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18:59

Brick and Mortar Visibility

by MELISSA ROSE: Business Coach

Are you a brick and mortar business owner that has put your blood sweat and tears into creating a storefront that lights you up and serves your clients well only to be frustrated that you’re the best kept secret in town? If you’re NOT hearing your new clients say, “I found you on Google!” then you’re in the right place. Welcome. I'm Melissa Rose—mom, business owner, and your straight-shooting visibility coach. I've cracked the SEO code to becoming the top choice on Google in my industry, and now, I'm sharing the secrets on this podcast. Get ready for stories, fail-proof strategies, and practical tips to elevate your brick and mortar presence to the top choice on Google. So let's get real, because we're about to make your business, “The Only Option in Town!”

Copyright: 2020 The Dancing House

Episodes

Crush 2023: Navigating Separation Season for Your Best Business Year Yet!

18m · Published 27 Nov 18:49

Hey there, it's a significant week for me—Ms. Melissa Rose—because it's my birthday week! Birthdays always make me pause and reflect. I have this tradition of writing a birthday note to myself every year and stapling it to the one from the previous year. The stack has grown, and going through them, I can track the evolution of my goals from conception to manifestation through hard work, intentional planning, and even some unexpected victories.

I used to not be a fan of having a late November birthday, but now I love it, and here's why. It re-energizes me for my next trip around the sun. Recently, I heard about something called "Separation Season." You've probably heard of "cuffing season" for couples getting engaged or married, but Separation Season is for goal-setters, high achievers, and, well, you!

This season is a time when some continue to grind, while others express gratitude and relax. Personally, it's hard for me to sit still, and that late fall birthday has always given me the extra push to keep going. So, if you're aiming to take your business to the best finish line you've ever had, guess what? You've got 30 days to make it happen! I firmly believe that a lot can change in 30 days. In this episode, I'm excited to share with you how, why, and what you need to do, be, and think to crush 2023 into the best year in business yet!

Whether you're a seasoned entrepreneur or just starting out, join me for this special episode filled with actionable tips, inspiration, and the keys to unlocking your business's full potential in the coming year. Let's navigate Separation Season together and make the most of the next 30 days. Your best year in business is just around the corner!

APPLY to work with me for FREE! Deadline to apply is December 10th. Winner will be drawn on Dec. 15th.

Did you love today’s podcast? 🙌

  1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose
  2. Leave us a rating and review on Apple Podcast!

Link to ALL THE GOODS! www.msmelissarose.com/deals

LinkedIN

Instagram

Our Sponsor Nutritionist Lisa Holtan

In 2009 Melissa Rose started her business, The Dancing House in the basement of her home. There she taught the art of dance to students of all ages while her babies were right along with her in the pack and play. With passion, resilience, and tenacity - she created a business that has become "The Highlight of Your Week" for her tribe, her team and her community.

Along with running a successful brick and mortar business and an online dance membership, Melissa is also a visibility coach and consultant for brick + mortar studio businesses. Guiding others to a flourishing business that provides well for their own tribe - creating a legacy for themselves, their family and their community.

When not inspiring or empowering, Melissa is a super mama of five kiddos, enjoys long hikes (without her kids) and playing in her garden.

Gratitude and Resiliency: Affirmations that Produce Results!

22m · Published 20 Nov 17:55

🎙️ Today's podcast is a bit of an emotional rollercoaster, but in the best way possible. As we revel in a weekend of Thanksgiving, I wanted to dive into a recording that goes beyond the nuts and bolts of business and delves into the softer side of the entrepreneurial journey.

Running a brick and mortar business is no stroll in the park for the faint of heart or mind. In this episode, I'm opening up and sharing my top 10 affirmations—the mantras that keep me grounded and fueled for the marathon that is running a brick and mortar business. Because let's face it, it's not a sprint; it's a full-on marathon.

Don't mind the softer voice—it's not a sign of diminished passion; it's a testament to the depth of emotion behind these affirmations. Get ready for a heartfelt episode complete with stories that remind me, and hopefully you, of the profound gratitude we have as business owners. 🌟

Referred to podcast with Lindsey Robison

Did you love today’s podcast? 🙌

  1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose
  2. Leave us a rating and review on Apple Podcast!
  3. Also, if you haven’t done so already, follow the podcast.

