Smart Pizza Marketing Podcast

In this podcast episode, Bruce Irving interviews Troy from Blue Square Pizza, a pizza dough expert. They discuss Troy's journey in the pizza industry, his passion for dough, and the evolution of his pizza-making process. Troy shares how he creates three different styles of pizza using one dough recipe and the importance of studying bread making in pizza making.

Chapters

00:00 Introduction and Troy's Pizza Journey

07:31 Creating Three Styles of Pizza with One Dough Recipe

11:40 The Influence of Bread Making in Pizza Making

24:00 Experimenting with Flour Blends for Pizza Dough

25:22 Matching Flour and Oven to Pizza Styles

26:14 The Flavorful Transition: From Commercial Yeast to Sourdough

34:38 Streamlining Operations with Technology: AI Ordering Systems and Inventory Management

MY OTHER SOCIALS:

🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -

🌍 My website / blog - https://www.smartpizzamarketing.com

🐦 Twitter - https://twitter.com/spmpod

📸 Instagram - https://instagram.com/smartpizzamarketing

📱 TikTok - https://www.tiktok.com/@smartpizzamarketing

👨‍💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing

🎥 Facebook - https://www.facebook.com/smartpizzamarketing

Learn from us: https://www.smartpizzamarketing.com/mastermind

Work with us: https://www.smartpizzamarketing.com/work

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In this conversation, Bruce and Shane discuss the evolution of text message marketing for restaurants and the importance of personalized and tailored messaging. They highlight the benefits of using text messages to engage customers and increase purchase frequency.

Chapters

00:00 Introduction and Location

04:14 The Power of Personalized Messaging

08:20 Boostly: A Plug-and-Play Solution

12:57 Tracking ROI in Text Marketing

21:34 Jumpstarting Text Marketing with Boostly

25:59 The Need for Businesses to Text Customers

MY OTHER SOCIALS:

🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -

🌍 My website / blog - https://www.smartpizzamarketing.com

🐦 Twitter - https://twitter.com/spmpod

📸 Instagram - https://instagram.com/smartpizzamarketing

📱 TikTok - https://www.tiktok.com/@smartpizzamarketing

👨‍💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing

🎥 Facebook - https://www.facebook.com/smartpizzamarketing

Learn from us: https://www.smartpizzamarketing.com/mastermind

Work with us: https://www.smartpizzamarketing.com/work

--- Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message

In this episode, Bruce Irving interviews Daniel from Joanie's Pizza. They discuss how Joanie's Pizza started and grew, the style of pizza they make, and the challenges of running a pizza business. Daniel shares his passion for making bread and how it translates into his pizza dough.

MY OTHER SOCIALS:

🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -

🌍 My website / blog - https://www.smartpizzamarketing.com

🐦 Twitter - https://twitter.com/spmpod

📸 Instagram - https://instagram.com/smartpizzamarketing

📱 TikTok - https://www.tiktok.com/@smartpizzamarketing

👨‍💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing

🎥 Facebook - https://www.facebook.com/smartpizzamarketing

Learn from us: https://www.smartpizzamarketing.com/mastermind

Work with us: https://www.smartpizzamarketing.com/work

--- Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message

Michael from Rail Trail Flatbread Company shares his journey of starting and growing his restaurant business. He talks about the community aspect of his business and how they strive to make everyone feel welcome. The menu consists of flatbread pizzas with unique toppings, as well as salads, wings, burgers, and a wide selection of craft beers.

Chapters

00:00 Introduction and Overview of Rail Trail Flatbread Company

09:46 The Rail Trail Experience: Community, Menu, and Atmosphere

16:25 Staying True to Their Own Style of Flatbread Pizza

38:01 Open Book Management

45:11 Challenges and Rewards of Being a Business Owner

MY OTHER SOCIALS:

🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -

🌍 My website / blog - https://www.smartpizzamarketing.com

🐦 Twitter - https://twitter.com/spmpod

📸 Instagram - https://instagram.com/smartpizzamarketing

📱 TikTok - https://www.tiktok.com/@smartpizzamarketing

👨‍💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing

🎥 Facebook - https://www.facebook.com/smartpizzamarketing

Learn from us: https://www.smartpizzamarketing.com/mastermind

Work with us: https://www.smartpizzamarketing.com/work

--- Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message

In this episode, Bruce Irving shares three effective strategies to grow lunch sales for restaurants and pizzerias. The first strategy is cold calling local businesses to offer free samples and create awareness. The second strategy is to cater to the needs of busy professionals by providing quick and convenient options.

Chapters

00:00 Introduction and the Importance of Growing Lunch Sales

06:23 Strategy 2: Catering to the Needs of Busy Professionals

11:39 Conclusion and Call to Action

MY OTHER SOCIALS:

🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -

🌍 My website / blog - https://www.smartpizzamarketing.com

🐦 Twitter - https://twitter.com/spmpod

📸 Instagram - https://instagram.com/smartpizzamarketing

📱 TikTok - https://www.tiktok.com/@smartpizzamarketing

👨‍💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing

🎥 Facebook - https://www.facebook.com/smartpizzamarketing

Learn from us: https://www.smartpizzamarketing.com/mastermind

Work with us: https://www.smartpizzamarketing.com/work

--- Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message

Summary

In this podcast episode, Bruce Irving interviews Enzo, the owner of two restaurants in Chicago. They discuss Enzo's marketing strategies, including Instagram reels and TikToks, which have helped attract customers from all over the country. They also talk about Enzo's sports book and how it has impacted his business. Enzo shares his experience of starting in the pizza industry as a teenager and how he transitioned to owning multiple locations. He emphasizes the importance of social media marketing and collaborations with influencers in driving customer engagement and business growth.

