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Positioning to Profit

by Patty Dominguez

Hi, I’m Patty Dominguez, and you are about to discover the Positioning strategies to help you grow your business. The truth is, we all have something very uniquely our own to share and this podcast explores the stories of small business owners just like you who are bringing their message out to the world and impacting their tribe in a distinct and memorable manner… If you want to take your business to a CATEGORY OF ONE status then hang with me because this podcast shares everything you need to know about how to be more “prolific” with your brand so that you can have more profits.

Copyright: Patty Dominguez

Episodes

Freelancing with Rai Hyde Cornell

33m · Published 21 Dec 09:15

Ready to Position Your Business to Profit? Go to-->>> https://positioningtoprofit.com/

Hey there, my friend! Patty Dominguez here with episode 160 of the Positioning to Profit Podcast. Today's a guest show with Rai Hyde Cornell. We're going to be talking about "to freelance or not to freelance?" That is the question. So if you have been considering freelancing, I have a great conversation with Rai. She's been building an online business for over 15 years and has been making wild and crazy should happen purely through willful energy and manifestation. So we talk about freelancing, we talk about what it takes to, to do that, to grow business to set your intention and to be purposeful about it. It was a really great conversation. I hope you enjoy it as much as I enjoy getting to know Rai a little bit more.   

Before we go on to the show, I want to bring to light that there are some really exciting things happening already in preparation for the new year, for 2023, for January, and that includes some changes that we're making to Prolific Cafe. But then also, I wanted to share about an upcoming summit that I have where I am so excited about it, you, I'm telling you, it's gonna blow you away. It's good. It's a topic that I don't believe you've ever heard before. So it's really special. And if I do say so myself, it is pretty cool. And I will share more on that probably next week, not this week. Wait for it. Hang with me. Check it out for next week, because I promise you, you are going to want to check out this summit. That's all I'm going to say about that. Yes, it's called an open loop and I just did it to you. But don't worry, I have more coming anyway. Alright, so let's get on with the show. I'm so excited about it. Here we go.

Connect with Rai


BIOGRAPHY
Rai Hyde Cornell has been building online businesses for over 15 years – but she's been making wild and crazy shit happen purely through willful energy and manifestation her entire life. From building her own marketing agency to helping large companies and solopreneurs alike build more profitable, streamlined, and joyful businesses, she's on a mission to help people enjoy a higher quality of life while fulfilling their life’s purpose.

WEBSITE LINK
https://chironconsulting.us/

SOCIAL MEDIA LINK
Rai on LinkedIn: https://www.linkedin.com/in/raicornell/
Rai on Instagram: https://www.instagram.com/chironconsulting/
Rai on Facebook: https://www.facebook.com/chironconsultingus/
Rai on YouTube: https://www.youtube.com/playlist?list=PLHEzUYtDHOJUfADDeLlJAXpikMOe4mnEV

Freelancing with Rai Hyde Cornell

33m · Published 21 Dec 09:15

Ready to Position Your Business to Profit? Go to-->>> https://positioningtoprofit.com/

Hey there, my friend! Patty Dominguez here with episode 160 of the Positioning to Profit Podcast. Today's a guest show with Rai Hyde Cornell. We're going to be talking about "to freelance or not to freelance?" That is the question. So if you have been considering freelancing, I have a great conversation with Rai. She's been building an online business for over 15 years and has been making wild and crazy should happen purely through willful energy and manifestation. So we talk about freelancing, we talk about what it takes to, to do that, to grow business to set your intention and to be purposeful about it. It was a really great conversation. I hope you enjoy it as much as I enjoy getting to know Rai a little bit more.   

Before we go on to the show, I want to bring to light that there are some really exciting things happening already in preparation for the new year, for 2023, for January, and that includes some changes that we're making to Prolific Cafe. But then also, I wanted to share about an upcoming summit that I have where I am so excited about it, you, I'm telling you, it's gonna blow you away. It's good. It's a topic that I don't believe you've ever heard before. So it's really special. And if I do say so myself, it is pretty cool. And I will share more on that probably next week, not this week. Wait for it. Hang with me. Check it out for next week, because I promise you, you are going to want to check out this summit. That's all I'm going to say about that. Yes, it's called an open loop and I just did it to you. But don't worry, I have more coming anyway. Alright, so let's get on with the show. I'm so excited about it. Here we go.

