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Enterprise Marketer Podcast - Conference
by BusinessThis edition of the Enterprise Marketer Podcast is based on the live shows we record at marketing events around the United States.
Copyright: Copyright - Squared Digital, LLC.
Episodes
James Whittaker on A Brief Introduction to the Future
28m · Published
Apps have eaten the web. The Internet of Things will mean more Internet traffic generated and consumed by machines than by humans. Machines are learning our habits faster than we can form them. What does all this mean for the future? How will we interact with our devices when they are as smart or smarter than we are? How will anyone manage to make money is this coming world? Join Microsoft Distinguished Engineer James Whittaker for an entertaining and thought provoking jaunt into the future – a future coming a lot faster than most people imagine.
Biography
James Whittaker’s career spans academia, start-ups and top tech companies and starts in 1986 as the first computer science graduate hired by the FBI. James then worked as a freelance developer, most notably for IBM, Ericsson, SAP, Cisco and Microsoft, specializing in test automation. He joined the faculty at the Florida Institute of Technology where he continued his prolific publication record in software testing and security. In 2002 his security work was spun off by the university into a startup which was later acquired by Raytheon.
James’ first stint at Microsoft was in Trustworthy Computing and Visual Studio. He then joined Google as an engineering director and led teams working on Chrome, Maps and Google+. In 2012 James rejoined Microsoft.
James is known for being a creative and passionate leader and sought after speaker and author. Of his five books two have been Jolt Award finalists and one a best-seller. Follow him on Twitter @docjamesw and at his website docjamesw.com.
Links
Twitter https://twitter.com/docjamesw
Facebook
LinkedIn https://www.linkedin.com/in/james-whittaker-22987813/
Instagram
Webhttp:///docjamesw.com
Corporate https://umsldigitalconference.com/speakers/james-whittaker/
Book
Long URL https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mdmc-show-47-james-whittaker/
Short URL http://emktr.co/EMPC47
Biography
James Whittaker’s career spans academia, start-ups and top tech companies and starts in 1986 as the first computer science graduate hired by the FBI. James then worked as a freelance developer, most notably for IBM, Ericsson, SAP, Cisco and Microsoft, specializing in test automation. He joined the faculty at the Florida Institute of Technology where he continued his prolific publication record in software testing and security. In 2002 his security work was spun off by the university into a startup which was later acquired by Raytheon.
James’ first stint at Microsoft was in Trustworthy Computing and Visual Studio. He then joined Google as an engineering director and led teams working on Chrome, Maps and Google+. In 2012 James rejoined Microsoft.
James is known for being a creative and passionate leader and sought after speaker and author. Of his five books two have been Jolt Award finalists and one a best-seller. Follow him on Twitter @docjamesw and at his website docjamesw.com.
Links
Twitter https://twitter.com/docjamesw
LinkedIn https://www.linkedin.com/in/james-whittaker-22987813/
Webhttp:///docjamesw.com
Corporate https://umsldigitalconference.com/speakers/james-whittaker/
Book
Long URL https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mdmc-show-47-james-whittaker/
Short URL http://emktr.co/EMPC47
James Whittaker on A Brief Introduction to the Future
28m · Published
Apps have eaten the web. The Internet of Things will mean more Internet traffic generated and consumed by machines than by humans. Machines are learning our habits faster than we can form them. What does all this mean for the future? How will we interact with our devices when they are as smart or smarter than we are? How will anyone manage to make money is this coming world? Join Microsoft Distinguished Engineer James Whittaker for an entertaining and thought provoking jaunt into the future – a future coming a lot faster than most people imagine.
Biography
James Whittaker’s career spans academia, start-ups and top tech companies and starts in 1986 as the first computer science graduate hired by the FBI. James then worked as a freelance developer, most notably for IBM, Ericsson, SAP, Cisco and Microsoft, specializing in test automation. He joined the faculty at the Florida Institute of Technology where he continued his prolific publication record in software testing and security. In 2002 his security work was spun off by the university into a startup which was later acquired by Raytheon.
James’ first stint at Microsoft was in Trustworthy Computing and Visual Studio. He then joined Google as an engineering director and led teams working on Chrome, Maps and Google+. In 2012 James rejoined Microsoft.
James is known for being a creative and passionate leader and sought after speaker and author. Of his five books two have been Jolt Award finalists and one a best-seller. Follow him on Twitter @docjamesw and at his website docjamesw.com.
