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5.00 stars
38:57

Partner Up Profits

by Joey Vaillancourt

The Partner-Up Profits Podcast discusses practical advice on leveraging affiliate and influencer marketing programs to increase sales and scale your business. It’s based on my experience, from humble beginnings as an introverted small-towner with no marketing experience to helping scale dozens of partnership programs to well over $100M in sales for online companies and making the Inc. 5000 list as a result. My goal is to help you make sense of partnership marketing strategies and stay on top of emerging trends based on real-world experience, so you make less costly mistakes and start fast-tracking your success when working with affiliates and influencers. Join in on conversations with fascinating guests, get the creative juices flowing and always walk away with actionable next steps and inspiration to make more sales with partners. You're just one partnership away from changing your business, so get ready to partner up and profit.

Copyright: 2023

Episodes

7 Tips for Closing More Influencer Partnerships

18m · Published 03 Oct 07:00

Are you curious about how some people and businesses seamlessly collaborate with influencers and content creators in this digital age?

You're not alone. Cracking influencer partnerships has become a major topic in a world where internet connections are powerful.

In this episode, we'll explore the power of personalization and how it can turn a casual conversation into a meaningful relationship. We'll talk about the psychology behind scarcity and how it can create urgency and value in partnership opportunities.

Not only that, we'll discuss the necessity of evaluating and assessing your efforts to improve your strategy and maximize results.

Are you ready to supercharge your influencer partnerships? Don't miss this episode!

In this episode, we cover:

[01:40] The Importance of Personalization in Outreach

[06:05] Introducing Scarcity of Time in Outreach

[08:14] Leveraging Scarcity of Product and Knowledge in Outreach

[14:39] Clarity In Outreach Communication

[16:17] Using Templates and Systems for Effective Outreach



Connect with Joey!

https://www.instagram.com/joeyvaillancourt/

https://www.facebook.com/joey.vaillancourt.9/

https://www.linkedin.com/in/joey-vaillancourt/

https://www.youtube.com/@partnerupprofits

https://www.partnerupprofits.com

Get access to myfree course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer armyhttps://www.partnerupprofits.com/influencer

Get access to thePartner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketinghttps://www.partnerupprofits.com/productivity-toolbox

Influencer Goldmine: How I Find Over 500 Influencers to Promote a Product

21m · Published 01 Oct 07:30

Finding 500 influencers might seem like a daunting task, but with a little creativity, you can do it without spending a dime.

Engaging with a larger pool of influencers helps mitigate risks associated with relying on a single or just a handful of influencers. If one influencer's popularity wanes or they face a controversy, it could negatively impact your brand. In contrast, having numerous influencers can help maintain a consistent brand image.

But, how do you find these influencers without breaking the bank? We've got you covered!

In this episode of Partner Up Profits Podcast, we unlock how to harness the power of social media platforms, free tools, networking, and more to connect with a vast range of 500 influencers in your niche.

Don't miss out on the opportunity to revolutionize your influencer marketing strategy and take your business to new heights!

In this episode, we share:

[00:35 - 01:46]: Exploring the Significance and Challenges of Finding Influencers

[02:22 - 03:15]: Outlining the Framework for Locating Influencers

[07:41 - 08:00]: Presenting the Perfect Partner Prospecting Playbook.

[08:00 - 09:45]: Brainstorming on Interests and Relevant Hashtags

[09:45 - 13:10]: Utilizing Ready-Made Templates and Systems for Partnership Marketing

[13:10 - 18:13]: Conducting Research on Hashtags, Related Accounts, and Event

[18:13 - 20:57]: Finalizing A Comprehensive List of Potential Influencers

Connect with Joey!

https://www.instagram.com/joeyvaillancourt/

https://www.facebook.com/joey.vaillancourt.9/

https://www.linkedin.com/in/joey-vaillancourt/

https://www.youtube.com/@partnerupprofits

https://www.partnerupprofits.com

Get access to myfree course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer armyhttps://www.partnerupprofits.com/influencer

Get access to thePartner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketinghttps://www.partnerupprofits.com/productivity-toolbox

Influencer Marketing Strategies to 10x Your Business

22m · Published 01 Oct 07:15

Tired of trying traditional marketing methods without seeing significant results?

Influencer marketing has emerged as a powerful strategy in the world of digital marketing, offering businesses a range of benefits that can significantly impact their growth and success. Collaborations with influencers often yield a higher return on investment compared to traditional marketing methods.

By collaborating with influencers, you can tap into their engaged audience, increase brand awareness, and leverage the trust that influencers have built with their followers. This can lead to higher engagement, conversions, and ultimately, increased revenue for your business.

But wait! If you don't think of influencer marketing strategically, you risk missing out on the numerous benefits it offers. You may end up working with influencers who aren't the right fit for your brand, leading to wasted resources, poor return on investment, and even potential damage to your brand's reputation.

