Persuasion by the Pint

On this episode, we discuss how AI is learning to be more persuasive. More importantly, we’ll dig into the question – Do we find it easier to trust machines over humans?

The post 345: How AI is Learning to Win Friends & Influence People first appeared on Persuasion by the Pint.

On this episode, we’ll discuss mind-hijacking strategies that work in sales and copywriting and can be used in any industry. We’ll talk about “halitosis” and how became a medical condition with a “cure”. It’s a great marketing lesson for any business that seeks to differentiate its product or service with a USP. The great businessman […]

The post 344: Halitosis, Persuasion and Mind-Hijacking Strategies that Work in Sales and Copywriting first appeared on Persuasion by the Pint.

On this episode, we interview Pope Brock, author ofCharlatan: America’s Most Dangerous Huckster, the Man Who Pursued Him, and the Age of Flimflam.

The post 343: Goat Testicles and The Story of John Brinkley, America’s Biggest Huckster first appeared on Persuasion by the Pint.

On this episode, we’ll be discussing just how much is being spent on 30-second Super Bowl ads; plus we’ll share how viral headlines can be explained in just 3 words.

The post 342: Viral Headlines Explained in Just 3 Words first appeared on Persuasion by the Pint.

On this episode, we’ll finish our discussion ofBreakthrough Advertisingby covering concentration and how to borrow conviction for your marketing.

The post 341: Breakthrough Advertising – How to Borrow Conviction for Your Marketing Copy first appeared on Persuasion by the Pint.

On this episode, we’ll get into more discussion of the classic bookBreakthrough Advertising.

The post 340: How to Revive Older Products. More Breakthrough Advertising and Craft Beer first appeared on Persuasion by the Pint.

More Discussion of Breakthrough Advertising and states of awareness. Plus, we’ll share why A.I might soon be closing more business than your average 6 figure sales pro.

The post 339: Breakthrough Advertising – States of Awareness and Market Soofistikation first appeared on Persuasion by the Pint.

On today’s episode, we welcome Jim McCune of the Craft Beer Marketing Awards at the beginning of the show to talk about their annual awards event. CBMAS is the ultimate platform for honoring outstanding marketing achievements in the global craft beverage industry.  We’ll also be diving into a book discussion on the classic Breakthrough Advertising […]

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On this episode, we’ll cover a flight of random topics, including how to get your direct mail piece opened 100% of the time. This envelope strategy comes from one of our previous guests, direct marketing expertKevin Donlinofhttps://clientcloningsystems.com.

The post 337: Attention-grabbing Envelopes, Flying Drone Cameras, Craft Beverages and More first appeared on Persuasion by the Pint.

On this episode, Rob Aspach joins us to share his story of going from a small-town carpet cleaner to a digital marketing strategist, author, and speaker. He is the author of the “Rob Versus” series, where he exposes the shenanigans of scammers, time wasters, fraudsters, fools, and lousy customer service with his sarcastic take on how […]

The post 336: How To Dominate Your Niche in 2024 Through Book Publishing – Interview with Rob Anspach first appeared on Persuasion by the Pint.