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Non-explicit
buzzsprout.com
4.80 stars
12:26

Marketing Insights

by McGraw Hill

Welcome to the Marketing Insights Podcast Series. Each brief, marketing expert-hosted podcast will provide you with insights and considerations on relevant, practical and high interest topics in marketing. Intended to bring marketing concepts to life in an engaging way for faculty AND students! Take a listen and be sure to subscribe. New topics posted monthly.

Copyright: © 2024 Marketing Insights

Episodes

Airborne Brands

15m · Published 11 Apr 05:00

Fly, Fly away!! There’s not a more pleasant way to get away! At least for SOME people. Just ask your favorite Podcast Professor, Shanita Akintonde. This marketing consultant and entrepreneur has a suitcase full of brands that support her travels around the world. 🌎 So grab a boarding pass and find your seat aboard to learn all about them aboard this special edition of Marketing Insights, Airborne Brands. #FlyingHigh #Airborne #CatchingFlightsNotFeelings #AirborneBrands #McGrawHill

Marketing Maven Shanita Akintonde personifies passion and purpose. With over two decades of strategically-honed leadership experience as a professor and marketing executive, Shanita has transitioned over 10,000 students from her classroom to the boardroom. She is an author, newspaper columnist, and certified professional speaker who serves as President of ShanitaSpeaks, LLC, a company that energizes clients to predict marketing trends, identify niche audiences and effectively communicate measurable outcomes, all of which she spotlights as host of the #1-ranked Marketing Insights podcast series.

Mardi Gras Marketing

6m · Published 07 Mar 06:00

Mardi Gras is a festive occasion rooted in culture, community, and good Creole food. In this special edition of her Marketing Insights podcast series, Marketing Maven Shanita Akintonde invites listeners to grab some beads, bite some beignets, and listen in as she shares innovative ideas from this New Orleans tradition. #MardiGras #MGH #Marketing #McGrawHill

Marketing Maven Shanita Akintonde personifies passion and purpose. With over two decades of strategically-honed leadership experience as a professor and marketing executive, Shanita has transitioned over 10,000 students from her classroom to the boardroom. She is an author, newspaper columnist, and certified professional speaker who serves as President of ShanitaSpeaks, LLC, a company that energizes clients to predict marketing trends, identify niche audiences and effectively communicate measurable outcomes, all of which she spotlights as host of the #1-ranked Marketing Insights podcast series.

Podcast Transcript

Bad, Bad Brands (as in very, very good)

8m · Published 15 Feb 06:00

Join @Professor Shanita Akintonde as she explores the lands of Bad, bad (as in very good) brands. The baddest brands in the whole Marketing land (scape). Be sure to Post, Share and Like! #ShanitaSpeaks #BadBrands #EmbraceChange #McGrawHill #MarketingInsights. #Nintendo #Nokia #Patagonia

Marketing Maven Shanita Akintonde personifies passion and purpose. With over two decades of strategically-honed leadership experience as a professor and marketing executive, Shanita has transitioned over 10,000 students from her classroom to the boardroom. She is an author, newspaper columnist, and certified professional speaker who serves as President of ShanitaSpeaks, LLC, a company that energizes clients to predict marketing trends, identify niche audiences and effectively communicate measurable outcomes, all of which she spotlights as host of the #1-ranked Marketing Insights podcast series.

Signed, Sealed, Delivered Brands

10m · Published 11 Jan 06:00

Get ready to kick down the podcasting door in 2024! It’s your Marketing insights host Professor Shanita Akintonde with another insightful gem. Her January 2024 marketing jamboree is entitled Signed, Sealed, Delivered brands and it’s yours! #ShanitaSpeaks #MarketingInsights #McGrawHill #Brands #Branding

Marketing Maven Shanita Akintonde personifies passion and purpose. With over two decades of strategically-honed leadership experience as a professor and marketing executive, Shanita has transitioned over 10,000 students from her classroom to the boardroom. She is an author, newspaper columnist, and certified professional speaker who serves as President of ShanitaSpeaks, LLC, a company that energizes clients to predict marketing trends, identify niche audiences and effectively communicate measurable outcomes, all of which she spotlights as host of the #1-ranked Marketing Insights podcast series.

Bottoms Up Brands

16m · Published 27 Sep 15:00


Join Marketing Maven Shanita Akintonde as she gives you a ‘peek underneath‘ brands that delve into the undergarment industry. She calls them “Bottoms Up brands.” Throw your hands up and don’t miss another great listen! #CalvinKlein #Hanes #VictoriaSecret #ShanitaSpeaks #BottomsUpBrands Marketing Maven Shanita Akintonde personifies passion and purpose. With over two decades of strategically-honed leadership experience as a professor and marketing executive, Shanita has transitioned over 10,000 students from her classroom to the boardroom. She is an author, newspaper columnist, and certified professional speaker who serves as President of ShanitaSpeaks, LLC, a company that energizes clients to predict marketing trends, identify niche audiences and effectively communicate measurable outcomes, all of which she spotlights as host of the #1-ranked Marketing Insights podcast series.

Podcast Transcript

Doggone Brands

9m · Published 14 Jul 16:00

Join Marketing Maven Shanita Akintonde as she shares insights about products, goods and services are “Top Dog” amongst the “doggylicious” options out there. So, let’s wag our tails, bark with excitement, and explore the world of pawsome products that are tailor-made for furry pals. After all, every dog deserve the best, and these brands are here to make dog owners’ lives even more wag-tastic! Marketing Maven Shanita Akintonde personifies passion and purpose. With over two decades of strategically-honed leadership experience as a professor and marketing executive, Shanita has transitioned over 10,000 students from her classroom to the boardroom. She is an author, newspaper columnist, and certified professional speaker who serves as President of ShanitaSpeaks, LLC, a company that energizes clients to predict marketing trends, identify niche audiences and effectively communicate measurable outcomes, all of which she spotlights as host of the #1-ranked Marketing Insights podcast series.

Calling all Cat Lovers!

22m · Published 26 Jun 15:00
Attention, fabulous feline fanatics! Whether you're a dedicated cat mom, dad, or an all-around cat whisperer, you simply can't miss this chance to join marketing maven Shanita Akintonde on her meowgical journey of sharing top-notch brands that will make your fur baby's heart flutter. Take 10 minutes to learn five ways to spoil your purrfect companion. From grooming goodies to toys that make their tails twitch with delight, this podcast, Cool Cat Brands: How To Get Those Frisky Felines to Look and Behave Their Best, has all the feline essentials covered! 😸🎁 It's time to whisker away and explore the world of cat care with these pawsitively amazing brands. 🐾💖 #CoolCatBrands #FancyFelineFaves #CatCareGalore #PurrfectionPampering #HappyHealthyKitties #McGrawHill #MarketingInsights #ShanitaSpeaksLLC
Marketing Maven Shanita Akintonde personifies passion and purpose. With over two decades of strategically-honed leadership experience as a professor and marketing executive, Shanita has transitioned over 10,000 students from her classroom to the boardroom. She is an author, newspaper columnist, and certified professional speaker who serves as President of ShanitaSpeaks, LLC, a company that energizes clients to predict marketing trends, identify niche audiences and effectively communicate measurable outcomes, all of which she spotlights as host of the #1-ranked Marketing Insights podcast series.

Executive Perspective on Career in Marketing: Interview with Steve Devore, Chief Client Officer at The Mars Agency

16m · Published 16 May 23:00

Steve is the Chief Client Officer at The Mars Agency, the largest, independently-owned shopper commerce agency in the world. Steve has spent almost 25 years agency side and in 2011, he founded TWINOAKS, a sister agency to Mars, based in Dallas. He has worked with companies including P&G, Pepsico, Coca-Cola, Keurig Dr Pepper, Campbell's, Conagra, and Anheuser Busch. On this episode of the Marketing Insights Podcast Series, Dr. Shane Hunt of Idaho State University visits Steve about his career, the rapidly changing world of marketing, and his advice for current students.

Executive Perspective on Career in Marketing: Interview with Melissa Lowry, Chief Marketing Officer for Zelle

11m · Published 16 May 23:00

As the Chief Marketing Officer for the Zelle brand, Melissa leads their marketing and communications strategy, execution, and results and manages a world-class marketing organization responsible for functions including brand strategy, B2B marketing, internal and external communications, digital operations, and integrated consumer-facing campaigns. On this episode of the Marketing Insights Podcast Series, Dr. Shane Hunt of Idaho State University visits with Melissa about her career, the rapidly changing world of marketing and the advice she has for current students.

Mentoring Matters

12m · Published 16 May 23:00

Mentoring. Matters. So do you. Listen in as Career Coach Shanita Akintonde shares her personal story on how to combine both. #MentoringMatters #CareerDevelopment #ShanitaSpeaksLLC #LeadershipSkills #Mentors #MarketingInsights #Podcast #McGrawHill

Marketing Maven Shanita Akintonde personifies passion and purpose. With over two decades of strategically-honed leadership experience as a professor and marketing executive, Shanita has transitioned over 10,000 students from her classroom to the boardroom. She is an author, newspaper columnist, and certified professional speaker who serves as President of ShanitaSpeaks, LLC, a company that energizes clients to predict marketing trends, identify niche audiences and effectively communicate measurable outcomes, all of which she spotlights as host of the #1-ranked Marketing Insights podcast series.

Podcast Transcript

Marketing Insights has 83 episodes in total of non- explicit content. Total playtime is 17:12:07. The language of the podcast is English. This podcast has been added on August 9th 2022. It might contain more episodes than the ones shown here. It was last updated on May 2nd, 2024 11:40.

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