Link to ALL THE GOODS! www.msmelissarose.com/deals

LinkedIN

Instagram

Our Sponsor Nutritionist Lisa Holtan

In 2009, Melissa started her business in her basement while her babies were in the pack and play. With her passion, resilience and nose down, she created a business that has become "The Highlight of you Week" for her tribe, her team and her community.

Now Melissa has a marketing agency for local brick & mortar businesses. Melissa using her expertise in SEO, social media, and digital marketing to help local brick and mortar business become "The Only Option in Town" for their industry. Helping them create business that thrives and allows her clients the time and financial freedom they desire and deserve. Living their epic life. Every. Single. Day.

Melissa is a super mama of five kiddos and enjoys long hikes or talking to her plants in her garden. At the end of the day, you'll find her on her porch bed swing reading a book.

Cracking the Code: Going Viral with Community Values

14m · Published 13 Nov 16:55

Welcome to a powerhouse episode where we unravel the secrets behind social media triumphs, spotlighting a recent viral post that propelled small business, brick-and-mortar client's online presence to dazzling new heights. Buckle up as we dissect the strategies behind the success, from crafting intriguing "Did You Know" posts to the influence of interactive carousel content, and the enchantment of a meticulously designed Call to Action (CTA) centered on community benefit.

Dive into a captivating case study featuring a small business owner who, despite initial reservations about self-promotion, ingeniously highlighted daily community support. Learn how this approach can revolutionize your small business brand without appearing boastful.

Unlock the secrets to applying these strategies to your own brick-and-mortar small business. We provide actionable tips for navigating the delicate line between showcasing your offerings and building a robust connection with your community.

Tune in for practical takeaways and actionable tips that empower you to crack the code of going viral while remaining true to your small business's community values. If you're ready to elevate your small business's social media game and leave a lasting impact, this episode is a non-negotiable must-listen!

Join us for another enlightening exploration into the realms of small business and marketing. Share your thoughts and experiences with us because your insights matter! 🚀

Did you love today’s podcast? 🙌

  1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose
  2. Leave us a rating and review on Apple Podcast!
  3. Also, if you haven’t done so already, follow the podcast.

Link to ALL THE GOODS! www.msmelissarose.com/deals

LinkedIN

Instagram

Our Sponsor Nutritionist Lisa Holtan

In 2009, Melissa started her business in her basement while her babies were in the pack and play. With her passion, resilience and nose down, she created a business that has become "The Highlight of you Week" for her tribe, her team and her community.

Now Melissa has a marketing agency for local brick & mortar businesses. Melissa using her expertise in SEO, social media, and digital marketing to help local brick and mortar business become "The Only Option in Town" for their industry. Helping them create business that thrives and allows her clients the time and financial freedom they desire and deserve. Living their epic life. Every. Single. Day.

Melissa is a super mama of five kiddos and enjoys long hikes or talking to her plants in her garden. At the end of the day, you'll find her on her porch bed swing reading a book.

Blitzin' Through Your Black Friday Event with My Game Changing Strategy!

18m · Published 06 Nov 18:07

🚀 Calling all Brick and Mortar Powerhouses! Now, listen up because this is your time to shine! Every day is a chance to rock the business world, but with the Holidays fast approaching, we've got a golden opportunity to deliver the kind of service and magic that the big box stores can only dream of. 🎁✨

In this heart-pounding episode, I'm diving headfirst into why I believe 2023 is about to witness the most epic Black Friday Event ever! I'm not just talking hype—I'm laying out my battle-tested framework for creating an unforgettable Black Friday extravaganza that not only fills your pockets with extra jingle but sends your business soaring into the stratosphere by the end of 2023.

But wait, there's more! I'm spilling all the tips, tweaks, and secrets I'm implementing to stand out even brighter this year. November is our time to shine, and we're finishing it strong! 💥

Feeling the excitement? Get ready for an adrenaline rush! Snag your FREE download of the exact template that pumped an extra $5000 into my business. It worked wonders, and I'm gearing up to make it rain success again this year. 📈

Don't miss out! Grab your download here and let's make this Black Friday the stuff of legends: https://www.msmelissarose.com/blackfriday

Did you love today’s podcast? 🙌

  1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose
  2. Leave us a rating and review on Apple Podcast!
  3. Also, if you haven’t done so already, follow the podcast.

Link to ALL THE GOODS! www.msmelissarose.com/deals

LinkedIN

Instagram

Our Sponsor Nutritionist Lisa Holtan

In 2009, Melissa started her business in her basement while her babies were in the pack and play. With her passion, resilience and nose down, she created a business that has become "The Highlight of you Week" for her tribe, her team and her community.

