Persuasion by the Pint

We’ll be discussing a chapter of Simon Carmen’s new book “Made Your Look”

The post 353: How to Overcome Boredom, Attract Engagement and Persuade Others first appeared on Persuasion by the Pint.

On this episode, we welcome copywriter Donnie Bryant to the show. Agora Financial has called Donnie“one of the best email copywriters in the world today.”He’s generated over $130 million in revenue for his clients, with email as the primary driver. Donnie has written an incredible new book called Subject Line Science – 11 “Made You […]

The post 352: 11 “Made You Look” Secrets to Get Emails Opened and Read first appeared on Persuasion by the Pint.

On this episode, we’ll be discussing the art of negative reverse selling, plus other sales strategies from the classic book You Can’t Teach a Kid to Ride a Bike at a Seminar – Sandler Training’s 7-Step System for Successful Selling. You can find it at https://amzn.to/3UlUZTO.

The post 351: Negative Reverse Selling – The Most Potent Sales Technique of All first appeared on Persuasion by the Pint.

On this episode, Andrea Brizendine talks to us about positioning.

The post 350: Why It Pays to Be Polarizing first appeared on Persuasion by the Pint.

On this episode, Stephanie Scheller joins us to talk about how she grew her business on a $0/month marketing budget. March of 2020 spelled disaster for the events industry. Yet during the pandemic, Stephanie doubled her event production company in size, never canceled a ticketed event, ran only profitable events, and sold out an event […]

The post 349: How to Grow Big on a Small Budget – Interview with Stephanie Scheller first appeared on Persuasion by the Pint.

On this episode,Rachel Kraftjoins us to share what makes a great online course. Rachel is acopywriter, designer, and marketing consultant who works withprofessional speakers and thought leaders who want to make a positive difference in the world.

The post 348: What Makes a Great Online Course Today? (Psychology and Results) first appeared on Persuasion by the Pint.

On this episode, we discuss a flight of topics including the resurgence of direct mail. We’ll be referencing this recent article in Forbes. And of course, since baseball ⚾️ is officially back in season, we’ll also discuss how to win at the game of copywriting by getting solid base hits. 

The post 347: The Resurrection of Direct Mail and Getting Base Hits in Marketing Copy first appeared on Persuasion by the Pint.

On this episode, Andrew Pearson joins us on the show to share how A.I. is changing the game in casinos. Casinos are using this technology to spot the gamblers who like to play the riskiest, and the most profitable bets for the casino. You read that right. A.I. is now able to track a gambler’s […]

The post 346: How A.I. Tracks a Gambler’s Appetite for Risk – Discussing Persuasion and Casino Marketing with Andrew Pearson first appeared on Persuasion by the Pint.

On this episode, we discuss how AI is learning to be more persuasive. More importantly, we’ll dig into the question – Do we find it easier to trust machines over humans?

The post 345: How AI is Learning to Win Friends & Influence People first appeared on Persuasion by the Pint.

On this episode, we’ll discuss mind-hijacking strategies that work in sales and copywriting and can be used in any industry. We’ll talk about “halitosis” and how became a medical condition with a “cure”. It’s a great marketing lesson for any business that seeks to differentiate its product or service with a USP. The great businessman […]

The post 344: Halitosis, Persuasion and Mind-Hijacking Strategies that Work in Sales and Copywriting first appeared on Persuasion by the Pint.