Mind Your Marketing

by Jordan Scheltgen

Welcome to Mind Your Marketing. A podcast dedicated to helping you grow your marketing skills. We interview entrepreneurs and marketing executives from around the globe, bringing their expertise to you!

Episodes

248 - How to Run Marketing Experiments With Dennis Behrman

20m · Published 18 Oct 16:00

In this episode we sit with Dennis Behrman, VP of Marketing at One Model, to talk about his 25-year career in marketing and the lessons he's learned along the way. We specifically get into how he approaches, runs, and validates marketing experiments.

Check One Model here: https://www.onemodel.co/

Dennis' LinkedIn: https://www.linkedin.com/in/dennisbehrman/

Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/

Jordan's Twitter: https://twitter.com/jordanscheltgen

Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe

Hire our agency: https://www.cavesocial.com

247 - What the Cannabis Industry Can Learn From Alcohol Giants with Filip Luneski

17m · Published 12 Oct 17:00

Filip Luneski, VP of Marketing at Lucid Green, joins the show to talk about the hurdles that the cannabis industry is going over. Filip brings experience from alcohol companies on a global scale, and takes that experience forward into his role with Lucid Green.

Check Lucid Green here: https://www.lucidgreen.io/

Filip's LinkedIn: https://www.linkedin.com/in/filip-luneski-33419b7/

246 - Founders & Friends: How Lauren Berger and Marla Felton are Growing REAL Cookies together

17m · Published 06 Oct 23:00

We have 20-year friends, Lauren Berger and Marla Felton, who join us to talk about how they integrate their friendship and working lives together. Hear their story, and how they are building a cookie company centered around community and wellness.

Get REAL Cookies here: https://realcookiesco.com/

REAL Cookies Instagram: https://www.instagram.com/realcookiesco/

Marla's LinkedIn:
https://www.linkedin.com/in/marla-felton/

Lauren's LinkedIn:
https://www.linkedin.com/in/lauren-berger-37494a71/

245 - What David Vogelpohl Has Learned During His First Year as a CMO

27m · Published 04 Oct 15:00

David Vogelpohl, CMO of Fastspring, joins the show to talk about his first year in the CMO position. He breaks down his lessons along the way of his journey, and what you can take to help you grow in your marketing career.

Check Fastspring here: https://fastspring.com/

David's LinkedIn: https://www.linkedin.com/in/davidvogelpohl/

244 - Rock Bottom Has a Trampoline with Charlynda Scales, Founder of Mutt’s Sauce

23m · Published 25 Sep 20:00

Charlynda Scales joins the show to talk about her life and journey as an entrepreneur. From starting a company to honor our Grandfather, to going through a divorce and pivoting her entire business in a short span of time, Charlynda has been through the ringer. But as she says, “Rock bottom has a trampoline.” She lets us in on her experiences, and how she’s bounced back in life.

Get Mutt’s Sauce here: https://www.muttssauce.com/

Charlynda's LinkedIn: https://www.linkedin.com/in/charlyndascales/

Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/

Jordan's Twitter: https://twitter.com/jordanscheltgen