Connect with Rai


BIOGRAPHY
Rai Hyde Cornell has been building online businesses for over 15 years – but she's been making wild and crazy shit happen purely through willful energy and manifestation her entire life. From building her own marketing agency to helping large companies and solopreneurs alike build more profitable, streamlined, and joyful businesses, she's on a mission to help people enjoy a higher quality of life while fulfilling their life’s purpose.

WEBSITE LINK
https://chironconsulting.us/

SOCIAL MEDIA LINK
Rai on LinkedIn: https://www.linkedin.com/in/raicornell/
Rai on Instagram: https://www.instagram.com/chironconsulting/
Rai on Facebook: https://www.facebook.com/chironconsultingus/
Rai on YouTube: https://www.youtube.com/playlist?list=PLHEzUYtDHOJUfADDeLlJAXpikMOe4mnEV

Talking Traffic with Ameet Khabra

37m · Published 14 Dec 09:15

Ready to Position Your Business to Profit? Go to-->>> https://positioningtoprofit.com/

Hey there, Patty Dominguez here with episode 159 of the Positioning to Profit Podcast. Today, I have a special guest, Ameet Khabra, who is a traffic expert. We dive into traffic because let's face it, traffic is the one thing that I'm just like, ugh, traffic! So I was really interested to speak with Ameet about traffic and she not only shares her awesome story of how she started her entrepreneurial career at the age of 19, impressively, so mad respect for that, but also just to share some perspectives on traffic in general. So if you're in that space where you're thinking about it, that you definitely should check out this show, because I think it'll be helpful.

Also wanted to give a special shout out for a couple of reviews that came through, DrAnnie223, who says great podcast. I love this podcast because every episode is packed with advice that I can use. Patty is fun, smart, and gives great interview. I highly recommend this one! And then also from Golden 108, who says, insightful, practical, extremely savvy! This is a GOT-to-HAVE podcast! It’s truly helpful in practical advice, savvy insight, and encouraging inspiration for entrepreneurs. Not only is Patty the bomb in business acumen and successful experience, but she’s such a dynamic coach, constantly tapping into what is really needed. Thank you so much for those shout outs. I certainly appreciate you. And as always, if you love the show, make sure to leave a review. It's so easy to do and highly appreciate it. Alright, so those were the announcements. I'm excited about today's show with Ameet Khabra who is going to be sharing her perspectives on traffic. I love it. It's so needed. All right. So with that, let's get on with the show. And as always, here we go.

Connect with Ameet Khabra

BIOGRAPHY
Look up the definition of "obsessed" and you'll find a picture of our fearless leader. Ameet has spent the last decade figuring out why people do what they do online, what prompts them to take action, and how to use this insight to make marketing work better. Today she uses that experience to design dazzling campaign strategies for our clients and teach future generations of PPC pros at the university level. Her obsession doesn't stop at marketing, however. Ameet's knowledge of and passion for American football has been called "excessively enthusiastic" (ask her an NFL question, we dare you). Her love for the Dallas Cowboys is second only to her love of her dogs, Luke and Leia. We count on Ameet for her transparency, her impressive ability to pivot our clients' PPC campaigns at just the right moment to achieve maximum results, and her extensive collection of Celine Dion songs.

WEBSITE LINK
https://hopskipmedia.com/

SOCIAL MEDIA LINK
Ameet on Instagram: https://www.instagram.com/adwordsgirl/

How to Deal with Stress as an Entrepreneur with Annie White

36m · Published 07 Dec 09:15

Ready to Position Your Business to Profit? Go to-->>> https://positioningtoprofit.com/

Hey there, my fellow entrepreneur! This is Patty Dominguez here with episode 158 of the Positioning to Profit Podcast, I am so happy you have joined me here today. We have a guest show today. It is with Dr. Annie White. I had so much fun catching up with her, hearing about her mission. So Dr. Annie is the author of The Calm Code, and her mission is to help people to go from living in "Stressville" to "Calmtown". She had a really great explanation around why we do what we do. We got scientific with it by talking about neural plasticity, how it works, and why we should care about this. So no, this wasn't a science class, it was a very practical conversation around managing stress, what it's costing us to stay in stress and some really insane facts that Dr. Annie dropped. So, so good. And before I forget, her book is called The Calm Code: Transform Your Mind, Change Your Life by Dr. Annie White. You can find it on Amazon of course. It was such a great conversation. So check it out for yourself here.

