Everlytic Bytes
by Solid Gold Podcasts #BeHeardDo you want to run more effective direct marketing campaigns? Then listen up. Everlytic is a digital communication platform that gives businesses the tools to create and send bulk, automated, hyper-personalised emails, SMSs, and voice broadcasts. We developed this podcast, Everlytic Bytes, to provide direct marketers with short snippets of value from professionals in the industry. Ready to play? From expert chats, to thought leadership and case studies, this podcast provides you with helpful nuggets of information to advance your campaigns to new heights. Let’s go!
Copyright: Solid Gold Podcasts
Episodes
#014 5 Tips for Better Email Engagement in Retail | Leigh Crymble
10m · Published
Join us as we get 5 proven tips for better email marketing performance in retail from Leigh Crymble – a leading behavioural linguist. This podcast is part of a content series dedicated to email marketing in retail and is based on some of the most important findings from our collaborative study with BreadCrumbs Linguistics. Get the Report · Follow Everlytic on LinkedIn · Follow BreadCrumbs Linguistics on LinkedIn
#013 Powerful Insights for Email Marketing Success in Retail | Leigh Crymble
19m · Published
In this episode, we find out what behavioural linguistics can do for email marketers in the retail industry. We chat with behavioural linguist, Leigh Crymble, to discover proven insights for improving email campaign performance. We dive into customer behaviour, discuss the importance of timing, and explore other key areas that can boost all-round email marketing success. The Language of Sales: Behavioural Linguistics in Retail · Follow Everlytic on LinkedIn · Follow BreadCrumbs Linguistics on LinkedIn
#013 Powerful Insights for Email Marketing Success in Retail | Leigh Crymble
19m · Published
In this episode, we find out what behavioural linguistics can do for email marketers in the retail industry. We chat with behavioural linguist, Leigh Crymble, to discover proven insights for improving email campaign performance. We dive into customer behaviour, discuss the importance of timing, and explore other key areas that can boost all-round email marketing success. The Language of Sales: Behavioural Linguistics in Retail · Follow Everlytic on LinkedIn · Follow BreadCrumbs Linguistics on LinkedIn · website
#012 Harness Hyper-Personalisation With Three Data-Collection Methods | Candice Lee Reeves
7m · Published
Hyper-personalisation is more than greeting a person by name in your automated emails. It’s the science of collecting customer data and using that data to send messages to them on channels they prefer at the time they need it. In this episode, Candice Lee Reeves - Snr Digital Copywriter at Everlytic - shares ideas on how to gather data for effective personalisation. [Video] Make Marketing Matter · Follow Everlytic on LinkedIn · Follow Everlytic on Twitter · Watch on Youtube
#012 Harness Hyper-Personalisation With Three Data-Collection Methods | Candice Lee Reeves
7m · Published
Hyper-personalisation is more than greeting a person by name in your automated emails. It’s the science of collecting customer data and using that data to send messages to them on channels they prefer at the time they need it. In this episode, Candice Lee Reeves - Snr Digital Copywriter at Everlytic - shares ideas on how to gather data for effective personalisation. [Video] Make Marketing Matter · Follow Everlytic on LinkedIn · Follow Everlytic on Twitter · Watch on Youtube · website
#011 Craft Engaging Copy that Nudges Consumers to Action | Leigh Crymble
15m · Published
Today's Guest is Leigh Crymble (Head Behavioural Linguist at BreadCrumbs Linguistics)
As communicators, a brand’s main aim of their communications is to persuade a recipient to do something: buy into a brand story, support a product and / or service, and ultimately, become a loyal brand advocate. In this episode we chat to Leigh Crymble, Head Behavioural Linguist at BreadCrumbs Linguistics, to learn more about the science behind creating engaging content that nudges a consumer to action. BreadCrumbs Website · Everlytic LinkedIn · Top Language Tips for Better Emails · Connect with Leigh
As communicators, a brand’s main aim of their communications is to persuade a recipient to do something: buy into a brand story, support a product and / or service, and ultimately, become a loyal brand advocate. In this episode we chat to Leigh Crymble, Head Behavioural Linguist at BreadCrumbs Linguistics, to learn more about the science behind creating engaging content that nudges a consumer to action. BreadCrumbs Website · Everlytic LinkedIn · Top Language Tips for Better Emails · Connect with Leigh
#011 Craft Engaging Copy that Nudges Consumers to Action | Leigh Crymble
15m · Published
Today's Guest is Leigh Crymble (Head Behavioural Linguist at BreadCrumbs Linguistics)
As communicators, a brand’s main aim of their communications is to persuade a recipient to do something: buy into a brand story, support a product and / or service, and ultimately, become a loyal brand advocate. In this episode we chat to Leigh Crymble, Head Behavioural Linguist at BreadCrumbs Linguistics, to learn more about the science behind creating engaging content that nudges a consumer to action. BreadCrumbs Website · Everlytic LinkedIn · Top Language Tips for Better Emails · Connect with Leigh · website
As communicators, a brand’s main aim of their communications is to persuade a recipient to do something: buy into a brand story, support a product and / or service, and ultimately, become a loyal brand advocate. In this episode we chat to Leigh Crymble, Head Behavioural Linguist at BreadCrumbs Linguistics, to learn more about the science behind creating engaging content that nudges a consumer to action. BreadCrumbs Website · Everlytic LinkedIn · Top Language Tips for Better Emails · Connect with Leigh · website
#10 A Marketer’s Guide to Customer-Centricity in Email | Candice Lee Reeves
17m · Published
Senior digital copywriter and marketing professional, Candice Lee Reeves, talks us through: (1) Why customer centricity is so important in marketing (especially digital), (2) how marketers can make their marketing more customer centric by using storytelling principles from Donald Miller’s book, Building a Storybrand, and (3) the 5 tips you can use to apply customer-centricity to your email marketing. Candice's profile on LinkedIn · Everlytic's page on LinkedIn · How to Use Storytelling in Email · Learn more about Everlytic
#10 A Marketer’s Guide to Customer-Centricity in Email | Candice Lee Reeves
17m · Published
Senior digital copywriter and marketing professional, Candice Lee Reeves, talks us through: (1) Why customer centricity is so important in marketing (especially digital), (2) how marketers can make their marketing more customer centric by using storytelling principles from Donald Miller’s book, Building a Storybrand, and (3) the 5 tips you can use to apply customer-centricity to your email marketing. Candice's profile on LinkedIn · Everlytic's page on LinkedIn · How to Use Storytelling in Email · Learn more about Everlytic
#09 Top Trends in Communication Post the Pandemic | Karyn Strybos
7m · Published
In this podcast Karyn Strybos, the Marketing Manager at Everlytic, unpacks some of the trends in communication post the pandemic and explains the importance of adopting these communication strategies for competitive advantage. Learn more about Everlytic · Marketing Guides · The Everlytic Communication Guide · Follow Everlytic on LinkedIn
Everlytic Bytes has 47 episodes in total of non- explicit content. Total playtime is 8:52:17. The language of the podcast is English. This podcast has been added on August 25th 2022. It might contain more episodes than the ones shown here. It was last updated on April 23rd, 2024 02:13.
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