Links
Twitter https://twitter.com/docjamesw
Facebook
LinkedIn https://www.linkedin.com/in/james-whittaker-22987813/
Instagram
Webhttp:///docjamesw.com
Corporate https://umsldigitalconference.com/speakers/james-whittaker/
Book
Long URL https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mdmc-show-47-james-whittaker/
Short URL http://emktr.co/EMPC47
Biography
James Whittaker’s career spans academia, start-ups and top tech companies and starts in 1986 as the first computer science graduate hired by the FBI. James then worked as a freelance developer, most notably for IBM, Ericsson, SAP, Cisco and Microsoft, specializing in test automation. He joined the faculty at the Florida Institute of Technology where he continued his prolific publication record in software testing and security. In 2002 his security work was spun off by the university into a startup which was later acquired by Raytheon.
James’ first stint at Microsoft was in Trustworthy Computing and Visual Studio. He then joined Google as an engineering director and led teams working on Chrome, Maps and Google+. In 2012 James rejoined Microsoft.
James is known for being a creative and passionate leader and sought after speaker and author. Of his five books two have been Jolt Award finalists and one a best-seller. Follow him on Twitter @docjamesw and at his website docjamesw.com.
Links
Twitter https://twitter.com/docjamesw
LinkedIn https://www.linkedin.com/in/james-whittaker-22987813/
Webhttp:///docjamesw.com
Corporate https://umsldigitalconference.com/speakers/james-whittaker/
Book
Long URL https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mdmc-show-47-james-whittaker/
Short URL http://emktr.co/EMPC47
Marcia Johnston on Content Marketing and Her Mission to Love Her Neighbors
23m · Published
We all have projects in our life that we are passionate about. Some of these projects are at home with our family, others are at work, and then we have to side projects that have an impact on a very different audience. For Marcia Riefer Johnston, her desire to get to know her neighbors drove her to complete a project in class on social media and through the lens of Content Marketing.
Marcia, Content Strategy Consultant at the Content Marketing Institute and Author of Word Up!, sits down with Michelle to talk through the lessons she has learned when adopting a Content Marketing strategy to reach a new audience when you aren't selling anything.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Twitter - https://twitter.com/marciarjohnston
Facebook - https://www.facebook.com/marcia.riefer.johnston
LinkedIn - https://www.linkedin.com/in/marcia-riefer-johnston-4a38a49/
Web- http://writing.rocks/author/marciarieferjohnston/
Corporate - http://contentmarketinginstitute.com
Book - https://www.amazon.com/Write-Powerful-Sentences-Paragraphs-Everything/dp/0985820306
Long URL- https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/icc-show-46-marcia-riefer-johnston/
Short URL - http://emktr.co/EMPC46
Marcia, Content Strategy Consultant at the Content Marketing Institute and Author of Word Up!, sits down with Michelle to talk through the lessons she has learned when adopting a Content Marketing strategy to reach a new audience when you aren't selling anything.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Twitter - https://twitter.com/marciarjohnston
Facebook - https://www.facebook.com/marcia.riefer.johnston
LinkedIn - https://www.linkedin.com/in/marcia-riefer-johnston-4a38a49/
Web- http://writing.rocks/author/marciarieferjohnston/
Corporate - http://contentmarketinginstitute.com
Book - https://www.amazon.com/Write-Powerful-Sentences-Paragraphs-Everything/dp/0985820306
Long URL- https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/icc-show-46-marcia-riefer-johnston/
Short URL - http://emktr.co/EMPC46
Marcia Johnston on Content Marketing and Her Mission to Love Her Neighbors
23m · Published
We all have projects in our life that we are passionate about. Some of these projects are at home with our family, others are at work, and then we have to side projects that have an impact on a very different audience. For Marcia Riefer Johnston, her desire to get to know her neighbors drove her to complete a project in class on social media and through the lens of Content Marketing.