Before we move on to the interview portion. Don't forget, if you are looking for support, community, accountability, you absolutely must consider, must checkout, Prolific Cafe. It is my labor of love, the thing that we are revamping and 2023 to make it even better, even more powerful, and even more actionable, so that you can move your message forward. Why? Because your message matters. So check it out at Prolific.Cafe.com. There's a waitlist right now, but it's gonna be opening up shortly. And I believe that's it. Those are my updates. So with that, let's get on with the show. And as always, here we go.

Connect with Dr. Annie White

BIOGRAPHY
Dr. Annie White is the author of The Calm Code: Transform Your Mind, Change Your Life. She developed a revolutionary step-by-step method to minimize stress and maximize happiness based on the science of neuroplasticity. Annie has a Doctorate in Eastern Medicine.

WEBSITE LINK:
https://www.doctoranniewhite.com/

SOCIAL MEDIA LINKS:
Dr. Annie on Facebook: https://www.facebook.com/doctoranniewhite/
Dr. Annie on LinkedIn: https://www.linkedin.com/in/dr-annie-white/

How to Deal With Haters

17m · Published 01 Dec 09:15

Ready to Position Your Business to Profit? Go to-->>> https://positioningtoprofit.com/

Hey there, my friend! Thanks for checking out this episode 157 of the Positioning to Profit Podcast. I am so happy to be here. It is a solo show today. I wanted to share a little bit of a story that I'm going to be going into that affected someone who was a client of mine at one point in time and is now a dear friend. The topic of managing your business reputation came up and why it's so important, and why it's important to keep a close eye on that, but more importantly, some strategies on how to manage that. So that's what I'm going to be covering. It's timely. It's something that unfortunately, hopefully, it'll never happen to any of us, but it could, you know, so it's good to get educated on this very topic as it relates to what can you do? How do you manage that? So that's really the gist of the show today.

This show is brought to you by Prolific Cafe, the amazing women only business membership, offering you the accountability, the community, which is probably my very favorite part, as well as awesome coaching to help you create your Category of One as you're heading into the new year. Remember that your message matters. And what is really necessary is to help you through because marketing is always changing, always. So it's something that your head has to be in the game with us, and we're here to help you navigate all of these unwritten rules of business and getting your mindset right around it. And so Prolific Cafe is where it's at. Join the waitlist. We got really good stuff coming in January. And with that, let's get on with the show. And as always, here we go.

9 Reasons I'm Grateful for Being an Entrepreneur

17m · Published 23 Nov 09:15

Ready to Position Your Business to Profit? Go to-->>> https://positioningtoprofit.com/

Hey there! Patty Dominguez here with episode 156 of the Positioning to Profit Podcast. Thank you so much for checking out this episode. It is Thanksgiving week. And guess what y'all? I legitimately forgot that it was Thanksgiving this week. It snuck up on me, and the worst part is that I'm the one hosting and I was ill prepared. So rushing around over the weekend to get things into motion, and I stopped and I was thinking about, Oh, I gotta get the podcast out. And then I thought, you know what, there's no better time to focus on gratitude than right now. So this episode is a solo show, I am going to be sharing with you why I am so grateful,  the 9 reasons that I am grateful for being an entrepreneur. So I hope this inspires you. And also as a reminder to take a break from all the craziness of what you're doing, and just be in gratitude. Just take that moment, come up with your own list of 9 reasons why you're grateful for being an entrepreneur and share them with me, tag me on social, would love to know.  

Now, if you are looking, as you're looking at the end of the year, are you where you thought you would be by this time? And if not, check out ProlificCafe.com. There are some things brewing changing in Prolific Cafe that you absolutely must check out. For more information, go to ProlificCafe.com. I promise you, it's different, new, exciting, unique, all in the name of helping you move your business forward. You'll see more of that stuff to come. But for this episode, we are focused on the 9 reasons I'm so full of gratitude. I'm sharing that with you. Alright, let's get on with the show. Here we go.

