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Non-explicit
buzzsprout.com
5.00 stars
38:14

Girl Means Business

by Kendra Swalls

Welcome to the Girl Means Business podcast, the ultimate destination for creative female entrepreneurs looking to elevate their small businesses to new heights! Join your host Kendra Swalls, a former teacher turned photographer and marketing expert, as she, and her guests, share invaluable insights and actionable strategies every week.

Whether you're just starting out or already on your entrepreneurial journey, this podcast is your go-to resource for inspiration, guidance, and practical tips. Kendra's laid-back and fun approach will make you feel like you're chatting with a close friend over a cup of coffee (or wine...no judgment here).

Get ready to dive into engaging conversations with successful female entrepreneurs, industry experts, and thought leaders who have mastered the art of building and growing businesses. They'll share their stories, triumphs, challenges, and insider secrets, giving you the tools you need to navigate your own entrepreneurial path.

From marketing hacks and social media strategies to productivity tips and personal development, the Girl Means Business podcast covers it all. Each episode is packed with actionable takeaways that you can implement right away, helping you level up your business game while having a blast along the way.

Join the growing community of fierce and fabulous female entrepreneurs who are taking the business world by storm. Tune in to the Girl Means Business podcast every week, and together, let's turn your dreams into reality!

Copyright: © 2024 Girl Means Business

Episodes

Email Marketing for Business Growth in 2024

37m · Published 26 Dec 12:00

In the world of quick-hit social media engagement, we're taking it back to basics with a personal touch, because when it comes to nurturing customer relationships, nothing beats the personal, lasting connection of a well-crafted email.

We're brewing up a conversation that's as intimate as a coffee date, sharing why your inbox might just be your best business ally in a landscape where social media is as ephemeral as a casual chat at a networking event.

Download your FREE Email Marketing Starter Kit: www.girlmeansbusiness.com/emailkit

Deep Dive into Email Marketing with the INBOX INSIDER program: www.girlmeansbusiness.com/inbox

Get monthly coaching and personalized business help with THE FOCUSED PHOTOGRAPHER LAB: www.girlmeansbusiness.com/lab

Grab your Capture The Chaos Planner just in time for 2024
https://brittnierenee.com/planner-collection

Use code KENDRA15 to save 15% off your planner



_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Building Bridges: Creating a Powerful Client Journey

29m · Published 19 Dec 12:00

Did you launch your business with optimism, expecting clients to come flooding in, only to be met with the sound of crickets? That's precisely the wake-up call I, received when I began my photography business—a harsh lesson that quality content doesn't automatically translate to an influx of clients.

Join me as I recount this tale and reveal the critical bridge-building strategies that connect you to your audience. We're talking targeted marketing, strategic guidance, and a content strategy that does more than just exist—it engages, nurtures, and converts potential customers into loyal fans of your brand.

Wrap up your year with actionable advice that will help you streamline your approach to business. Here's to building lasting bridges and crafting content that carries your audience over them, right into the new year.

Grab your Capture The Chaos Planner just in time for 2024
https://brittnierenee.com/planner-collection

Use code KENDRA15 to save 15% off your planner



_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Turning Routine into Content: Mastering Your Social Media Schedule

20m · Published 12 Dec 12:00

This week we are answering listener questions in a new monthly series called ASK ME ANYTHING

In this episode we answer two listener questions revolving around social media. How to balance multiple genres on one social media account as well as how to find inspiration for your content.

Tune in and transform your social media game with insightful tips and real-world strategies.

Try Metricool for free: https://mtr.cool/IYWDZM



_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Juggling Business and Holidays: A Balance for Success

26m · Published 05 Dec 12:00

The holiday season is upon us, and this week I discuss the shift from shutting down my business during this period to finding a balance between work and holiday enjoyment.

Let me show you how you can take your business to the next level even during the slow season. I'll explain the importance of conducting a website audit and introduce you to the "mom test" - a fun, yet practical, way to assess your site's user experience. Discover how tools like Canva and Metricool can ease your content creation and social media scheduling woes. And if you’re looking to optimize your business during the slow period, I divulge five strategies that you can employ, from creating blog content to networking. So, let's simplify the holiday season in business together and make the most of this valuable time.

Check out Canva: partner.canva.com/rnMyvd

Try Metricool for FREE: https://mtr.cool/IYWDZM

Download The Digital Marketing Guide: https://girlmeansbusiness.myflodesk.com/shop

Grab your Capture The Chaos Planner just in time for 2024
https://brittnierenee.com/planner-collection

Use code KENDRA15 to save 15% off your planner



_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Discover the Secrets to Skyrocketing Your Instagram Engagement

27m · Published 28 Nov 12:00

Are you ready to amplify your Instagram engagement like never before? In a world where consistency is king, we are pulling back the curtain on creating a foolproof social media strategy. We know it's not just about churning out post after post, but about doing it in a way that is consistent, reliable and keeps your audience coming back for more. We delve into the dangers of sporadic posting and why a realistic and maintainable posting schedule is non-negotiable.

But this is just the tip of the iceberg. Join us as we unleash the power of calls to action. Discover how you can literally ask for the engagement you want and make it effortless for your audience to interact with you. We also shine a light on the importance of cultivating relationships with other businesses and returning the engagement you seek. Plus, we introduce you to Metricool, a tool that can help you schedule your content with ease. Are you ready to create content that not only gets seen but also inspires active participation? There's never been a better time to tune in!