Marcia, Content Strategy Consultant at the Content Marketing Institute and Author of Word Up!, sits down with Michelle to talk through the lessons she has learned when adopting a Content Marketing strategy to reach a new audience when you aren't selling anything.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Twitter - https://twitter.com/marciarjohnston
Facebook - https://www.facebook.com/marcia.riefer.johnston
LinkedIn - https://www.linkedin.com/in/marcia-riefer-johnston-4a38a49/
Web- http://writing.rocks/author/marciarieferjohnston/
Corporate - http://contentmarketinginstitute.com
Book - https://www.amazon.com/Write-Powerful-Sentences-Paragraphs-Everything/dp/0985820306
Long URL- https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/icc-show-46-marcia-riefer-johnston/
Short URL - http://emktr.co/EMPC46
Marcia, Content Strategy Consultant at the Content Marketing Institute and Author of Word Up!, sits down with Michelle to talk through the lessons she has learned when adopting a Content Marketing strategy to reach a new audience when you aren't selling anything.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Twitter - https://twitter.com/marciarjohnston
Facebook - https://www.facebook.com/marcia.riefer.johnston
LinkedIn - https://www.linkedin.com/in/marcia-riefer-johnston-4a38a49/
Web- http://writing.rocks/author/marciarieferjohnston/
Corporate - http://contentmarketinginstitute.com
Book - https://www.amazon.com/Write-Powerful-Sentences-Paragraphs-Everything/dp/0985820306
Long URL- https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/icc-show-46-marcia-riefer-johnston/
Short URL - http://emktr.co/EMPC46
Jeremy Miller on Creating Sticky Brands and Bingeable Content
16m · Published
When we hear the word brand, most of us associate things like color, logo, and fonts. However, Jeremy Miller of Sticky Branding thinks about a much larger picture. “What I care about is how you build a relationship with your customers.”
In this episode, Jeremy and Jeff talk through what Jeremy calls a “first choice advantage” and how brands can engage with customers early because of this approach to branding. Jeremy also describes this new buying habit of customers where they binge content before they buy. As marketers, if we can identify this binging habits, we can connect these leads to sales and we can facilitate the bingeing to promote the sale.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Biography
Jeremy Miller is a Brand Builder, Keynote Speaker, and president of Sticky Branding. Jeremy helps companies stand out, challenge the giants of their industry, and grow Sticky Brands. He is the bestselling author of Sticky Branding: 12.5 Principles to Stand Out, Attract Customers & Grow an Incredible Brand. For more information, and to connect with Jeremy, visit www.StickyBranding.com .
Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-45-jeremy-miller/
Additional Links:
•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828
•Stitcher: http://www.stitcher.com/podcast/enterprise-marketer-podcast-conference-edition
•Google Play: http://emktr.co/empc-googleplay
•Twitter: https://twitter.com/stickybranding
•LinkedIn: https://www.linkedin.com/in/jeremymiller/
In this episode, Jeremy and Jeff talk through what Jeremy calls a “first choice advantage” and how brands can engage with customers early because of this approach to branding. Jeremy also describes this new buying habit of customers where they binge content before they buy. As marketers, if we can identify this binging habits, we can connect these leads to sales and we can facilitate the bingeing to promote the sale.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Biography
Jeremy Miller is a Brand Builder, Keynote Speaker, and president of Sticky Branding. Jeremy helps companies stand out, challenge the giants of their industry, and grow Sticky Brands. He is the bestselling author of Sticky Branding: 12.5 Principles to Stand Out, Attract Customers & Grow an Incredible Brand. For more information, and to connect with Jeremy, visit www.StickyBranding.com .
Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-45-jeremy-miller/
Additional Links:
•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828
•Stitcher: http://www.stitcher.com/podcast/enterprise-marketer-podcast-conference-edition
•Google Play: http://emktr.co/empc-googleplay
•Twitter: https://twitter.com/stickybranding
•LinkedIn: https://www.linkedin.com/in/jeremymiller/
Jeremy Miller on Creating Sticky Brands and Bingeable Content
16m · Published
When we hear the word brand, most of us associate things like color, logo, and fonts. However, Jeremy Miller of Sticky Branding thinks about a much larger picture. “What I care about is how you build a relationship with your customers.”
In this episode, Jeremy and Jeff talk through what Jeremy calls a “first choice advantage” and how brands can engage with customers early because of this approach to branding. Jeremy also describes this new buying habit of customers where they binge content before they buy. As marketers, if we can identify this binging habits, we can connect these leads to sales and we can facilitate the bingeing to promote the sale.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Biography
Jeremy Miller is a Brand Builder, Keynote Speaker, and president of Sticky Branding. Jeremy helps companies stand out, challenge the giants of their industry, and grow Sticky Brands. He is the bestselling author of Sticky Branding: 12.5 Principles to Stand Out, Attract Customers & Grow an Incredible Brand. For more information, and to connect with Jeremy, visit www.StickyBranding.com .
Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-45-jeremy-miller/
Additional Links:
•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828
•Stitcher: http://www.stitcher.com/podcast/enterprise-marketer-podcast-conference-edition
•Google Play: http://emktr.co/empc-googleplay
•Twitter: https://twitter.com/stickybranding
•LinkedIn: https://www.linkedin.com/in/jeremymiller/
In this episode, Jeremy and Jeff talk through what Jeremy calls a “first choice advantage” and how brands can engage with customers early because of this approach to branding. Jeremy also describes this new buying habit of customers where they binge content before they buy. As marketers, if we can identify this binging habits, we can connect these leads to sales and we can facilitate the bingeing to promote the sale.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Biography
Jeremy Miller is a Brand Builder, Keynote Speaker, and president of Sticky Branding. Jeremy helps companies stand out, challenge the giants of their industry, and grow Sticky Brands. He is the bestselling author of Sticky Branding: 12.5 Principles to Stand Out, Attract Customers & Grow an Incredible Brand. For more information, and to connect with Jeremy, visit www.StickyBranding.com .
Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-45-jeremy-miller/
Additional Links:
•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828
•Stitcher: http://www.stitcher.com/podcast/enterprise-marketer-podcast-conference-edition
•Google Play: http://emktr.co/empc-googleplay
•Twitter: https://twitter.com/stickybranding
•LinkedIn: https://www.linkedin.com/in/jeremymiller/
Stacy Adams on Animated Online Video for Marketers
19m · Published
You know we love video marketing at Enterprise Marketer, and it is not a shock to find out that Stacy Adams, Head of Marketing for GoAnimate, feels the same way. In this show, Stacy shares her insights in online video marketing and goes through how businesses can get started with live-action or animated video. Throughout the show, we get into how video can enhance the customer experience on your site and the rest of the marketing strategies.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Biography
Stacy is the head of marketing at GoAnimate, one of the most popular tools for producing and sharing professional-looking videos online. She has over 20 years of B2B and B2C marketing expertise for a variety of technology companies. Stacy is passionate about emerging technologies and how marketing must respond to an ever-changing array of devices and channels.
Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-44-stacy-adams/
Additional Links:
•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828
•Stitcher: http://www.stitcher.com/podcast/enterprise-marketer-podcast-conference-edition
•Google Play: http://emktr.co/empc-googleplay
•Twitter: https://twitter.com/atl2oz
•LinkedIn: https://www.linkedin.com/in/stacyadamsatl
•Instagram: https://www.instagram.com/goanimate/
•Website: https://blog.goanimate.com/author/stacyadams/
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Biography
Stacy is the head of marketing at GoAnimate, one of the most popular tools for producing and sharing professional-looking videos online. She has over 20 years of B2B and B2C marketing expertise for a variety of technology companies. Stacy is passionate about emerging technologies and how marketing must respond to an ever-changing array of devices and channels.
Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-44-stacy-adams/
Additional Links:
•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828
•Stitcher: http://www.stitcher.com/podcast/enterprise-marketer-podcast-conference-edition
•Google Play: http://emktr.co/empc-googleplay
•Twitter: https://twitter.com/atl2oz
•LinkedIn: https://www.linkedin.com/in/stacyadamsatl
•Instagram: https://www.instagram.com/goanimate/
•Website: https://blog.goanimate.com/author/stacyadams/
Stacy Adams on Animated Online Video for Marketers
19m · Published
You know we love video marketing at Enterprise Marketer, and it is not a shock to find out that Stacy Adams, Head of Marketing for GoAnimate, feels the same way. In this show, Stacy shares her insights in online video marketing and goes through how businesses can get started with live-action or animated video. Throughout the show, we get into how video can enhance the customer experience on your site and the rest of the marketing strategies.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Biography
Stacy is the head of marketing at GoAnimate, one of the most popular tools for producing and sharing professional-looking videos online. She has over 20 years of B2B and B2C marketing expertise for a variety of technology companies. Stacy is passionate about emerging technologies and how marketing must respond to an ever-changing array of devices and channels.
Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-44-stacy-adams/
Additional Links:
•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828
•Stitcher: http://www.stitcher.com/podcast/enterprise-marketer-podcast-conference-edition
•Google Play: http://emktr.co/empc-googleplay
•Twitter: https://twitter.com/atl2oz
•LinkedIn: https://www.linkedin.com/in/stacyadamsatl
•Instagram: https://www.instagram.com/goanimate/
•Website: https://blog.goanimate.com/author/stacyadams/
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Biography
Stacy is the head of marketing at GoAnimate, one of the most popular tools for producing and sharing professional-looking videos online. She has over 20 years of B2B and B2C marketing expertise for a variety of technology companies. Stacy is passionate about emerging technologies and how marketing must respond to an ever-changing array of devices and channels.
Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-44-stacy-adams/
Additional Links:
•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828
•Stitcher: http://www.stitcher.com/podcast/enterprise-marketer-podcast-conference-edition
•Google Play: http://emktr.co/empc-googleplay
•Twitter: https://twitter.com/atl2oz
•LinkedIn: https://www.linkedin.com/in/stacyadamsatl
•Instagram: https://www.instagram.com/goanimate/
•Website: https://blog.goanimate.com/author/stacyadams/
Matthew T. Grant on Content Strategy and Podcasting
29m · Published
Matthew T. Grant, Director of Content Strategy at the Aberdeen Group, is not a stranger to podcasts. In fact, he is the original host of the MarketingProfs’ Marketing Smarts podcast, where he recorded over 70 shows.
In this episode, Jeff and Matthew talk about the history of podcasting, tips and tricks on how to interview a guest, and the strategy behind selecting podcasts as a medium for your content marketing efforts.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-43-matthew-grant/
Additional Links:
•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828
•Stitcher: http://www.stitcher.com/podcast/enterprise-marketer-podcast-conference-edition
•Google Play: http://emktr.co/empc-googleplay
•Twitter: https://twitter.com/MattTGrant
•LinkedIn: https://www.linkedin.com/in/matthewtgrant/
•Instagram: https://www.instagram.com/matthewtgrant/
•Website: http://www.aberdeen.com/_aberdeen/app/analysts/Matthew-Grant/210/bio.aspx
In this episode, Jeff and Matthew talk about the history of podcasting, tips and tricks on how to interview a guest, and the strategy behind selecting podcasts as a medium for your content marketing efforts.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-43-matthew-grant/
Additional Links:
•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828
•Stitcher: http://www.stitcher.com/podcast/enterprise-marketer-podcast-conference-edition
•Google Play: http://emktr.co/empc-googleplay
•Twitter: https://twitter.com/MattTGrant
•LinkedIn: https://www.linkedin.com/in/matthewtgrant/
•Instagram: https://www.instagram.com/matthewtgrant/
•Website: http://www.aberdeen.com/_aberdeen/app/analysts/Matthew-Grant/210/bio.aspx
Matthew T. Grant on Content Strategy and Podcasting
29m · Published
Matthew T. Grant, Director of Content Strategy at the Aberdeen Group, is not a stranger to podcasts. In fact, he is the original host of the MarketingProfs’ Marketing Smarts podcast, where he recorded over 70 shows.
In this episode, Jeff and Matthew talk about the history of podcasting, tips and tricks on how to interview a guest, and the strategy behind selecting podcasts as a medium for your content marketing efforts.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-43-matthew-grant/
Additional Links:
•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828
•Stitcher: http://www.stitcher.com/podcast/enterprise-marketer-podcast-conference-edition
•Google Play: http://emktr.co/empc-googleplay
•Twitter: https://twitter.com/MattTGrant
•LinkedIn: https://www.linkedin.com/in/matthewtgrant/
•Instagram: https://www.instagram.com/matthewtgrant/
•Website: http://www.aberdeen.com/_aberdeen/app/analysts/Matthew-Grant/210/bio.aspx
In this episode, Jeff and Matthew talk about the history of podcasting, tips and tricks on how to interview a guest, and the strategy behind selecting podcasts as a medium for your content marketing efforts.
We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.
If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.
Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-43-matthew-grant/
Additional Links:
•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828
•Stitcher: http://www.stitcher.com/podcast/enterprise-marketer-podcast-conference-edition
•Google Play: http://emktr.co/empc-googleplay
•Twitter: https://twitter.com/MattTGrant
•LinkedIn: https://www.linkedin.com/in/matthewtgrant/
•Instagram: https://www.instagram.com/matthewtgrant/
•Website: http://www.aberdeen.com/_aberdeen/app/analysts/Matthew-Grant/210/bio.aspx
Enterprise Marketer Podcast - Conference has 134 episodes in total of non- explicit content. Total playtime is 54:04:12. The language of the podcast is English. This podcast has been added on August 25th 2022. It might contain more episodes than the ones shown here. It was last updated on February 19th, 2024 07:13.
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