Computer Business Marketing Show

Today on the show we look ahead to what marketing trends you should be keeping an eye on in 2019.  Our guest is Pia Larson of Fingerprint Marketing and she’ll be revealing the opposing sides of marketing and how you can leverage both next year to really give your marketing a boost. Plus we’ll learn which social platforms are going to be the best to be on in the new year and how video will play a vital role in all of it. All that and so much more coming up right now.

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On this episode we go way back to the original Computer Business Podcast to revisit our interview with Dave Walker of BizHive.com to talk about preparing your business for the holiday season. Learn the importance of measuring your past holiday seasons and what types of customers it’s best to market to during this time of year. All that and so much more coming up right now.

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Today we go back in time to episode 12 where we talk to Samantha Stone, author of “Unleash Possible” about how to grow your business and get more clients with strategic content marketing.  Specifically we’ll explore how to set up an editorial calendar and how that can save time and help you stay consistent. All that and so much more coming up right now.

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Today on the show we have James Riley who runs an MSP out of Tuscon Arizona.  James is going to talk to us about how he’s been able to grow his business for over a decade by not following traditional marketing methods. Paco and I also give James some advice to help him get through a road block he has with getting his foot in the door of new prospects. Plus I’ll talk about what I’m doing to improve my pricing and processes and we’ll show you how you can win a free copy of my book, How to Quit Your Job and Start a Computer Business. All that and so much more coming up right now.

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Today Paco and I chat about how to keep your customers coming back for more.  We reflect on what inspires loyalty in customers and discuss some out of the box ways to keep your customer buying from your business. Plus Paco announces a new event for IT business owners and talks about why it’s so important to have an air tight scope of work before starting a large project. All that and so much more coming up right now.

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On today’s episode Paco and I talk about our biggest marketing fails. What marketing have we done in the past that just didn’t pan out? And what lessons did we learn from it? Also, Paco will update us on his big projects and I did into website accessibility and black friday prep. All that and so much more coming up right now.

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On this episode we have a friend of the show, Dave Greenbaum, to talk about automation.  He’ll talk about how he connects all his business (and personal) apps together using automation. We’ll dig into how this helps him smooth out his client interactions and save time on marketing his business. Also, Dave will talk to us about his experience with adwords and the cool new t-shirts he had made for his business. All that and so much more coming up right now.

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Today on the show we talk about why LinkedIn in sucks, with Vikram Rajan. We’ll comiserate over shared disdain for certain quirks in LinkedIn and then talk about how you can flip the script and turn those headaches into benefits. Plus Vikram will reveal the free tool he’s created to solve one of those headaches in a big way. Plus Paco talks about what you can do to prevent the sting of client cancellations, and we introduce you to our new sponsor Mixmax. All that and so much more coming up right now.

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On today’s episode we talk about marketing on Twitter with Jennifer Longworth.  She’ll tell us about how to set-up your profile for success, the do’s and dont’s of building a following, what type of content to share, and what a Twitter Chat is. Plus I recap my WordCamp talk and Paco updates us on his various cabling projects. All that and so much more coming up right now.

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On today’s episode we have David Smith on to talk about how to find the purpose behind your content. We’ll cover the 4 purposes of content, the different types of content, why content doesn’t end when your customer hires you, and what the Marketing Hourglass is and how it can help you structure your content roadmap. Plus Paco updates us on a big client move he has coming up and I’ll explain what topic I’ll be covering at WordCamp Baltimore this weekend. All that and so much more coming up right now.

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