Now Melissa has a marketing agency for local brick & mortar businesses. Melissa using her expertise in SEO, social media, and digital marketing to help local brick and mortar business become "The Only Option in Town" for their industry. Helping them create business that thrives and allows her clients the time and financial freedom they desire and deserve. Living their epic life. Every. Single. Day.

Melissa is a super mama of five kiddos and enjoys long hikes or talking to her plants in her garden. At the end of the day, you'll find her on her porch bed swing reading a book.

Why You Should Expect More from Your Body and Other Secrets from Boutique Physical Therapy with Dr. Jen Bloemendal

31m · Published 01 Nov 08:44

Today, we are honored to have Dr. Jen sharing her inspiring journey and delving into why she passionately aligns with the mission and vision of Fit PT. Our conversation unfolds into her deep-rooted love for Physical Therapy, debunking the myth that boutique physical therapy has to break the bank, and the empowering truth that you can—and should—expect more from your body.

🚀 Join us in this enlightening discussion that underscores why our St. Croix Valley community continues to leave us in awe. We are truly fortunate to be part of a region that embraces a holistic health approach.

If you resonate with this perspective, I wholeheartedly invite you to claim your FREE copy at www.healthyinthevalley.com

Within each publication, discover the crème de la crème of the area's leading business owners, fervently dedicated to guiding and serving you in living your best life in mind, body, and soul. Let's elevate our well-being journey together! 💖

Referred to Podcasts:

The Value of Being Coachable with Dr. Kaitlin Haider

{Healthy in the Valley Series} The Story of Fit PT with Dr. Kaitlin Haider

Connect with Fit PT

@yourfitpt in IG

@jenbthedpt on IG

Free workshop by Joanna Sapir

Did you love today’s podcast? 🙌

  1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose
  2. Leave us a rating and review on Apple Podcast!
  3. Follow the pod

CONNECT with Melissa: https://www.msmelissarose.com/deals

LinkedIN

Instagram

In 2009, Melissa started her business in her basement while her babies were in the pack and play. With her passion, resilience and nose down, she created a business that has become "The Highlight of you Week" for her tribe, her team and her community.

Now Melissa has a marketing agency for local brick & mortar businesses. Melissa using her expertise in SEO, social media, and digital marketing to help local brick and mortar business become "The Only Option in Town" for their industry. Helping them create business that thrives and allows her clients the time and financial freedom they desire and deserve. Living their epic life. Every. Single. Day.

Melissa is a super mama of five kiddos and enjoys long hikes or talking to her plants in her garden. At the end of the day, you'll find her on her porch bed swing reading a book.

Why "YOU" are a Vital Part Your Marketing Efforts

23m · Published 23 Oct 16:14

Welcome to today's power-packed episode! We're diving deep into the crucial world of visibility strategies for your Brick and Mortar business. As a dedicated marketing agency specializing in making brick and mortar businesses be “The Only Option in Town,” I can't stress enough how vital it is to employ all three of these strategies consistently—yes, consistently is the keyword here.

The trio of strategies we're talking about are: Online, Offline, and YOU. Each plays a pivotal role in crafting a narrative that makes your business the go-to in your community. If you're eager to get a deeper understanding, head over to MsMelissaRose.com/deals for an exclusive workshop download. And if you missed our last episode, click back to episode #192: Unplugged Marketing: Thriving Without Social Media and catch up on the offline strategies we explored.

Being a fellow brick-and-mortar business owner, I share your passion and commitment to being the Cornerstone of our communities. You're the risk-taker, the one embracing challenges and opportunities to bring goodness into your community. My mission is simple: to see you thrive, prosper, and generously contribute to your community, your family, and most importantly, to yourself.

Here's to your visibility journey and being the unrivaled option in town! 🥂

Did you love today’s podcast? 🙌

  1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose
  2. Leave us a rating and review on Apple Podcast!
  3. Also, if you haven’t done so already, follow the podcast.

Link to ALL THE GOODS! www.msmelissarose.com/deals

LinkedIN

Instagram

Our Sponsor Nutritionist Lisa Holtan

BIO:

In 2009 Melissa Rose started her business, The Dancing House in the basement of her home. There she taught the art of dance to students of all ages while her babies were right along with her in the pack and play. With passion, resilience, and tenacity - she created a business that has become "The Highlight of Your Week" for her tribe, her team and her community.

