppress that cuz you know your market. I think that like that's a lot of discipline there. And so, but like I think anybody, you kind of get sick of that market, you grow out of it. And when I started realizing that I could attract, you know, better people, not that there's anything wrong with being, I mean, I was male in 18 to 25 at one point. But you know, when you I didn't want to work with people that just wanted like Lamborghinis and stuff. You know, I wanted to work with people who wanted to create great products. And so I changed my whole thing a bit and, just like he did and a lot of people do so. But yeah, yeah. I was, I've heard that a lot. Like

Andrew Stickel: (04:02)

Yeah. I mean, I just didn't yeah.