Girl Means Business

Coming up with new content ideas can feel like a never-ending hamster wheel that always ends in frustration. This week I answering a listener question and breaking now my step-by-step plan for always having fresh content ideas for my business.

If you enjoy this episode, please take a screenshot and share it on your social media account or send it to a friend! 🫶🏻

Join us for Mom University April 25th-27th in San Diego, CA - https://universityformoms.com/funnel/mom-university-2024/mom-u-event-sales-page/

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Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


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Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Ever wondered how a well-executed giveaway can skyrocket your business's growth? Buckle up for a thrilling ride through the ins and outs of a giveaway that transformed not just our email list, but our entire community.

The best way to support the Girl Means Business podcast is to share your favorite episodes with your friends and on social media. Take a screenshot of this episode and share it to your Instagram stories.

Join us for Mom University April 25th-27th in San Diego, CA - https://universityformoms.com/funnel/mom-university-2024/mom-u-event-sales-page/

_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Unlock the secrets to superior client interactions with the wonderful Kara Hanes, a wedding and senior photographer based in Michigan.

The number one factor in creating a seamless and rave-worthy client experience is with great communication. In this week's episode, my guest and I are breaking down the top tips for becoming a key communicator in your business.

Learn more about Kara:
Website: https://karahanesphotography.com/
Instagram: https://www.instagram.com/camerasandcoffeepodcast/
Podcast: https://karahanesphotography.com/podcast/

Join us for Mom University April 25th-27th in San Diego, CA - https://universityformoms.com/funnel/mom-university-2024/mom-u-event-sales-page/

A photography coaching membership unlike anything else out there!
Try The Focused Photographer Lab FREE for 14 days ⬇️
www.girlmeansbusiness.com/lab

_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

I talk a lot here on the podcast about the foundational marketing strategies that aren't always the flashy, exciting things...but rather the solid things that will bring you consistent results.

One of those foundational strategies is the topic of today's episode...Blogging and SEO! And no, you have traveled back in time to 2010 when blogging was in its prime. It's 2024 and blogging is still just as relevant and powerful as ever before.

Take a listen as we break down the reasons why blogging is key and some of the best practices for making the most of you blog content.

Join us for Mom University April 25th-27th in San Diego, CA - https://universityformoms.com/funnel/mom-university-2024/mom-u-event-sales-page/

_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Unlock the secrets to a captivating online presence with my latest chat featuring Melanie Fountain, a wizard of Showit web design.

As a creative entrepreneur, you know your website is your digital storefront, but are you making the most of it? Melanie and I dissect the anatomy of a website that not only mirrors your brand's essence but also guides visitors to confidently take action. We'll have you rethinking your digital strategy, ensuring your website is more than just a pretty face in the crowded online world.

Connect with Melanie:
https://melaniefountain.com/
https://www.instagram.com/themelaniefountain/

And make sure you check out the newly revamped Girl Means Business website, designed by Melanie herself: www.girlmeansbusiness.com

Join us for Mom University April 25th-27th in San Diego, CA - https://universityformoms.com/funnel/mom-university-2024/mom-u-event-sales-page/

_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Ever wondered how to transform your customers into your biggest cheerleaders? That's exactly what we're dissecting in this episode—unlocking the secret sauce to building a community so engaged with your brand that they can't help but spread the word.

We're diving into the art of creating brand loyalty, and how it's akin to the passionate fanbase of the Stanley Cups or the dedicated followers of Kylie Cosmetics. We're not talking about starting an actual cult here, but I'll show you how to harness that level of enthusiasm to elevate your business, especially during those slower seasons when you need it most.

Join us for Mom University April 25th-27th in San Diego, CA - https://universityformoms.com/funnel/mom-university-2024/mom-u-event-sales-page/

_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Ever feel like you're peddling your business non-stop but the needle just won't budge? Well, buckle up!

We dig into why it's crucial to shed the fear of becoming a nuisance and instead, embrace the art of strategic repetition. You're not just another ad screaming for attention; you're a mom, a business owner, ready to confidently plant your flag and claim your space in the market.

As we tear down these misconceptions, we also build a solid foundation for your social media and email marketing strategies. You'll understand why that single, lonely post won't win you any popularity contests and how to craft content that not only grabs attention but holds it tight multiple times a week. It's about playing the long game, nurturing every content seed with patience, and making those algorithms work for you. So tune in, it's time to grow your business with smarts, not just sweat.

Join us for Mom University April 25th-27th in San Diego, CA - https://universityformoms.com/funnel/mom-university-2024/mom-u-event-sales-page/

_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Have you ever chased clients like they're the last bus of the night, only to end up exhausted and nowhere near your desired destination? That was me, until a game-changing marketing mastermind illuminated the path to my ideal clients. Tune in to hear my story of transformation from a jack-of-all-trades photographer to a specialist speaking directly to the hearts of my customers. Discover how creating a detailed client profile isn't just busywork; it's the compass that guides every aspect of your business towards true north.

This episode is where I lay bare the process of crafting a brand persona that not only captures the essence of your ideal client but also acts as a beacon for your business communication across all channels. Whether you're selling products or moments captured in time, understanding who you're talking to is paramount in creating a brand that's as inviting as a favorite coffee shop.

Plus, I'm handing out a free ideal client workbook to help you sketch out your very own customer avatars.

FREE Ideal Client Workbook: https://girlmeansbusiness.myflodesk.com/idealclient

_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Ever wondered why some businesses skyrocket while others with equal or better talent don't?

Buckle up as we shatter the myth that skill alone paves the way to success.

We're peeling back the layers of the marketing onion to reveal that the secret sauce to a booming business is a blend of honed skills and savvy marketing. Especially for you photography buffs, our candid conversation sheds light on the pivotal role of marketing and the common traps artists fall into when they focus solely on perfecting their craft. From personal anecdotes to industry examples, we're giving you the insider scoop on the balance you need to strike between being a maestro at your service and a wizard in the business realm.

But wait, there's more – it's not just about getting clients to notice you; it's about enchanting them every step of the way. We're dishing out the nitty-gritty on enhancing the client experience, starting from that first curious click right through to the satisfied sign-off. I walk you through the subtle art of clear communication, creating a welcoming vibe, and the follow-up finesse that turns a one-time gig into a lifelong client relationship.

So tune in to transform your client's journey from mundane to memorable, and learn why those special touches could very well be your golden ticket to outshining even the most polished competitors in your field.

Grab your Capture The Chaos Planner just in time for 2024
https://brittnierenee.com/planner-collection

Use code KENDRA15 to save 15% off your planner

_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Who says you need deep pockets to make a splash with your small business marketing?

Say goodbye to the myth that high-impact advertising costs a fortune as we walk you through 15 ingenious and wallet-friendly strategies that promise to amplify your brand's presence. Discover the fine balance between passive and active marketing, and learn why your social media feeds are just the tip of the iceberg. Whether you're a fledgling entrepreneur or a savvy business owner looking to pinch pennies without sacrificing reach, this episode is your treasure map to marketing success that won't break the bank.

Grab your Capture The Chaos Planner just in time for 2024
https://brittnierenee.com/planner-collection

Use code KENDRA15 to save 15% off your planner

_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness