Media Buyers Manual

Want to get the Key Insights without taking notes?  
Sign up to the Media Buyers Manual Email - every Tuesday at 8:45AM - you'll get 750-words of concise strategies, tactics and mindset advice... with no fluff, no spam.
Go to -- MediaBuyersManual.com to sign up.  
--------
Welcome back, this episode has come full-circle...  

Over 5 years ago on my first ever podcast (which shall remain nameless), Danavir was my first EVER guest!   

He's come a long way since CopyMonk.com -- his old info-marketing business, which is how I first heard of him.  

Danavir essentially taught Copywriting through that for Direct Response Marketing - he had a FB Group, Email List etc. and I learned a lot from him back then...  

Now, he's added more tools to his trade!   

Danavir is an Email Marketing, Direct Response aficionado.  

In the past he was working in numerous industries, now he's consistently working with 7-8 figure Food and Beverage Companies for their Email Flows - while transitioning to eCommerce Media Buying and Creative. 

We dive into all things Email Marketing and Copywriting such as: 

- Email Marketing Sequences 

- Email Marketing 

- Breaking down the Customer Journey 

- Persuasion via Positioning Products and Brands 

- Product Awareness vs. Problem Awareness  

Find Danavir: https://twitter.com/danavirsarria & https://danavirsarria.com/  

Follow Kevin: https://twitter.com/KevinThompsonn & www.KevinThompson.co

Find Adam: https://twitter.com/AdamRunsAds & www.ClientMagnet.co 

-------

Facebook Ad Cut-Off Flow - Eliminate Wasted Ad Spend On Sh*t Ads

👇👇👇 

https://gum.co/fb-ad-cut-off-chart

The Herrmann-ator joins us on episode 2 of the Media Buyers Manual - which really is all things a Media Buyer should know or can benefit from knowing!   

David has managed over $100m in Paid Ad Spend, with his ecom clients typically ranging from 500k - 1.5m / month in spend - he know's what he's doing!   

We talk about things like:  

- Police Chases 

- Interesting Projects (indie bands on MySpace to the Bill and Melinda Gates Foundation!) 

- Facebook Ads -- Custom Conversions vs. Standard Conversions + UTM's 

- Key KPI's he looks for to scale 

- The 3 Levers and his #1 Lever of Control as a Media Buyer 

- How to Test Creative effectively (it's an art!) 

- Your Mindset as a Media Buyer 

- Other Platforms like Snapchat, TikTok, Pinterest (very interesting!) 

- Quickfire Round - Yes / No answers   You'll be entertained by this interrogation-style Q&A - with podcasts going forward we've added a co-host to intro more conversation instead of straight-up questions (although they will remain in a capacity).  

Media Buyers, Digital Marketers, listeners, random people who're reading this - thank you and I hope you enjoyed David's insights!   

Check him out at: https://twitter.com/herrmanndigital for Police Chases and Facebook Ads Chat   

P.S. I didn't even bring up how The Herrmann-ator has probably the worst FB Ads Dashboard luck in terms of Errors... maybe next time he comes on!

-------

Facebook Ad Cut-Off Flow - Eliminate Wasted Ad Spend On Sh*t Ads

👇👇👇 

https://gum.co/fb-ad-cut-off-chart

In the first-ever episode of the Media Buyer's Manual - Hosted by Kevin Thompson you are given a brief background on Kevin, as well as the premise of the podcast:

• Media Buyer's Mindset
• Determining Ad Platforms/Channels
• Determining budgets
• Recipe for great creative
• Scaling Ad Accounts from 0-100k+ / month profitably
• Tools of the Trade

The promise of the podcast?

You'll only get reputable Media Buyer's who've successfully spent more than $50,000 / month profitably for clients or their own businesses.

Media Buyer's who have spent  MULTI-MILLIONS will be on this podcast, for free.

This will be a weekly podcast, featuring the best in the business - so that you can cut your learning curve drastically.

Tune in every week - you'll love the gems you unearth! 

Best of all - you'll gain applicable strategies throughout the series which could take you from 5 to 6 figures, and from 6 to 7 figures and beyond.

Talk soon,

Kevin

-------

Facebook Ad Cut-Off Flow - Eliminate Wasted Ad Spend On Sh*t Ads

👇👇👇
https://gum.co/fb-ad-cut-off-chart