The Creative Boom Podcast

Anoosha Syed is an illustrator and character designer for animation whose clients include Google, Netflix, and Warner Brothers.

Born in Pakistan, Anoosha has spent much of her life moving around the world, growing up in Switzerland, Dubai, Saudi Arabia, and settling in Toronto. She studied Illustration in Switzerland and began her career in animation, starting on the preschool series 'Dot' for Sprout and Disney Jr before beginning to work extensively in children's books.

Her debut picture book, Bilal Cooks Daal, won an award and led to further commissions, including the most recent Rise Up and Write It by Nandini Ahuja. And this year, she was excited to have a dream come true, publishing her debut children's book, which she wrote and illustrated.

In her spare time, Anoosha co-hosts a podcast called The Art Corner, which aims to educate younger artists on the ins and outs of the art industry. She also has her own YouTube channel. As a woman of colour, Anoosha's priority in her work is always diversity; she never saw herself in the media she consumed as a child and wants to correct that with more diverse stories and characters.

Here, we talk of diversity in animation, how she's thankful for being a freelance illustrator in the 2020s when she's free to create a wealth of different characters and stories, and why audiences have more power to shape the books and the films we all enjoy. She is optimistic about the future and talks of her passion for creating children's books and inspiring the next generation. We also learn of her career shift from animation to publishing and why listening to your heart and knowing when to make a change is so important. We also hear how she moved away from her identity when she was a child, as a teacher mispronounced her name – sadly, a common issue.

We dip into the issue of pricing and why no one is talking about money in the world of freelance illustration. And if you're an illustrator yourself, keen to find out how to get published, Anoosha gives us an insight into that often secretive industry.

Season Three of The Creative Boom Podcast is kindly sponsored by Capture One.

Ben Tallonis an illustrator who has two decades of experience in the field with a hand-drawn style that's lively, loud and expressive. One that has done him proud across many disciplines from print, digital and animation to set design and large-scale media. So far, his clients include The Guardian, EasyJet, World Wrestling Entertainment, Penguin and UNICEF.

His debut book, Champagne and Wax Crayons, was published in 2015 to much acclaim – it offers an honest account of what it means to be creative. Since then, he's won an award, written a few more books, and started his own show,The Creative Condition Podcast, which features insightful interviews with people across the creative community.

Ben grew up in Keighley, West Yorkshire, where he loved Leeds United, wrestling and video games – things that clearly inspire his art today. He has a BTEC in Graphic Design from Keighley College and a BA in Illustration from the University of Central Lancashire. Here, Ben shares his experience of being a freelance illustrator and what he's learned over the past 20 years.

It's an inspiring conversation with someone who is full of passion and determination, and who has this innate ability to capture the many ups and downs of modern life – from imposter syndrome and losing ourselves in creative trends to suffering isolation working from home and overcoming those difficult days when we get stuck and can't seem to get going. This is especially insightful for any aspiring illustrator who is hoping to carve a career out of freelancing in what can often feel like a challenging industry.

Season Three of The Creative Boom Podcast is kindly sponsored by Capture One.

Amanda Rach Lee is an artist and digital content creator based in Toronto, Canada, who has built a successful career out of social media.

It all began in 2013 at just 14 years old when she uploaded her first video to YouTube. Today, she has millions of subscribers and social media fans who enjoy her fun and quirky doodles, positive illustrations and updates on bullet journaling, as well as hand-lettering tutorials.

If you've not heard of bullet journaling, it's a planning system created by Ryder Carroll which is meant to be an "evolving, adaptable practice meant to be self-curated as you determine what's best for you". This is certainly reflective of Amanda's own career path – one that she admits has been a massive learning curve, as she has had to wear so many different hats over the years and find ways to continue to grow. Luck has played a part, she admits, but it's clear that hard work has also helped.

It's not all been fun and games: social media has an ugly side, too. We talk about internet trolls, dealing with negative comments and the impact on our mental health. But then we share lots of tips on coping with these things and seeing the positive in everything. And Amanda is indeed positive, as we share a few laughs on things like gaming, Animal Crossing and the absurdity of modern life.