Along with running a successful brick and mortar business and an online dance membership, Melissa is also a visibility coach for brick + mortar studio businesses. Guiding other boss ladies to a flourishing business that provides well for their own tribe - creating a legacy for themselves, their family and their community.

When not inspiring or empowering, Melissa is a super mama of five kiddos, enjoys long hikes (without her kids) and playing in her garden.

Navigating Life's Uncertainties: A Compassionate Approach to Future Planning with Mary Beth Simón

27m · Published 18 Oct 08:00

In today's podcast, we're delving into the essential but often overlooked topics of planning for the "what if" and "when." These are conversations that tug at the heartstrings but are undeniably crucial. Let's get real—building your Brick and Mortar business as the community's top choice is a monumental achievement. But what's the game plan for those unpredictable #life moments?

Enter the wonderful Mary Beth Simón. We're opening up about facing reality, discussing the nitty-gritty of what happens when life takes an unexpected turn. Discover the steps to take, who should be your support system, and how Mary Beth can make your journey more manageable—all while expressing love to those who matter most.

Because we understand, nobody enjoys broaching topics like the end of life or business. To make these conversations a little easier, Mary Beth has a heartfelt freebie for all of us. 🎁 Because, really, who doesn't appreciate a thoughtful gift that simplifies life's tough discussions?

Tune in now, and let's approach these important conversations with confidence and compassion. 💙

FREE GIFT: I'd like to offer your listeners a free gift: https://nichepartnershipconsulting.net/melissa

Want to connect with Mary Beth:

LinkedIn

YouTube

Mary Beth guides business owners to create contingency plans that prepare them and

their teams for extended vacations or the unexpected, so the business can continue to

run successfully in their absence.


She founded Niche Partnership Consulting after seeing the turmoil that a lack of

contingency planning can cause when a dear friend developed terminal cancer.


Mary Beth is a national conference speaker, continuous learner and loves helping

business owners find peace of mind since retiring from a 30+ year career at Vanguard.

In her free time, she’s active in her local business community and loves being mom to

her rescue dogs.

Did you love today’s podcast? 🙌

  1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose OR let me know what you think. DM me!
  2. Leave us a rating and review on Apple Podcast!
  3. Also, if you haven’t done so already, follow the podcast.

CONNECT with Melissa: https://www.msmelissarose.com/deals

LinkedIN

Instagram

In 2009 Melissa Rose started her business, The Dancing House in the basement of her home. There she taught the art of dance to students of all ages while her babies were right along with her in the pack and play. With passion, resilience, and tenacity - she created a business that has become "The Highlight of Your Week" for her tribe, her team and her community.

Along with running a successful brick and mortar business and an online dance membership, Melissa is also a visibility coach and consultant for brick + mortar businesses. Guiding other boss ladies to a flourishing business that provides well for their own tribe - creating a legacy for themselves, their family and their community.

When not inspiring or empowering, Melissa is a super mama of five kiddos, enjoys long hikes (without her kids) and playing in her garden.

Unplugged Marketing: Thriving Without Social Media

20m · Published 09 Oct 21:21

Welcome to another episode of Brick + Mortar Visibility! This week, we dive into a question that many of us can relate to: "I hate social media. What can I do to market my business without having to be online?" If you've ever found yourself grappling with a love-hate relationship with social media, you're not alone—I feel your pain, and I even use it for my business!

In today's episode, I'm excited to explore a plethora of ways you can effectively market your business or non-profit without delving into the world of social media. And before you dismiss these ideas as "old school," consider this: after 15 years in the business, I still find inspiration and new perspectives that spark fresh ideas to enhance my current strategies. It's all about constant improvement and upleveling our approaches to be the best we can be.

So, if you're ready to break free from the social media grind, grab your earbuds, join me in this conversation, and let's get real about alternative avenues for marketing that might just be the game-changer you've been looking for. Because, in the end, what we all strive for is not just to be good but to be better.

Tune in and let's explore the diverse landscape of marketing beyond the socials!

Did you love today’s podcast? 🙌

  1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose OR let me know what you think. DM me!
  2. Leave us a rating and review on Apple Podcast!
  3. Also, if you haven’t done so already, follow the podcast.

Link to ALL THE GOODS! www.msmelissarose.com/deals

LinkedIN

Instagram

Our Sponsor Nutritionist Lisa Holtan

BIO:

In 2009 Melissa Rose started her business, The Dancing House in the basement of her home. There she taught the art of dance to students of all ages while her babies were right along with her in the pack and play. With passion, resilience, and tenacity - she created a business that has become "The Highlight of Your Week" for her tribe, her team and her community.