Try Metricool for FREE:https://mtr.cool/IYWDZM

Grab your Capture The Chaos Planner just in time for 2024
https://brittnierenee.com/planner-collection

Use code KENDRA15 to save 15% off your planner



_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

From Hiatus to High Energy: The Reenergized Business Podcast

21m · Published 21 Nov 12:00

Welcome back, ladies! I'm absolutely thrilled to reintroduce to you an all-new, revamped Girl Means Business podcast. We've spruced things up a bit around here with a catchy new intro, a fresh cover, and a newfound enthusiasm that's gonna make you excited about your business every time you tune in. I've crunched the numbers, heard your feedback, and am all set to serve you bite-sized episodes bursting with inspiration, advice, and resources to fuel your entrepreneurial journey.

Life threw some curveballs my way since we last connected, and I took an unplanned hiatus, but boy, what a blessing that turned out to be! I launched the Focus Photographer Lab, had to say a heartbreaking goodbye to our beloved dog, and then took some time to recalibrate and refocus. During this time, I revamped the website, started a YouTube channel, and plotted the course for our podcast's future. Going forward, we're gonna be doing more solo episodes, featuring handpicked expert interviews, and yes, even venturing into video podcasts. So buckle up, ladies! It's time to add a little extra pep to your business step with the Girl Means Business podcast. Let's do this!



_______________________________________

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________

Let's Work Together:

The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

The Power of Pause: Rediscovering my Passion

11m · Published 09 Aug 16:00

You know how sometimes life just feels too full, too busy, too overwhelming? And the things you once loved start to feel like a chore? That's where I find myself with this podcast, so after 4 1/2 years of weekly episodes, I am taking a much-needed break.

It's not a goodbye, just a temporary pause. A chance to step back, reassess, and rediscover the passion and the spark that made me fall in love with podcasting in the first place. I want to take some time to focus on other aspects of my business and family, and think about how to make this podcast as enriching as possible for you all.

I can't express enough my heartfelt gratitude to each one of you. Your support, your kind words, your encouragement have been the fuel that kept this podcast running. While I take this break, feel free to scroll through some of the older episodes. They are filled with timeless insights that will continue to guide and inspire you. Don't forget to follow me on Instagram and join my email list.

I promise to be back soon, recharged and rejuvenated, with content that truly resonates with you all.


Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________
Let's Work Together:

Instagram Audits: www.girlmeansbusiness.com/audit

Inbox Insider Email Course: www.girlmeansbusiness.com/inbox

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

The Power of Pause: Rediscovering my Passion

11m · Published 09 Aug 16:00

You know how sometimes life just feels too full, too busy, too overwhelming? And the things you once loved start to feel like a chore? That's where I find myself with this podcast, so after 4 1/2 years of weekly episodes, I am taking a much-needed break.

It's not a goodbye, just a temporary pause. A chance to step back, reassess, and rediscover the passion and the spark that made me fall in love with podcasting in the first place. I want to take some time to focus on other aspects of my business and family, and think about how to make this podcast as enriching as possible for you all.

I can't express enough my heartfelt gratitude to each one of you. Your support, your kind words, your encouragement have been the fuel that kept this podcast running. While I take this break, feel free to scroll through some of the older episodes. They are filled with timeless insights that will continue to guide and inspire you. Don't forget to follow me on Instagram and join my email list.

I promise to be back soon, recharged and rejuvenated, with content that truly resonates with you all.


Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________
Let's Work Together:

Instagram Audits: www.girlmeansbusiness.com/audit

Inbox Insider Email Course: www.girlmeansbusiness.com/inbox

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Discovering Your Business Niche: A Guide to Standing Out and Focusing Your Brand

23m · Published 02 Aug 15:00

Have you ever had the feeling that your business is just getting lost in the crowd? That you're trying so hard to appeal to everyone, but in the process, you're not standing out to anyone? That's likely because your brand lacks a definitive niche. 

We'll debunk the myth that a "lifestyle brand" can be a niche and the importance of specialization in a particular area of work.

To make this journey easier, I've created a special tool for you - the Know Your Niche Workbook, designed to help you discover your niche and refocus your business. So, gear up and let's embark on this transformative journey to redefine your brand and cater to your ideal clients with a laser-focused niche! 

Workbook: https://spring-feather-348.myflodesk.com

Brand Shorthand
Marketing, advertising, sales, and public relations - all through the lens of positioning.

Listen on: Apple Podcasts   Spotify

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________
Let's Work Together:

Instagram Audits: www.girlmeansbusiness.com/audit

Inbox Insider Email Course: www.girlmeansbusiness.com/inbox

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Discovering Your Business Niche: A Guide to Standing Out and Focusing Your Brand

23m · Published 02 Aug 15:00

Have you ever had the feeling that your business is just getting lost in the crowd? That you're trying so hard to appeal to everyone, but in the process, you're not standing out to anyone? That's likely because your brand lacks a definitive niche. 

We'll debunk the myth that a "lifestyle brand" can be a niche and the importance of specialization in a particular area of work.

To make this journey easier, I've created a special tool for you - the Know Your Niche Workbook, designed to help you discover your niche and refocus your business. So, gear up and let's embark on this transformative journey to redefine your brand and cater to your ideal clients with a laser-focused niche! 

Workbook: https://spring-feather-348.myflodesk.com

Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything

_______________________________________
Let's Work Together:

Instagram Audits: www.girlmeansbusiness.com/audit

Inbox Insider Email Course: www.girlmeansbusiness.com/inbox

1:1 Coaching Sessions: www.girlmeansbusiness.com/contact


_______________________________________
Free Resources:

Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook- https://spring-feather-348.myflodesk.com/


_______________________________________
Let's Be Friends:

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Girl Means Business has 350 episodes in total of non- explicit content. Total playtime is 223:05:53. The language of the podcast is English. This podcast has been added on October 25th 2022. It might contain more episodes than the ones shown here. It was last updated on May 18th, 2024 11:40.

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