This is How We Create

Summary

On this week’s episode of This is How We Create, Tobi Shinobi shares his journey from being a lawyer to becoming a successful photographer.

He shares with us how discovered his passion for photography, and the challenges he faced in finding his style in that genre. Tobi emphasizes the importance of maintaining relationships with gateholders and sponsors as a freelancer. He also shares his seven out of ten principle for creating impactful and consistent work.

Overall, Tobi's story highlights the power of self-belief, perseverance, and attention to detail in pursuing a creative career. Podcast Producer.

Takeaways

• Building a network of talented and like-minded individuals is crucial for success in the photography industry.

• Balancing higher-profile shoots can be stressful, so it's important to find a balance and prioritize self-care.

• How to select your best work using the 7 out of 10 principle.

• Collaborating with other creatives, such as stylists and models, can enhance the quality and creativity of photography projects.

• The Sony Alpha program provides opportunities for recognition and support for photographers.

• Connecting with other photographers and creatives can lead to valuable collaborations and networking opportunities.

Keep up with your host Martine Severin https://martineseverin.com/

Follow This Is How We Create on IG. https://www.instagram.com/thisishowwecreate_/

Follow Martine on Instagram: https://www.instagram.com/martine.severin/

This is How We Create is produced by and edited by Braila West, Alexis Sanchez and Martine Severin.

Get to know Tobi Shinobi better:

Follow Tobi on Instagram: https://www.instagram.com/tobishinobi

Website: https://www.tobishinobi.com/

Youtube: https://www.youtube.com/c/Tobishinobi

In this episode we remember and celebrate creative life of Lisa Hunt. Lisa was a graphic artist and designer. She shares her creative journey and the influences that sparked her interest in art.

From her childhood experiences with her mother and aunt, to studying graphic design at Pratt Institute, to working in magazine publishing, Lisa's career was been a series of explorations and reinventions.

She eventually embraced her identity as an artist and began creating screen prints and collages. Lisa's story highlights the importance of following one's interests and allowing oneself to stumble and define their own path.

00:55 Early Influences and Interest in Art

07:25 Art School and Pursuing Graphic Design

09:45 Career in Graphic Design and Magazine Publishing

13:05 Transition to Freelancing and Exploring Different Creative Paths

24:23 Transition to Full-Time Artist

28:00 Exploring Printmaking and Pattern

37:25 Promoting Artistic Work and Collaboration

Nicole Crowder is a Furniture Designer + Upholsterer.  As a so-called army brat, Nicole lived around the world, an experience that fostered her appreciation for design and how design is represented around the world. 

Prior to finding upholstery, Nicole worked as photo editor an experience that taught her the skills of art direction and love of creating vignettes for her finished upholstery pieces so the customer can imagine the products in their home. 

During our talk, Nicole talks of how to find and maintain your artistic voice.  More importantly she gives great advice on how to maintain your voice and vision particularly when negotiating brand partnerships. Nicole also hints at her upcoming project in textile design, promising even more exciting creations to come.

Keep up with your host Martine Severin https://martineseverin.com/

Follow This Is How We Create on IG. https://www.instagram.com/thisishowwecreate_/

Follow Martine on Instagram:  https://www.instagram.com/martine.severin/

This is How We Create is produced by and edited by Martine Severin.

Get to know Nicole Crowder

https://www.nicolecrowderupholstery.com/   

https://www.instagram.com/nicolemcrowder/

Let's create a personal strategic plan! Do you ever think about what your life is like in 5 years? Or even in 3 years? Are you feeling lost in a sea of big dreams and grand plans for your future? Do you find yourself constantly jotting down ideas for new projects, but unsure of how to make them a reality?

What if you learned a system to create a personal strategic plan that helps you identify and create an action plan to achieve your dreams.

In this episode, I’m happy to share a workshop that I created for American Photographic Artist, the Chicago. This lighthearted exercise helps you think about how you can craft a strategic plan for the next five years.

During the 1.5-hour session, we'll explore ways to turn those big aspirations into actionable steps. Now is the time to turn those dreams into reality, together!

In this talk I discuss:

• The importance of creating a roadmap and embracing the journey
• We discuss SMART goals, and how to use them to advance your career
• I also share Tools and techniques for staying on the path you've created

Before we begin, let’s talk about what a goal actually is.  What is a goal? A goal is an end toward which you make strides.

A long-term goal that’s going to take you years to accomplish. In this context, the goal should be aligned with your personal values and long-term vision. It should contribute to your overall well-being and personal growth. A good goal should be specific and measurable, enabling you to track progress and assess success. It should have a clear deadline or timeframe, which adds a sense of urgency and helps you stay focused.

For example, 10x your income in 5 years.

Or apply to and graduate from a grad school program

Or perhaps it’s find a cure for cancer.  

When doing a strategic plan, your goal should be big enough that you can make strides towards it everyday or every week. If you find that your goal can be achievedin a few days or months, ask yourself if your goal is a short-term one or a long-term one.  Is your goal part of a larger theme of tasks/goals?  As you’ll see, in an example, someone talks about finding an agent. Perhaps finding an agent is part of a larger goal? 

Download Gaining Clarity Document:  https://mailchi.mp/018dcb3c354a/fw02eausih

Keep up with your host Martine Severin https://martineseverin.com/

Follow This Is How We Create on IG. https://www.instagram.com/thisishowwecreate_/

Follow Martine on Instagram:  https://www.instagram.com/martine.severin/

This is How We Create is produced by and edited by Martine Severin.

Some people wait to be chosen, hired, or validated. But others don't wait. They make their own path with determination. They use different tools, like guerrilla marketing, to get noticed. Dr. Fahamu Pecou is one of those people. Today on the podcast, you'll hear his inspiring journey from dreams of working as an animator to becoming an award-winning artist.

