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The Twofourseven Podcast

by Julio Romo

Interviews, insight and opinion on what is influencing the reputations of companies, governments and individuals.

I'll be looking at all issues relating to traditional public relations, strategic communications and digital and social media. I'll also be having conversations with leaders to find out what we can be doing better and how we can better focus on innovation that delivers better services and reputations.

Hosted on Acast. See acast.com/privacy for more information.

Copyright: Julio Romo

Episodes

Social Media and the BBC World Affairs Team

33m · Published 22 Jul 08:54

Conversation with the BBC's World Affairs Senior Producer Stuart Hughes. We discuss the work of the world affairs team, how they use social media for newsgathering and the rise of misinformation.


Key points we discuss include:


  • How the team works and how COVID-19 has changed newsgathering and reporting
  • The rise of data journalism
  • Verifying news and the processes
  • Misinformation and the battles for setting national narratives
  • How experts, public relations and communications professionals engage with them


Do subscribe to my blog and podcast for further updates.



Hosted on Acast. See acast.com/privacy for more information.

In conversation with Nic Newman about the Reuters Institute's Digital News Report 2020

28m · Published 30 Jun 09:29

In conversation with Nic Newman, the Lead Author of the Reuters Institute for the Study of Journalism's 2020 Digital News Report.


Nic and I chat about this years research and how COVID is accelerating the global media industry's move to 'a more digital, more mobile, and more platform-dominated environment.'


There will be casualties, especially at a local level, but also opportunities. As the report points out, COVID is accelerating the pace of change in the media landscape.


Instagram, TikTok and other short-form video and audio platforms will continue to become sources for news for many people, especially younger audiences.


Additionally, media organisations in different parts of the world will change their strategies to reflect their own audiences presence and usage on digital, social and messaging platforms.


The Reuters Institute's Digital News Report 2020 is a report worth reading. Subscribe to this podcast and here what Nic has to say about the changes in our media landscape.


Hosted on Acast. See acast.com/privacy for more information.

Trust in the Age of Misinformation

41m · Published 28 Jun 14:18

A conversation with the former Associated Press (AP) International Social Media and UGC Editor, current Online News Association (ONA) Board Member and Fathmn Founder and CEO Fergus Bell on the impact of misinformation on trust, communications and reputations, and what we can do to fix this.


We talk about issues with:

  • The media and journalism
  • The fear that organisations have of only hearsay
  • The responsibilities that public relations have of fact-checking
  • The importance of transparency and data in storytelling


This is the first of a series of podcasts, so please subscribe and send me your comments!


Hosted on Acast. See acast.com/privacy for more information.

The Twofourseven Podcast has 3 episodes in total of non- explicit content. Total playtime is 1:43:34. The language of the podcast is English. This podcast has been added on November 21st 2022. It might contain more episodes than the ones shown here. It was last updated on May 1st, 2023 04:19.

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