Along with running a successful brick and mortar business and an online dance membership, Melissa is also a visibility coach for brick + mortar studio businesses. Guiding other boss ladies to a flourishing business that provides well for their own tribe - creating a legacy for themselves, their family and their community.

When not inspiring or empowering, Melissa is a super mama of five kiddos, enjoys long hikes (without her kids) and playing in her garden.

Immunity Blueprint: Crafting a Burnout-Proof Brick-and-Mortar Business with Joanna Sapir

29m · Published 04 Oct 19:34

🎙️ Welcome back to another episode of Brick and Mortar Visibility, where we're diving deep into the game-changing topic of creating a business that's downright immune to burnout! 🚀✨

Let's face it, many of us are running on fumes, dangerously close to the brink of a health breakdown. How do we stay ahead of the burnout curve? Especially when the to-do list seems never-ending, and tasks have a knack for stretching longer than anticipated.

Enter Joanna Sapir, our fabulous guest, here to drop some serious knowledge bombs that you can take straight to the bank—both figuratively and literally. With her experience as a former brick and mortar business owner in the health and wellness space, she intimately understands the desire to serve our clients, often at the expense of our own well-being.

I, for one, walked away with some major nuggets that I'm not only sharing with my favorite people but also applying to my own brick and mortar business. So, grab those earbuds, press play, and don't waste another minute. Your health deserves this dose of wisdom! 🎧💖 #BusinessWellness #BrickAndMortarSuccess

FREE GIFT: I'd like to offer your listeners a free gift as well, my "Client Champion Formula" - https://joannasapir.com/Visibility

Want to connect with Joanna:

Instagram

Podcast

http://joannasapir.com

Joanna Sapir is a business strategist for holistic practitioners, particularly those that integrate multiple modalities. Joanna's special ability is in helping practitioners set up repeatable systems and processes in their businesses to serve their clients more powerfully, enroll committed long-term clients, and create steady income and cash flow. She has been a teacher and trainer for more than twenty years, from the classroom to the gym floor and now to wellness practices across the world. Born and raised in the San Francisco Bay Area, she is a mother of two, a USA Masters National Champion in Olympic-style Weightlifting, and the host of the Business Revolution for Practitioners podcast.

Did you love today’s podcast? 🙌

  1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose OR let me know what you think. DM me!
  2. Leave us a rating and review on Apple Podcast!
  3. Also, if you haven’t done so already, follow the podcast.

CONNECT with Melissa: https://www.msmelissarose.com/

LinkedIN

Instagram

Facebook

The Silly-Simple Strategy for TRIPLE the Engagement on your Social Media

15m · Published 02 Oct 16:10

Hey, Rebel Women!🤘 Ready to slay the marketing game and make your brick and mortar shine like never before? Well, buckle up, because I've got the secret sauce to get your audience hitting that pause button and giving you their undivided attention.

Let's be real, marketing these days can feel like a broken record. Same old, same old. But fear not! Injecting creativity into your strategy is the game-changer, and trust me, it's no walk in the park.

So, if you're stuck in the social media engagement doldrums, hit pause on your busy schedule and dive into this episode. I'm about to spill the beans on how I skyrocketed my Facebook ad click-through rate to a mind-blowing 6%! (Yep, you heard it right, the industry standard is a measly 2%.)

And the best part? It's ridiculously simple! I'm not just talking the talk; I'm walking you through the exact steps I took. I'm slapping this strategy onto all the spokes in my business, and you should too.

Grab those earbuds, hit play, and get ready to apply this game-changing strategy like a marketing ninja. 🚀 Your business will thank you later!

Did you love today’s podcast? 🙌

  1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose OR let me know what you think. DM me!
  2. Leave us a rating and review on Apple Podcast!
  3. Also, if you haven’t done so already, follow the podcast.

Link to ALL THE GOODS! www.msmelissarose.com/deals

LinkedIN

Instagram

Our Sponsor Nutritionist Lisa Holtan

#MarketingMagic #ClickThroughRoyalty

Brick and Mortar Visibility has 237 episodes in total of non- explicit content. Total playtime is 74:59:52. The language of the podcast is English. This podcast has been added on August 20th 2022. It might contain more episodes than the ones shown here. It was last updated on May 19th, 2024 02:10.

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