Dr. Pecou studied painting, when he secured a job as a graphic designer, his artistic career changed course.  In our talk, Dr Pecou shares how his hip-hop influenced his work and how his work came to challenge societal views of Black identity and more specifically, Black masculinity.

Get to Know Dr Fahamu Pecou:

https://www.instagram.com/fahamupecou/

https://www.fahamupecouart.com/

Keep up with your host Martine Severin https://martineseverin.com/

Follow This Is How We Create on IG. https://www.instagram.com/thisishowwecreate_/

Follow Martine on Instagram:  https://www.instagram.com/martine.severin/

This is How We Create is produced by and edited by Martine Severin.

I’m so excited to welcome famed member of the group Kassav Jocelyne Beroard, to the podcast today! We truly never know what the future holds for us. The same can be said for Jocelyne who grew up on the island of Martinique in the 1950s and 60s. Though she played piano as a child, Jocelyne never had a career in music in mind as she grew up. As you’ll hear, Jocelyne attempted a career in medicine and in fine-art before finding singing. Tuck in, to hear how Jocelyne navigated more than 30 years as a musician. Jocelyne talks about how she came to cultivate and love her voice as a musician. Most recently she wrote her memoir in French, Jocelyne Bernard, Loin de L’amer.

Get in touch with Jocelyne

https://www.instagram.com/jenbewa/

https://www.instagram.com/kassav_official/

Keep up with your host Martine Severin https://martineseverin.com/

Follow This Is How We Create on IG. https://www.instagram.com/thisishowwecreate_/

Follow Martine on Instagram:  https://www.instagram.com/martine.severin/

This is How We Create is produced by and edited by Martine Severin.

I’m happy to host Jasmine Guillory in the guest chair.  Jasmine started her career out as a lawyer, but fell into writing books after participating in a National Novel Writing Month Challenge. Since then she has written over 8 books.  Her most page turning and delightful book, Drunk On Love is widely available.  

During our time together, Jasmine and I talk about how she came to find her voice as a writer and we discuss her writing process.  Lastly, Jasmine talks about how she manages to maintains boundaries whether she’s collaborating with Amazon or with Hello Sunshine.  It was a treat to chat with one of my favorite contemporary authors. Please enjoy this conversation with Jasmine Guillory.  

Get in touch with Jasmine

https://www.jasmineguillory.com/

https://www.instagram.com/jasminepics/

Keep up with your host Martine Severin https://martineseverin.com/

Follow This Is How We Create on IG. https://www.instagram.com/thisishowwecreate_/

Follow Martine on Instagram:  https://www.instagram.com/martine.severin/

This is How We Create is produced by Martine Severin and edited by Casandra Voltolina.

I’m happy to host Jasmine Guillory in the guest chair.  Jasmine started her career out as a lawyer, but fell into writing books after participating in a National Novel Writing Month Challenge. Since then she has written over 8 books.  Her most page turning and delightful book, Drunk On Love is widely available.  

During our time together, Jasmine and I talk about how she came to find her voice as a writer and we discuss her writing process.  Lastly, Jasmine talks about how she manages to maintains boundaries whether she’s collaborating with Amazon or with Hello Sunshine.  It was a treat to chat with one of my favorite contemporary authors. Please enjoy this conversation with Jasmine Guillory.  

Get in touch with Jasmine

https://www.jasmineguillory.com/

https://www.instagram.com/jasminepics/

Keep up with your host Martine Severin https://martineseverin.com/

Follow This Is How We Create on IG. https://www.instagram.com/thisishowwecreate_/

Follow Martine on Instagram:  https://www.instagram.com/martine.severin/

This is How We Create is produced by Martine Severin and edited by Casandra Voltolina.

Have you ever wondered how a movie gets made? Or better yet, where do the ideas from movies come from? And if you’re like me, a person who has her eyes set on making a short film, wouldn’t it be great if there were someone there to help you buff up your idea and make the end product simply spectacular?

Shannan E. Johnson, is a former creative executive at NBCU/The Syfy Channel. She left her full-time give to become a  storytelling expert who develops creatives and their ideas for the screen.

As a script consultant, teacher + therapist. She uses her innate understanding of story telling to make compelling TV and movies as well.

In today’s podcast, Shannan walks us through her wide-ranging career and shares what it’s like to work in Hollywood. Oh, and there are also the great tips, she shared on how to write and tell a story. I walked away from our conversation with a framework on how to approach fear and how to position my vision so that I can achieve my desirable outcomes!

As you listen to the interview the conversation will skip forward, this is because Shannan’s audio cut off at certain points.

Get in touch with Shannan: http://www.shannanejohnson.com/

Join The Professional Pen https://www.awriterforyourwriter.com/bio.html

https://www.instagram.com/shannanejohnson/?hl=en

https://www.instagram.com/theprofessionalpen/

Keep up with your host Martine Severin https://martineseverin.com/

Follow This Is How We Create on IG. https://www.instagram.com/thisishowwecreate_/

Follow Martine on Instagram:  https://www.instagram.com/martine.severin/

This is How We Create is produced by Martine Severin and edited by Ray Abercrombie.

Have you ever wondered what an artist’s week looks like? In this episode, photographer and This is How We Create Host walks her through a week in her work life.

How do your weeks go? Please share your favorite moment from this past week by sending us an email [email protected].

Keep up with your host Martine Severin https://martineseverin.com/

Follow This Is How We Create on IG. https://www.instagram.com/thisishowwecreate_/

Follow Martine on Instagram:  https://www.instagram.com/martine.severin/

This episode of This is How We Create is produced and edited by Martine Severin.