Given that being online is such a big part of our work life, I thought it would be fascinating to chat with Amanda and hear about her immense success, as well as her thoughts on changing algorithms, internet trolls and staying sane online. We also learn more about how she's carved a career out of content creation and illustration. I think this is especially helpful for anyone hoping to learn more about marketing and build their own online presence in what has become an increasingly competitive space.

Season Three of The Creative Boom Podcast is kindly sponsored by Capture One.

Timothy Goodman is an award-winning designer, illustrator, muralist and author based in New York City who also teaches at the School of Visual Arts. His beloved grandma simply calls him an artist. We've seen Timothy's art and words across everything from basketball courts and buildings to magazine covers and galleries worldwide. And his clients today include Google, Samsung, and Airbnb.

He's co-created lots of notable side projects – like the famous 40 Days of Dating (which also became a book) and 12 Kinds of Kindness with Jessica Walsh. He's also behind People of Craft, a growing showcase of creatives of colour. And he's the author of the Sharpie Art Workshop. He's got a third book in the making, which he announces in this podcast. Timothy has also done a collection with Uniqlo. And he's just enjoyed his first solo exhibition in New York, too.

I'd got some impression of what Timothy might be like through various interviews and projects, but I didn't expect such an open and honest chat about his life and work. Or that we'd cover the meaning of life. Timothy also talks candidly about the lessons he's learnt, of having to pay and work his way through education, and why it's so important to have side projects, ask for help, and speak up and speak out. As we're on the verge of welcoming 2022 and hoping it brings much positivity, I thought this was a timely conversation with someone that doesn't hold anything back.

Season Three of The Creative Boom Podcast is kindly sponsored by Capture One.

Our next guest is Niki Groom, also known as Miss Magpie Spy, an award-winning fashion, beauty and lifestyle illustrator from the UK. Creating work that is colourful, hand-drawn, and feminine, her clients include Vogue, Saatchi & Saatchi, and Liberty.

Whether it's for ad campaigns, window displays, editorial pieces, or live events, Niki favours a mixture of watercolour paints, marker pens, ink, and fine liner. Before her venture into illustration, she was a fashion designer for 15 years, something she says helps her enormously in her career, as she has a unique understanding of colour, fabric and print.

Aside from her freelancing, Niki is part of the brilliant live-illustration LIL Collective, which brings together a selection of talented fashion illustrators who specialise in events illustration. So far, she's illustrated at venues such as Selfridges, Harrods, and even live on air for BBC Radio 1.

I met Niki in London last month to hear more about her creative journey. Our conversation threw up lots of helpful advice on freelancing, marketing, and surviving as a professional illustrator. We hear of her fascinating experience of being a fashion designer, her time living in India, and how a backpacking trip to Australia led to her first illustration commission and work with Vogue. And we dive into cultural shifts, slow fashion, and diversity in the creative industries.

Season Three of The Creative Boom Podcast is kindly sponsored by Capture One.

Alex Gamsu Jenkins is an illustrator andcartoonist fromsouth London who graduated from Camberwell College of Arts in 2015 having studied Illustration.Since then, he's worked for everyone from Adobe and Vice to The New York Times and Netflix, building quite the reputation and following for his satirical, often grotesque work.

He says he tries to avoid any pretenceand instead wallows in humour, whilst touching on the absurd and surreal.With nearly 600,000 followers on Instagram, Alex enjoys sharing little comic strips and illustrations that are joyfully dark, creepy and unexpected. With this in mind, it was with some anticipation that I met Alex in London earlier this year.

There was nothing to fear though. We talk about Alex's journey so far and how he had a bit of a delayed start in the creative industries. How he's carved a career out of dark and humorous illustrations, comics, and more recently, animations. Interestingly, Alex admits he hopes to move away from the genre one day. We can't help but discuss the pandemic and how it's impacted him and how he realised he'd been running for a long time since graduating six years ago. It's an episode full of the highs and lows of freelancing, finding our creative voices, learning when we can pick and choose clients and projects.

