Fit Pro Podcast

Over the last 18 months Online Personal Training has exploded

With so many trainers and coaches having to look to other ways to train their clients.

The global pandemic closed pretty much every gym and studio

And forced so many of you to reinvent your business and look to other ways to make money in the fitness space.

Zoom became a new household name 

With almost everyone using it to connect either in their business or with just friends and family

But this brought an onslaught of online live zoom workouts 

And everyone was battling it out to sell their zoom classes.

And that is totally fine but online personal training is so much more than live zoom workouts.

That's why in this week’s episode I want to pull back the curtain on online personal training 

And discuss how you can build out your online fitness business to be more than just zoom workouts.

Enjoy the show!

Need help with your Online Fit Pro Business?

Check out my Youtube channel: http://go.davejcrawford.com/youtube

Starting or building an online fitness business can seem pretty scary.

Maybe you have a successful offline business in a gym or studio but you are sick of trading time for money and want to see what all this online hype is about.

Or maybe you are already online but you are scratching your head as it's not quite working.

You see other coaches killing it but things just don't seem to be falling into place for you.

Whatever your situation, it is totally normal and I have been there myself.

That's why in this week’s episode I want to give you THE key element you must nail in your online fitness business.

Enjoy the show!

Need help with your Online Fit Pro Business?

Check out my Youtube channel: http://go.davejcrawford.com/youtube

The current online space can look and feel like completely overwhelming, specifically at the start of the road for your online fitness business.

With so many social media platforms and all the different content types from feed posts to reels and stories it’s no wonder that most online fitness coaches get lost and confused with their online marketing strategy for their online fitness business.

But when it comes to your online fitness business we can't ignore Instagram’s presence and potential reach within the online fitness space.

Instagram is one of the most popular social media platforms on the market right now and is always innovating to keep its users entertained and grow its audience.

With around 1 billion active users it’s hard to ignore it, so let’s see how we can tap into this audience and utilise it for your online fitness business.

That’s why in this week’s episode I want to give you 5 simple and actionable fitness Instagram marketing tips to help you grow your fitness audience and reach your ideal target market.

Enjoy the show!

Need help with your Online Fit Pro Business?

Check out my Youtube channel: http://go.davejcrawford.com/youtube

With the online fitness industry exploding over the last 12 -18 months there is no shortage of online apps you could be using in your online fitness business.

After working with over 300 online fitness coaches and helping them start, grow and scale their online fitness business, I have pretty much seen it all.

When you transition from a gym or studio to online the list of apps can start piling up very fast.

You need apps for training your clients, having calls with your clients, sending emails, taking payment, delivering your programme and we haven't even spoken about marketing yet.

It can get expensive and overwhelming pretty fast.

But does it have to be this way?

In this week’s episode, I am going to talk to you about why I think this app is the best in the market and why you should be using it to help run your business.

Enjoy the show!

Need help with your Online Fit Pro Business?

Check out my Youtube channel: http://go.davejcrawford.com/youtube

When it comes to marketing your online fitness business, there is no shortage of options available.

You could build a website, do SEO, Tik Tok, Instagram, Linked In or even PPC or go big and do all of them.

And to add to the noise and confusion for every option, there's at least a dozen pros and a dozen cons muddying up the water and making a clear decision seem like an impossibility.

So it's no surprise then that one of the most amazing advertising tools available today in my opinion is still under-appreciated and under-utilized even though everyone has heard of it in one way or another.

And that tool would be Facebook ads, which is why on today's episode, we're answering the big question once and for all:

“Are Fitness Facebook Ads Worth It?”

Enjoy the show!

Need help with your Online Fit Pro Business?

Check out my Youtube channel: http://go.davejcrawford.com/youtube

We speak to a lot of online fitness coaches who have often had a bad experience with running Facebook ads

Or who have found that they don't really work for their online fitness business.

Before we started running millions of dollars through Facebook ads, we used to think the same thing too.

When we first started a coaching business, we hired an agency to handle our Facebook ads.

We were super excited because they were confident they would generate a flood of leads, clients and revenue.

We spent thousands and thousands of dollars on the service and ads but got nothing in return.

We were so discouraged but honestly, we still felt like ads could work.

That's when we decided to take things into our own hands and run our own ads.

We knew Facebook ads worked, we just clearly hadn't worked with someone who was competent enough to run them.

Essentially what we figured out was that there were 4 key elements to running profitable fitness Facebook ads.

And in this week’s episode, I’ll be diving into more details on how you can implement these into your online fitness business.

Enjoy the show!

Need help with your Online Fit Pro Business?

Check out my Youtube channel: http://go.davejcrawford.com/youtube

Hiring a marketing agency reminds me of going into a car garage to get your car fixed.

You know the problem but you don’t necessarily know what it is, how to fix it and how much it's going to cost...

You are going in blind and the mechanic could tell you anything and you will believe it unless you know about cars.

The point is there are so many marketing agencies now, in fact I believe it was the fastest growing online industry and the barrier to entry is so low, all you need is a laptop.

And with so many marketing agencies they are competing for your attention and work.

Honestly they will tell you they can help you even though they may not specialise in fitness at all.

In this week’s episode I want to talk to you about when you should start looking for a fitness marketing agency and how to not make the mistakes we’ve made.

Enjoy the show!

Need help with your Online Fit Pro Business?

Check out my Youtube channel: http://go.davejcrawford.com/youtube

Want to start, grow or scale your online fitness business but not sure where to start or why it's not working?

You might have already tried everything that’s been suggested yet your competitors seem to be killing it.

In order to be successful online, it almost comes down to the same element of your online fitness business every time.

And it's why I spend so much time and emphasis on it.

I won't stop talking about it and that's your niche.

After working with over 500 online fitness coaches and seeing almost every niche from the good, the bad and the downright ugly it became apparent to me that the niche always needs attention even when you are already established online.

That’s why in this week’s episode I am going to cover why getting your online niche dialed is more important than anything else in your online fitness business.

Enjoy the show!

Need help with your Online Fit Pro Business?

Check out my Youtube channel: http://go.davejcrawford.com/youtube

Fitness Facebook Ads or Fitness Instagram Ads…

It’s always been a hard choice for Fitness Professionals when looking to grow their online business.

There is no denying that both platforms dominate the social media market but which one is the most effective for your online fitness business?

That’s why in this episode, I am putting Fitness Facebook Ads up against Fitness Instagram Ads to see which one is the best option to help grow and scale your online fitness business to get more leads, prospects, clients and reviews for your online fitness business.

Enjoy the show!

Need help with your Online Fit Pro Business?

Check out my Youtube channel: http://go.davejcrawford.com/youtube

Every fitness professional has run into this question: Boosted Fitness Posts or Facebook Fitness Ads?

Boosting fitness posts is so easy and it's what Facebook wants you to do

But it is not the best strategy for your fitness business

And by spending a little more time you can learn how to run Facebook fitness ads with insane results.

That’s why in this week’s episode I will compare boosting fitness posts vs Facebook fitness ads

So you don't fall for the boosting post trap like everyone else.

And show you how, if done right, Facebook ads can explode your business bringing in more prospects, leads, clients and revenue month on month.

Enjoy the show!

Need help with your Online Fit Pro Business?

Check out my Youtube channel: http://go.davejcrawford.com/youtube