In today's episode I get to talk with Aaron Fletcher of Fletchermethod.com. Aaron has been in marketing for over 20 years he is he Founder of The Fletcher Method.

Aaron N. Fletcher is an online marketing consultant, educator, speaker and nationally published author of the new book Stand Out: A Simple and Effective Online Marketing Plan For Your Small Business.

In this episode I ask Aaron what marketing he would do today if he was starting his own pizzeria, and what is the #1 most important item he see's small business owners overlooking.

[su_frame]*Our connection cut in and out a little so the audio isn't great, but he shared some great information so it's worth a listen.[/su_frame]

What to listen for:

• Aarons marketing plan for pizzeria owners.
• Where you should start with your online marketing.
• What is the #1 item you should focus on.
• The Ratio of promotional offers to helpful ones in your e-mails.
• The right way to run Facebook adds.
• What Aaron would do if he started a pizzeria today.

Mentioned in the Show:

• Aarons Website
• Aarons Book: Stand Out
• Create custom audience on facebook
• Collecting emails

 Thanks For Listening

Thanks for listening to today's episode. If you liked this episode or have a suggestion for a future episode leave a comment below.

If you know anyone in the pizzeria business who would enjoy this episode please use the share buttons below and help us spread the word. Thanks again to Aaron Fletcher for the great information and to you for listening in.

Visit Smartpizzamarketing.com for tips and resources to help grow your business or for help with anything mentioned in this show.

Twitter: https://twitter.com/Irvingmedia

Facebook: https://www.facebook.com/Smart-Pizza-Marketing

Google+: https://plus.google.com/+Smartpizzamarketing

Please leave your rating and review

Building a Business Through the Community 

In today's episode I get to talk with Scott Anthony of Punxsy Pizza. We talk about how Scott went from being a janitor to owning his own pizzeria. We also talk about how Scott is building his business using the relationships that he has built with his local community. 

I have followed Scott's work in Pizza Today and online for a while now and it was great to finally talk with him and pick his brain about business and marketing. He gives some great advice and practical tips on how to grow your business. 

Click here to download this episode directly

In This Episode We Talked About:.

• How Scott got started in the pizza industry
• The biggest change he has seen since he started
• Where he thinks he pizza industry is going
• What kinds of marketing he uses to grow his business
• Why building community has been so important to his business

Links form the Show:

• Scott's Website
• Scott on Twitter
• Profits in the Pizza Book
• Ovens Scott uses - Edge Ovens
• P.O.S System - Revention
• E-mail Marketing - Moving Targets

Thanks For Listening

Hope you enjoyed this episode of the Smart Pizza Marketing podcast. If you liked this episode or have a suggestion for a future episode leave a comment below. 

If you know anyone in the pizzeria business who would enjoy this episode please use the share buttons below and help us spread the word. Thanks again to Scott Anthony for the great information and to you for listening in.

Visit Smartpizzamarketing.com for tips and resources to help grow your business or for help with anything mentioned in this show.

Twitter: https://twitter.com/Irvingmedia

Facebook: https://www.facebook.com/Smart-Pizza-Marketing

Google+: https://plus.google.com/+Smartpizzamarketing

Please leave your rating and review

Introduction to Smart Pizza Marketing

Thanks for taking the time to listen to episode #1 of the Smart Pizza Marketing Podcast.

In future episodes I will be interviewing marketing and business experts and ask them questions to help you grow your business. I will also be interviewing successful pizzeria operators who have gone on the journey already and have been very successful at growing there business and have them tell their story for us to learn form.

It takes a lot of work and focus to go from a single location operator to having 2 or more locations and I want to ask them to explain how they did it.

What obstacles did they encounter? If they could go back the beginning what would they change or do differently? Also I want to ask them what's working now for them and whats maybe not working so well anymore.

We will also be posting weekly blog posts that dive into the tools and tactics you can use in your business. This site was created for you to use it as a resource page to bookmark and refer back to for all your marketing needs and questions.

Items mentioned in this Episode

• Smart Pizza Marketing Facebook
• Twitter
• Google +
• Itunes 
• Stitcher Radio 

Who would you like to hear from? Do you have a specific person or topic that you would lie me to cover in this podcast? Email me and tell me your ideas or topic that you would like us to discuss. Also head over the the staring here page where you can get started with all the information on this site and find out where to start.

Thanks again for listening and if you could leave a review in iTunes that would help out the show so much.

Visit Smartpizzamarketing.com for tips and resources to help grow your business or for help with anything mentioned in this show.

Twitter: https://twitter.com/Irvingmedia

Facebook: https://www.facebook.com/Smart-Pizza-Marketing

Google+: https://plus.google.com/+Smartpizzamarketing

Please leave your rating and review