We also spend some time talking about TV shows, movies and culture from our childhoods – discovering we're both equally as forgetful as each other. One thing that I really found with Alex is his curiosity, kindness, and interest in other people. Most refreshingly, we discover Alex's curiosity, kindness, and interest in other people. A must-listen for those keen to build a successful career in illustration.

Season Three of The Creative Boom Podcast is kindly sponsored by Capture One.

Gail Anderson is an American graphic designer, writer and educator based in New York. Famous for her typographic works, hand-lettering and poster designs, she graduated from the School of Visual Arts in 1984, where one of her teachers was Paula Scher.

She began her career as a designer at Vintage Books (part of Random House) and later The Boston Globe Sunday Magazine. She then became senior art director for Rolling Stone, where she worked for 15 years, working her way up the ladder. In 2002, she was creative director at Spot Co, a studio that specialises in advertising for the arts and entertainment sectors. Today, Gail is a co-founder of Anderson Newton Designs, which she runs with Joe Newton.

Gail has won numerous awards for her work over the years – some of which is in the permanent collections of the Cooper Hewitt National Design Museum and the Library of Congress. She's also co-author with Steven Hellar of various design books, including the recent Type Speaks. And she's come full circle, working at the School of Visual Arts in New York where she enjoys teaching the next generation of graphic designers.

Earlier this month, we chatted with Gail between lectures about what she's been up to lately. We hear more about her family, her childhood, and how the pandemic made her realise a few harsh truths. We learn of pumpkins and bears, and the real joy of having a place to call home. This is a warm and inspiring conversation with one of the biggest yet most humble names in graphic design today.

Season Three of The Creative Boom Podcast is kindly sponsored by Capture One.

Kicking off our third season with Kieron Lewis, a south London-born freelance graphic designer, public speaker and Adobe Live Host, with a degree in Graphic Arts. His clients so far include Penguin Books, Levi's, and Harper Collins.

Aside from his freelance work, he's also one of the co-founders of London creative studio Olga and Kay, which he runs with photographer Olga Kott. Along with their collaborative projects, they're on a mission to give talks at local universities and colleges to inspire younger people to pursue a creative career. Kieron admits he didn't see many people who looked like him when he was in education, so wanted to do something about it.

In the coming months, a book he designed, called Still Breathing: 100 Black Voices on Racism, will be exhibited at venues across London and the South East. And this week, Kieron will be one of the key speakers at Adobe Max.

He's achieved a lot since we first wrote about him back in 2017. I met him in London in September, during London Design Festival, to chat about his decision to go freelance during a pandemic, why he loves to give back to the next generation, and how he's feeling after quite a few eventful years. We discuss the power of side projects, pushing creative skills and how to build confidence. We also talk of life getting back to normal, of dinner parties and how the world is changing for the better.

Season Three of The Creative Boom Podcast is kindly sponsored by Capture One.

Graphic designer and illustratorGeorge Simkin creates work that is bold, playful and loads of fun – pretty much a reflection of his lively personality. Originally from Ireland, he's a much-loved character on social media and became famous for his hilarious Christmas cards. In this episode, we talk about George leaving Ireland for London during that whirlwind excitement of youth when taking risks was something we didn't really second-guess. We chat about why it's nice getting older as we gain more confidence, we stop caring about what others think and we perhaps figure out who we are, tapping more into the things we love. We also realise we have to live in the moment – stop worrying about what happened in the past, or heaven forbid, what might go wrong in future.

Adriana Bellet is the Stockholm-based illustrator, otherwise known as Jeez Vanilla with clients including NBC News and The Guardian. Originally from Spain, Adriana graduated from University of the Arts London in 2010 with a postgrad in Surface Design and has been freelancing ever since. Here, we chat about her surviving the last decade as a freelancer and her recent move to being represented by an agent. We also talk about Black Lives Matter and the danger of tokenism, as well as the demands of motherhood, and how her views on work have changed since having two children.