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Turn Knowledge to Profit

by Michael McCauley

This is where entrepreneurs like you find the insights, ideas and tools they need to earn more, make a bigger impact and create the freedom to live the life others only dream about. Join your hosts Michael McCauley and Johnell McCauley, each week for conversations with successful entrepreneurs where they reveal their secrets, identify the key market trends, and share the success tips that you can use to grow your business, serve more clients and earn what you’re truly worth.

Copyright: Copyright Michael McCauley

Episodes

Determining the Value of Your Worth, Importance of Having a Product Ladder

47m · Published 19 Jul 22:45
Segment 1: In our first segment we’re mixing it up a bit and talking with you about how to value your worth in the market. We are previewing our new best-selling book, Turn Knowledge to Profit: The Six Secrets of Successful Speakers, Coaches and Authors , and valuing your worth is one of the secrets. We will give you our tips and strategies for both determining what your worth is to your clients, and then how to value that worth.

Segment 2: Our Business Builder Segment focuses on the importance of having a clear product and service ladder for your business. We’ll give you our tips for creating and using your own ladder too.

Monetizing Your Passion, Creating Great Courses

50m · Published 12 Jul 22:45
Segment 1: In our first segment we’re mixing it up a bit and talking with you about how to monetize your passion. We are giving you a look into our new book, Turn Knowledge to Profit: The Six Secrets of Successful Speakers, Coaches and Authors , and monetizing your passion is one of the secrets. We will give you our tips and strategies for both finding your passion and then making money with it.

Segment 2: Our Business Builder Segment focuses on what makes a great course stand out from all the others. Not all courses are created equal, and we give you our tips for making your courses both valuable and engaging.

Busting Through Roadblocks, Power of Stories

51m · Published 05 Jul 22:45
Segment 1: In our first segment we talk with leadership success coach and best selling author, Tracy Quinn. Through her company, Quinntessentials, Tracy has helped hundreds of people throughout the world reach their full potential and reach the next level in their success. We talk with Tracy about how entrepreneurs can create a larger vision of their success.

Segment 2: In our Business Builder Segment we talk about using stories in your training and coaching to create connection with your clients.

Are you Building a Business or a Hobby?, Creating a Six-Figure Business

50m · Published 28 Jun 22:45
Segment 1: In our first segment we talk with fitness expert Danielle Livak (www.DanielleLivak.com). Danielle is the living embodiment of the idea that you can do whatever you set your mind to. Through her business, Be The Change,” she encourages her clients to take control of their lives and their health. We are talking with Daniel about what led her to fitness and how she has built a successful fitness business. Danielle is also the eWomenNetwork Managing Director in Nashville, Tennessee.

Segment 2: Our Business Builder Segment gives you the secrets to creating a six figure income without burning yourself out. We tell you how to leverage your current offerings to serve clients at a wide range of price points.

Investing in You, Why Your Stage Intro is Critical

50m · Published 21 Jun 23:00
Segment 1: In our first segment we talk with the founder and CEO of RXER Communications, Anne Arvizu. Anne started her company to address a challenge for small and mid-size biotech companies, helping them create medical communication systems that ensure the right patients get the right drugs at the right time. She talks with us about her company, her mission and what she sees for the future.

Segment 2: Our Business Builder Segment focuses on why your stage introduction is so important and how you can make a great first impression when you’re speaking from the stage.

Self Care for Business Success, How to Avoid Overwhelming Your Clients

48m · Published 14 Jun 23:00
Segment 1: Our Success Interview is with certified health and wellness coach, Camille Kennard. Through her business, Flourish Wellness, Camille helps people avoid chronic disease and illness by learning to nurture themselves as part of their everyday lifestyle – mind, body and soul.

Segment 2: In our Business Builder Segment, we give you our strategy for focusing your products and services so you don’t overwhelm your clients with choices.

Maximizing Your Marketing ROI, Leveraging Your Message

50m · Published 07 Jun 11:00
Segment 1: In our first segment we talk with the founder of Amy Matthews Integrated, Amy Matthews. Amy believes that business owners should leave their marketing in the hands of a trusted partner so they can be free to focus their attention on their clients. She gives us some tips that you can use to help your business stand out in a crowded market.

Segment 2: Our Business Builder Segment focuses on ways that you can leverage your message to grow your business. With today’s technology, there are hundreds of ways to serve more people with your message. We will give you some ideas that you can use right away to leverage your message into a complete line of products and services.

Monetizing Your Passion, Creating Great Courses

50m · Published 24 May 23:00
Segment 1: In our first segment we’re mixing it up a bit and talking with you about how to monetize your passion. We are previewing our upcoming book, Turn Knowledge to Profit: The Six Secrets of Successful Speakers, Coaches and Authors , and monetizing your passion is one of the secrets. We will give you our tips and strategies for both finding your passion and then making money with it.

Segment 2: Our Business Builder Segment focuses on what makes a great course stand out from all the others. Not all courses are created equal, and we give you our tips for making your courses both valuable and engaging.  

How Mindset Generates Success, Leveraging Your Message

50m · Published 17 May 23:00
Segment 1: In our first segment we’re talking with you about how your mindset can generate success in your business and your life. We are previewing our upcoming book, Turn Knowledge to Profit: The Six Secrets of Successful Speakers, Coaches and Authors , and “Mindset Generates Success” is one of the secrets. Having a postivie mindset is arguably the most important characteristic of successful entrepreneurs. We talk about how you and your business will benefit from maintaining a positive mindset.

Segment 2: In our Business Builder Segment, we talk about how you can leverage your message into a range of products and services that serve a diversity of clients.  

How Persistence Drives Results, Creating Your Unique Branded System

45m · Published 10 May 23:00
Segment 1: In our first segment we’re mixing it up a bit and talking with you about how being persistent can impact your results. We are previewing our upcoming book, Turn Knowledge to Profit: The Six Secrets of Successful Speakers, Coaches and Authors , and “Persistence Drives Results” is one of the secrets. The most successful entrepreneurs are the ones who pursue their dream no matter what obstacles they face, and you can too!

Segment 2: In our Business Builder Segment, we talk why creating a unique branded system is so important to your business. We will show you how having one can reinforce and extend your current brand, and how it can establish you as an expert in your market.  

Turn Knowledge to Profit has 148 episodes in total of non- explicit content. Total playtime is 130:34:19. The language of the podcast is English. This podcast has been added on November 21st 2022. It might contain more episodes than the ones shown here. It was last updated on February 26th, 2024 19:17.

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