Content is for Closers

How to build a mentor relationship that will change your marketing career

How to measure ROI without a doubt, an excellent content example, and why nicheing down is terrible advice 

Today’s story is about Shaan Puri. As the Creator and CoHost of My First Million, Founder of The Milk Road, Investor, and Entrepreneur- you’ve definitely heard of him. Here are 3 lessons we can learn from Shaan's career.

In this issue, Adam shares how you can make $400/hour through your newsletter and explains the step by step process he's using to do it right now. To read the full issue, visit www.adamsletter.com 

Sara Blakely went from door to door sales woman to billionaire. We study how she did it and what we can learn as a result. Read the full newsletter at www.adamsletter.com 

In this issue, Adam details how marketers can make more money by using the tools and strategies learned in their 9-5 jobs to start lucrative side hustles. 

visit adamsletter.beehiiv.com for the full issue! 

On this episode, Adam shares the playbook for guiding executives out of their emotions and into the data to make marketing decisions that grow the bottom line.  

To read the newsletter version or to receive these issues directly in your inbox, visit: https://adamsletter.beehiiv.com/p/emoceo 

Freight Founders is a weekly newsletter exploring one of the industry’s most important founders. This week's issue: Ryan Petersen.

We dive into how Ryan went from importing motorbikes from China as a teenager to building an $8 billion freight unicorn that would change the world and everything along the way. Enjoy!

Freight Founders, a weekly newsletter exploring one of the industry’s most important founders. This week's issue: Ted Alling.

We dive into how Ted's childhood formed who he'd become as an entrepreneur, the founding story of Access America, what happened when he sold his $500 million business, and how he continues to build great organizations today. Enjoy! 

Highlights from the conversation:

• Trey’s ability to connect with people (0:55)
• What attracted Trey to supply chain? (3:59)
• The BETA journey (7:37)
• Finding what you do really well, and focusing on it (13:08)
• Getting honest input from your friend network for what you want to do (16:41)
• Where is content creation for businesses going in the near future? (25:19)
• Connecting with Trey (32:42)

Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.

HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.

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