Digital Marketing Strategies for Lawyers

All good things must come to an end - and your content is no different.

Sometimes you just have to say goodbye, and delete a bunch of your old or terribly performing content.

While researching which microphone is "best" for 100 hours is a common activity, that doesn't make it a particularly sensible one. So seriously: is it the microphone problem that's actually stopping you from your marketing efforts? I doubt it...

Often our marketing ideas are bigger than our ability to execute - so what do we do when the grand plans fall into a grand heap?

If you've been ignoring the advice to start a podcast for a few years now, the question is going to come up at some point: is it too late?

Answer... in this episode.

Video marketing might be all the rage, but if you're not assessing a few simple presentation methods along the way then you're missing an opportunity to improve.

Gets a bit annoying doesn't it - you have this cool thing to say but realise as you go to say that... somebody else said it first.

So what should you do?

Do you ever wonder if you're going to "run out" of content? Fear not - it's actually OK to say the same thing more than once...

Many law firms are just letting SEO "professionals" have a crack at making their sites more search engine friendly... which would be fine if they didn't make all of your content utter garbage in the process.

I hear a lot of people concerned about connecting with their colleagues on linkedin. In this episode I explain why it's not a terrible idea, and how you can actually benefit from it.

Getting people to read your stuff is pretty hard. But this simple tip will help your law firm's blog at least be relevant and useful for the people you care about.