English language Visionary Marketing Podcasts

I have been a Natural Language Processing (NLP) fiend for a long time. I havreshapede indeed used speech-to-text to write books and blog posts for close to 20 years. I … Read on

The post NLP: How Trint reshaped content production for ever appeared first on Marketing & Innovation.

I came across a brand new study by Forrester, which I analyzed in detail on behalf of my client iRevolution on its digital transformation horror museum blog. This study sheds new light on the role of CMOs within the digital transformation endeavours of their organisations. Or lack thereof. As a matter of fact, Forrester has …

The post Too few CMOs are involved in digital transformation appeared first on Marketing and Innovation.

Joe Pine is an expert in the world of marketing and customer experience. As one of the men who coined the term “experience economy”, he stresses the importance of creating … Read on

The post Experience Economy: Great Experiences Begin with Great Service -Joe Pine appeared first on Marketing & Innovation.

With digital transformation, the retail banking market is being completely reconfigured. New players are entering the market and new expectations are high. Hence, retail banks need to change the way … Read on

The post Digital transformation: reinventing retail banking appeared first on Marketing & Innovation.