How to Create Credibility Online to Grow Your Business with Krystal Covington

37m · Published 16 Nov 09:15

Ready to Position Your Business to Profit? Go to-->>> https://positioningtoprofit.com/

Hey there, my friend! It's Patty Dominguez here with another episode of the Positioning to Profit Podcast. We are on episode 155 today, and I am featuring Krystal Covington, who is a business growth strategist collaborating with global leaders of companies from startups to Fortune 500. She has had a focus on lead gen, sales, providing media outreach, influencer marketing funnel strategy, to generate new business and build new client customer relationships. She has also been featured on top media outlets such as TEDx, Forbes, Lifetime, Fox, Entrepreneurs on Fire, and a whole bunch of other outlets. And so we had a really great conversation today on what it means to develop your credibility online. How do you develop your credibility online in a way that stands out, because let's face it, with all the noise that is out there, it is so easy for people to overlook what it is that you have.   

As someone that has personally been very impacted by this idea that it's not about what you know, the certifications you've had, or the immense amount of knowledge that you bring to the table, but in all fairness, if people don't know about you, well, that's a problem. So we're going to be talking about how to build your credibility online, the right way. So I hope you enjoy this episode as much as I enjoyed having my conversation with Krystal. You're going to find out how to connect with her as well. And I'm just really excited to share this with you, because these are really practical tips that you can deploy in your own business right away. So I know you're going to enjoy this episode. All right, and with that, let's get on with the show. Here we go.

Connect with Krystal Covington

BIOGRAPHY

Krystal Covington is a business growth strategist collaborating with global leaders of companies from startup to Fortune 500. With a focus on lead generation and sales, her team (Go Lead, LLC) provides media outreach (PR), podcast features, influencer marketing, and funnel strategy to generate new business and build new client/customer relationships.

Krystal's clients have achieved 6-figure revenue growth, and attention from top media outlets. Her impactful work has been showcased in TEDx, Forbes, Lifetime, Fox, Entrepreneurs on Fire, and dozens of other powerful outlets.

WEBSITE LINK:

https://www.krystalcovington.com/

SOCIAL MEDIA LINK:

Krystal on LinkedIn: https://www.linkedin.com/in/krystalncovington/

Creating Confidence One Tiny Habit at a Time

32m · Published 09 Nov 09:15

Ready to Position Your Business to Profit? Go to-->>> https://positioningtoprofit.com/

Hey there! Patty Dominguez here with episode 154 of the Positioning to Profit Podcast. Thanks for hanging with me today. It is a guest show. I'm switching it up a little bit. I'm putting in some awesome guests that I've connected with to bring you more value, more insights, more inspiration to help you move your business forward. And today's guest really intrigued me because of this concept of tiny habits. So I am interviewing Julie DeLucca-Collins, who is the founder and CEO of Go Confidently Services, and we have a really great discussion around how to build tiny habits in your business and creating confidence while you do that. So it's creating confidence, one tiny habit at a time, and we have a really wonderful conversation about how to make that happen. Because how many times with all the best intentions that we have, we just don't do what is required, and as a result, we don't achieve the goals or we don't meet the milestones that we look for. And so instead of struggling, let's figure out why we do what we do, and Julie is going to help us get there.

This episode is sponsored by Prolific Cafe, the women only membership that offers you the Positioning to Profit framework. Internal Positioning to help you meet your higher self. We have a 21 day challenge, which helps you to get your mindset right for business. And then your Positioning foundations, and then Activation, what is the latest and greatest that's happening in marketing, because let's face it, marketing is always changing. Don't go at it alone. You don't have to. Join ProlificCafe.com. All right, with that, let's get on with the show with Julie. And here we go.

Connect with Julie DeLucca-Collins

BIOGRAPHY

Julie DeLucca-Collins is the Founder and CEO of Go Confidently Services, the host of the popular Casa DeConfidence Podcast®, and her weekly Radio Show Confident You featured on a global talk radio network.