Discover why you should look beyond the number of followers and focus on other critical metrics, such as engagement rate, audience demographics, and content quality. Learn the most effective strategies to supercharge your influencer marketing campaigns and drive exceptional results for your business. In this value-packed episode, we will unveil:

  • Why should you focus on micro followers?

  • Factors to consider when choosing the right influencer for your business

  • Importance of building a system for your influencer marketing strategy

  • Why you should not focus solely on follower count as it is a vanity metric

  • Strategies to have return on investment from your influencer marketing plan

Don't miss out on the opportunity to revolutionize your influencer marketing strategy and take your business to new heights!

In this episode, we cover:

[00:29 - 02:51] Is Influencer Marketing Dead?

[03:16 - 04:04] Partner Up Profits Power Move - Zoom Selfie

[04:10 - 05:50] Basics and Fundamentals Make Money

[05:56 - 09:20] Define Your Systems Before Starting

[09:29 - 10:25] What is Success

[10:35 - 17:27] TODS (Test, Optimize, Decide, Scale)



Connect with Joey!

https://www.instagram.com/joeyvaillancourt/

https://www.facebook.com/joey.vaillancourt.9/

https://www.linkedin.com/in/joey-vaillancourt/

https://www.youtube.com/@partnerupprofits

https://www.partnerupprofits.com

Get access to myfree course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer armyhttps://www.partnerupprofits.com/influencer

Get access to thePartner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketinghttps://www.partnerupprofits.com/productivity-toolbox

5 Ways to Easily Get Started with Partnership Marketing

24m · Published 01 Oct 07:00

Partnerships have long been a cornerstone of business success, as they create opportunities for growth, innovation, and increased market share. By working together, businesses can pool resources, share risks, and leverage each other's expertise to achieve common goals.

Ever wondered how to harness the power of partnerships to boost your business revenue? Are you looking for proven ways to monetize your connections and create long-lasting success? Look no further!

In this episode of Partner Up Profits Podcast, we dive into the top 5 ways to monetize partnership strategies in your business. We'll explore the secret sauce behind successful partnerships and how to make them work for you.

Join us on this exciting journey as we uncover the essentials of building meaningful relationships in business, leveraging personal networks for mutual growth, and borrowing influence by partnering with established businesses or individuals. We'll also dive into the world of online communities and thought leaders, discovering how they can strengthen your brand positioning and pave the way for unprecedented growth.

This episode is packed with actionable tips and strategies, including:

- Affiliate marketing as an effective starting point for partnerships

- Utilizing online communities for networking and growth opportunities

- Connecting with thought leaders to strengthen your brand positioning

- The importance of understanding your target audience for effective marketing

- Leveraging your customer base through rewards and incentives

- Nurturing relationships through targeted communication and leveraging email marketing to drive conversions

- The power of authenticity, personalization, and storytelling in resonating with your audience

- Embracing omnichannel marketing strategies with successful partners

So, are you ready to unlock the full potential of partnerships and skyrocket your business revenue? Tune in now!

In this episode, we cover:

[00:34 - 08:54] Five Key Strategies to Implement Partnership Marketing

[08:54 - 15:13] Benefits and Action Steps for Joining Affiliate Networks

[15:13 - 19:47] Utilizing User-Generated Content in Partnership Marketing

[19:47 - 23:58] Insights into Podcast Advertising and Interviews for Business Promotion

[20:53 - 24:03] Understanding Full Integration and Omnichannel Marketing in Partnerships

Connect with Joey!

https://www.instagram.com/joeyvaillancourt/

https://www.facebook.com/joey.vaillancourt.9/

https://www.linkedin.com/in/joey-vaillancourt/

https://www.youtube.com/@partnerupprofits

https://www.partnerupprofits.com

Get access to my free course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer

Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox

Partner Up Profits Podcast - The Mission and Journey

11m · Published 30 Aug 19:42

The Partner-Up Profits Podcast discusses practical advice on leveraging affiliate and influencer marketing programs to increase sales and scale your business.

It’s based on my experience, from humble beginnings as an introverted small-towner with no marketing experience to helping scale dozens of partnership programs and generating over $100M in sales for online companies and making the Inc. 5000 list as a result.

My goal is to help you make sense of partnership marketing strategies and stay on top of emerging trends based on real-world experience so you make less costly mistakes and start fast-tracking your success when working with affiliates and influencers. This is for the “in-the-trenchers”, the get er done’ers, the team captains, the needlemovers, the revenue drivers, the marketing managers. This is for the ones who are always expected to do things with less and get it done faster than before. This is for those striving to stay ahead of the competition by becoming a true “A-player” Join in on conversations with fascinating guests, get the creative juices flowing and always walk away with actionable next steps and inspiration to make more sales with partners. You're just one partnership away from changing your business, so get ready to partner up and profit. Know more about our Podcast here: https://www.partnerupprofits.com/podcast

Partner Up Profits has 45 episodes in total of non- explicit content. Total playtime is 29:13:05. The language of the podcast is English. This podcast has been added on October 11th 2023. It might contain more episodes than the ones shown here. It was last updated on May 27th, 2024 21:14.

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