Content Marketing Tips with MBonsu.com

Welcome to Content Marketing Tips with MBonsu.com. This podcast is hosted by Michelle, a freelance Content Marketing Strategist and writer, and offers tips on developing an engaging and effective content strategy (hint: it's called audio blogging). To learn more and to work with Michelle, visit mbonsu.com. Read the written version of this audio here: https://www.mbonsu.com/blog/blog-vs-audio-content In this episode, Michelle talks about the current trends in blogging and audio, how to determine which medium is right for you, and how you can combine blogging and audio to make the most of your content marketing strategy. Website mbonsu.com Follow Michelle on Twitter twitter.com/hellombonsu All About Audio Blogging (read or listen) https://www.mbonsu.com/blog/what-is-audio-blogging https://www.mbonsu.com/blog/how-to-integrate-audio-into-blog-posts SOURCES REFERENCED Accessible media players w3.org Accesible podcast players https://hotpodnews.com/on-accessibility-qa-with-robert-kingett/ How Google Search Works https://www.google.com/search/howsearchworks/algorithms/ 2021 Global Podcast Statistics, Demographics & Habits https://podcasthosting.org/podcast-statistics/?gclid=Cj0KCQjwyZmEBhCpARIsALIzmnLqvgfI5lD4LGarLi-HDKLwXeCOGsCFy0XRfT7MVa7SyMfwtNYkNKoaAgi-EALw_wcB Statistics Canada www150.statcan.gc.ca/n1/pub/11-627-…019071-eng.htm Tech Crunch Article https://techcrunch.com/2020/10/22/the-smart-speaker-market-is-expected-grow-21-next-year/ 2018 National Health Interview Survey https://www.afb.org/research-and-initiatives/statistics/adults audio blogging, content marketing, content strategy, audio blog, live audio, voice marketing, b2b SaaS, social audio

Welcome to Content Marketing Tips with MBonsu.com. This podcast is hosted by Michelle, a freelance Copywriter and Content Marketing Strategist, and offers tips on developing an engaging and effective content strategy. To learn more and to work with Michelle, visit mbonsu.com. Read the written version of this audio here: https://www.mbonsu.com/blog/how-to-integrate-audio-into-blog-posts In this episode, Michelle talks about audio blogging, specifically how brands can integrate audio into blog posts, differences between audio and written content, writing an audio script, and general guidelines for recording and uploading audio. Website mbonsu.com Follow Michelle on Twitter twitter.com/hellombonsu Sources Referenced Accessible media players: w3.org audio blogging, content marketing, content strategy, audio blog, live audio, voice marketing, b2b SaaS, social audio

Welcome to Content Marketing Tips with MBonsu.com. This podcast is hosted by Michelle, a freelance Copywriter and Content Marketing Strategist, and offers tips on developing an engaging and effective content strategy. To learn more and to work with Michelle, visit mbonsu.com. Read the written version of this audio here: https://www.mbonsu.com/blog/what-is-audio-blogging In this episode, Michelle talks about audio blogging, the definition, differences between podcasts and audio blogs, why your brand needs an audio blogging strategy, and more. Website mbonsu.com Follow Michelle on Twitter https://twitter.com/hellombonsu Sources Referenced Neiman Foundation https://nieman.harvard.edu/articles/audio-articles-are-helping-news-outlets-gain-loyal-audiences/ Statistics Canada https://www150.statcan.gc.ca/n1/pub/11-627-m/11-627-m2019071-eng.htm Twitter Voice Feature Announcement https://www.theverge.com/2020/11/17/21570150/twitter-spaces-clubhouse-voice-rooms-testing audio blogging, content marketing, content strategy, audio blog, live audio, voice marketing, b2b SaaS, social audio