As a Business and Life Strategist Coach, Julie helps women business owners launch or grow their businesses, get clients, be productive, and achieve their dreams. Julie helps her clients create simple habits to achieve goals and change lives. Julie is also the best-selling author of the newly released book Confident You (simple habits to live the life you've imagined).

Julie is a sought-after public speaker, trainer, and course creator. She is certified as a coach in Cognitive Behavioral Techniques, Holistic Coach, and Tiny Habits. She is also certified as a Social Emotional Learning Facilitator and has completed her 200-hour Yoga Teacher Certification. Julie enjoys helping her clients build mental fitness and improve their mindset to be at peace and improve peak performance.

Julie has been honored with the "25 Most Powerful Minority Women in Business Award." by the Minority Enterprise Executive Council in Washington, DC. Julie and her Podcast co-host/producer husband Dan reside in Vernon, CT, with their fur babies, Yogi Bear, Junior, and Simba.

WEBSITE LINKS:

https://www.goconfidentlycoaching.com/
https://www.goconfidentlycoaching.com/quicklinks

SOCIAL MEDIA LINKS:

Julie on Facebook: https://www.facebook.com/jdelucca
Julie on TikTok: https://www.tiktok.com/@juliedcbusinesscoach

Why Your Intuition Is Important in Business

18m · Published 02 Nov 08:15

Ready to Position Your Business to Profit? Go to-->>> https://positioningtoprofit.com/

Hey there, Patty Dominguez here. This is episode 153 of the Positioning to Profit Podcast. I'm happy you are here. Thank you for checking this out. I got something for you. It is on Business Intuition. Why do I have to worry about that, Patty? Isn't that woo? No, not necessarily. Chances are that if you're listening to this show, you're pretty woo. I have to tell you, one of the best things that you can invest in, is developing that intuition, that gut feeling, that feeling in your belly when something is not right, when you're feeling like, oh, that's kind of sketchy. I don't know if I should do that. Maybe I should do that. Should I do that? And we get into overthinking. Oh, my God, the overthinking, could so be mitigated if you were to just trust your gut, lean into intuition, so I feel compelled to revisit this topic every now and then, because it is just that important.   

Today is no different on the solo show. I'll be sharing with you how to tap into your intuition, give you some quick stories along the process. For you left brainers, I got some studies that I'm sharing, and then how to develop your intuitive muscle, your intuition, so that'll be really fun. All right. As always, if you are looking for support, you are a woman in business, check out Prolific Cafe. It's support, community, and 90 Day Fast Track to get you going. Have an idea and not sure how to bring it to life? Check out ProlificCafe.com. All right. With that, let's get on with the show. I'm glad you're here. Let's go.

How to Use Polarity and Contrast to Positively Get Attention

14m · Published 27 Oct 08:15

Ready to Position Your Business to Profit? Go to-->>> https://positioningtoprofit.com/

Hey there, Patty Dominguez here. Thanks for joining me on episode 152 of the Positioning to Profit Podcast. Today we are talking about this powerful concept that you can deploy in your marketing that is so timeless, so crafty... it's contrast. I was really thinking about this and even brought it up in my community in Prolific Cafe around this powerful concept of contrast and what it can really do to shift people, and the way that I see marketers who are very savvy and very smart, how they're using it, and I'll do a little bit of storytelling in between. So that's available in this episode.

It is a solo show, and I'm really excited to bring it to you. So that's the topic of this week. But before we get into that, if you are looking and ready for a supportive community that is looking to really cheer you on as you position your brand to profit, check out ProlificCafe.com. It is the community that I've had the privilege to host now for a couple of years. It's awesome. We have great conversations, marketing, business mindset, we work on internal positioning, the mindset stuff, external positioning, like how to zag when everybody else is zigging, and then activation like what is working now, because here's the deal, marketing is always changing. And just because you bought that course, maybe a year and a half ago or two years ago, doesn't mean it's gonna be relevant now. ProlificCafe.com. And with that, let's get on with the show. Here we go.

Positioning to Profit has 202 episodes in total of non- explicit content. Total playtime is 78:27:40. The language of the podcast is English. This podcast has been added on October 28th 2022. It might contain more episodes than the ones shown here. It was last updated on May 30th, 2024 17:11.

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