Chapters

00:00 Introduction and Overview

08:21 Transitioning to New Locations and Partnerships

12:42 The Power of Social Media Marketing

21:23 Using Instagram Reels and TikToks for Marketing

29:23 Collaborating with Influencers for Increased Exposure

34:06 Conclusion and Future Collaboration

MY OTHER SOCIALS:

🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -

🌍 My website / blog - https://www.smartpizzamarketing.com

🐦 Twitter - https://twitter.com/spmpod

📸 Instagram - https://instagram.com/smartpizzamarketing

📱 TikTok - https://www.tiktok.com/@smartpizzamarketing

👨‍💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing

🎥 Facebook - https://www.facebook.com/smartpizzamarketing

Learn from us: https://www.smartpizzamarketing.com/mastermind

Work with us: https://www.smartpizzamarketing.com/work

--- Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message

In this episode, Bruce Irving discusses the mistakes he has seen people make when opening and operating a pizzeria. He emphasizes the importance of choosing the right location, understanding the competition, delivering a quality product, implementing effective marketing and branding strategies, and being financially responsible.

These insights are based on his own experiences and conversations with successful pizza operators. Overall, the episode provides valuable advice for anyone considering opening a pizzeria.

Chapters

00:00 Introduction and Background

05:55 Chapter 1: The Importance of Location and Competition

10:14 Chapter 2: Delivering a Quality Product

23:40 Conclusion

MY OTHER SOCIALS:

🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -

🌍 My website / blog - https://www.smartpizzamarketing.com

🐦 Twitter - https://twitter.com/spmpod

📸 Instagram - https://instagram.com/smartpizzamarketing

📱 TikTok - https://www.tiktok.com/@smartpizzamarketing

👨‍💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing

🎥 Facebook - https://www.facebook.com/smartpizzamarketing

--- Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message

Jared shares his journey in the pizza business, from starting a delivery service during COVID-19 to operating a brick-and-mortar location in a shared space. He discusses the challenges and opportunities of expanding his business and the importance of finding the right balance between quality and quantity. Jared also highlights the impact of COVID-19 on his operations and the need to adapt to changing customer preferences.

Chapters

00:00 Introduction and Background

02:21 Operating a Shared Space

05:31 Starting a Pizza Delivery Service

06:53 Transitioning to a Brick-and-Mortar Location

09:39 Operating a Pizza Truck

14:09 Challenges and Growth Opportunities

19:19 Optimizing Business Hours

22:05 The Impact of COVID-19 on Business Operations

24:17 Marketing and Branding Challenges

26:33 Advantages of Operating in a Co-Space

29:18 Considering the Next Steps

32:23 Social Media Presence and Future Expansion

33:21 Location and Contact Information

MY OTHER SOCIALS:

🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -

🌍 My website / blog - https://www.smartpizzamarketing.com

🐦 Twitter - https://twitter.com/spmpod

📸 Instagram - https://instagram.com/smartpizzamarketing

📱 TikTok - https://www.tiktok.com/@smartpizzamarketing

👨‍💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing

🎥 Facebook - https://www.facebook.com/smartpizzamarketing

--- Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message

In this episode, Bruce Irving interviews Andrew from Gianni's Pizza. They discuss how Andrew grew his family's pizzeria business, the challenges of managing multiple locations, and the importance of effective people management. They also talk about the power of social media marketing and how Gianni's Pizza has built a fun and engaging online presence.

Chapters

00:00 Introduction and Background

02:30 Sponsorship Acknowledgment

02:58 Guest Introduction

03:27 Growing the Business and Managing Employees

06:34 Challenges of Managing Multiple Locations

10:27 The Evolution of the Menu

13:16 The Importance of Effective People Management

22:53 The Power of Social Media Marketing

25:18 Unique Marketing Opportunities

28:24 Collaboration with Kevin Smith

32:50 Expanding the Business and Online Ordering

35:15 Managing the Custom App

41:28 Promoting the Business on Social Media

42:57 Conclusion and Call to Action

MY OTHER SOCIALS:

🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -

🌍 My website / blog - https://www.smartpizzamarketing.com

🐦 Twitter - https://twitter.com/spmpod

📸 Instagram - https://instagram.com/smartpizzamarketing

📱 TikTok - https://www.tiktok.com/@smartpizzamarketing

👨‍💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing

🎥 Facebook - https://www.facebook.com/smartpizzamarketing

--- Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message

Summary

In this episode, Bruce Irving interviews the founders of 2-1 Dough Pizza Co. They discuss how they got started in the pizza industry, their journey of learning and experimenting with dough and toppings, and their approach to pricing and building a loyal customer base. They also talk about their plans for the future and the importance of marketing and social media in growing their business. Overall, it's a great conversation for anyone interested in starting a pizzeria or looking for insights on running a successful pizza business.

Chapters

00:00 Introduction and Background

04:10 How They Got Started

06:09 Their Pizza Experience

09:28 Expansion and Collaboration

13:32 Pricing and Business Model

23:15 Building a Loyal Customer Base

25:48 Marketing and Social Media

30:00 Employee Management

34:08 Future Plans

42:18 Closing Remarks

MY OTHER SOCIALS:

🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -

🌍 My website / blog - https://www.smartpizzamarketing.com

🐦 Twitter - https://twitter.com/spmpod

📸 Instagram - https://instagram.com/smartpizzamarketing

📱 TikTok - https://www.tiktok.com/@smartpizzamarketing

👨‍💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing

🎥 Facebook - https://www.facebook.com/smartpizzamarketing

--- Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message