Creative Juice

by Indepreneur

Creative Juice, brought to you by Indepreneur, is a weekly 1-hour podcast dedicated to enabling you to pursue your creative passion. Each week we interview successful independent musicians, music industry professionals, and music marketers to give you an inside look at what it's like to treat your "dream" like your "fallback". We also take you inside whats working now at the cutting edge of music marketing. You'll learn exactly how to gain control, clarity, and confidence in your music career.

Episodes

EP136: Keeping Your Tech Stack Fresh

1h 8m · Published 24 Jun 14:30

Keeping up with evolving trends, tools, and strategies in the digital space is one of the core skills that turn artists into agile music marketers. How do you know what's up and coming? What strategies and tools are on the rise to help you achieve your goals?

This episode of Creative Juice is a tech stack state of the union! Corrin and Jack walk through strategy changes and tech stack additions from the ground level that Indies should look for. Get a look into potential targeting changes in the Facebook Ads Platform, as well as tools to consider for everything from text messaging and email marketing to increasing order value, Facebook messenger, and more!

If you're looking to freshen up your tech stack to solve a specific problem in your marketing, this episode will give you some new ideas to consider and a framework to think critically about your tools!

EP135: Not Another Podcast About Live Streaming

45m · Published 16 Jun 14:30

In the midst of the coronavirus pandemic and live shows on pause, the music industry and beyond has been buzzing with information about livestreaming. Podcasts, courses, webinars are all sharing information on how to get started, what gear to buy, and more.

So in this episode of Creative Juice, Corrin and Jack take a different approach to the world of livestreaming, touching on topics that you might NOT be hearing about, including collaboration, finding inspiration OUTSIDE of music, and coming out your shell to open up to your fans.

Whether you're a seasoned livestreaming vet or just starting out, this episode will give you plenty of action items to make your livestreams stand out!

EP134: Advertising - The Artists Plight

1h 0m · Published 09 Jun 15:11

Out of the slew of different businesses that use advertising and digital marketing, creatives often face a particularly unique dilemma. When thinking about advertising, artists can easily fall into a trap of having preconceived ideas about what marketing is versus what it isn't.

So in this episode, Corrin and Jack unpack this concept that we call The Artist's Plight with Advertising, spanning a range of topics including writing copy that's not too "salesy", imbuing a sense of self into campaigns, and why so many artists feel conflicted when it comes to marketing.

If you've ever felt unsure about how to do marketing in a way that is authentic to you, this episode will level with you in a way that's half-heart and half-tough love.

Creative Juice has 203 episodes in total of non- explicit content. Total playtime is 147:49:47. The language of the podcast is English. This podcast has been added on August 26th 2022. It might contain more episodes than the ones shown here. It was last updated on June 1st, 2024 07:15.