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Digital Marketing Strategies for Lawyers
by Chris Hargreaves: Lawyer (attorney)This is a show for lawyers who want to master the digital strategies they need to succeed in their practice. We help you weave together elements like blogging, SEO for lawyers, podcasting, video, Ad campaigns, content marketing and social media. With the skills you will learn in our marketing podcast you can grow your practice and generate inbound leads for your firm. From there you can increase your client base, develop more referrals, and ultimately continue to grow as much as you care to.
Copyright: Copyright 2023 Chris Hargreaves: Lawyer (attorney)
Episodes
Defeat your Fears of Video and Audio Content
14m · PublishedI get it - we all like hiding behind the fairly comfortable set or writing skills we developed as lawyers, and kind of hate the sound of our voices in recordings, or the way we look in videos.
It's time to get past it, because the success of your firm's marketing efforts might just depend upon it.
Don't worry though - we're here to help.
Oh Where Does All the Time Go ?!?
11m · PublishedYou sit down at your computer, ready to "do some marketing".
You blink a few times, and realise that an enormous amount of time has passed. Worse - you haven't achieved very much.
What's gone wrong, and how do we fix it?
Find out in this episode.
Are you Chasing Meaningful Metrics?
10m · PublishedWith so much data available to you now, what measurements actually matter? Are follower counts really just "vanity" metrics or is there something else to it?
Is Your Content Only Interesting to Other Lawyers?
7m · PublishedLawyers are great 'n' all, but that doesn't mean we're trying to get them as clients. So why is it that so many firms produce content on topics for lawyers, written in a style that only lawyers care about?
The Value of your Marketing Hour
6m · PublishedSpending an hour early on in your marketing efforts isn't the same as spending an hour 3 years later with a bunch of expertise under your belt.
Are your Google Ads Leaking Money?
6m · PublishedLawyers are spending more and more on Google Ads - but are you getting the best bang for your buck?
What if... You were just Nicer to People?
7m · PublishedOne of the easiest marketing strategies to implement is also one of the best - just be nicer to people.
No - not bland, uninteresting and inoffensive - nicer.
Let's talk about that.
Is Consistency Really Necessary?
9m · PublishedYou hear it a lot - post consistently or you'll fail!
But is it true? Do you really need to post at the same time, the same day, regularly?
Too Much Billable Work to Do for Marketing
8m · PublishedAs an up and coming younger lawyer, at some point you will be encouraged to do more marketing. The only problem? That suggestion comes with precisely no relaxation of your billable targets or current workload.
The Idea will Blow your Mind
3m · PublishedI mean, it might not. In fact, it's the most simple idea in the world, but it's a good one. And you know how many people actually do it? Basically none...
Digital Marketing Strategies for Lawyers has 84 episodes in total of non- explicit content. Total playtime is 9:01:42. The language of the podcast is English. This podcast has been added on August 24th 2022. It might contain more episodes than the ones shown here. It was last updated on February 25th, 2024 01:45.